"Everything depends on message delivery"​, that's what make me love marketing, advertising and public relations. The information empower people and companies, can drive decisions and businesses, set a company apart of its competitors. It's the most powerful tool every business should be using right.
Using it right is no easy task though and I could proof this across a diverse carrier, starting back in 2004 in advertising agencies, working with campaign productions, design, planning and media purchasing through managing roles I'm proud to have had in the contact center software industry serving all Latin America.
Switching sides on the desk (moving from agencies to B2B) was important to ...