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Allahabad Area, India India

Marketing Professor at New Delhi Institute of Management

Education

Dr. Pratika Mishra has been associated with the academic industry since past 12 years. Prior joining to NDIM she was working as a faculty and Program Director MBA at School of Management Studies, Ansal University Gurgaon. She has been actively involved in teaching and mentoring both at Post Graduate and PhD level. Prior to Ansal University she has also worked as a Faculty with G.B. Pant Social Science Institute Allahabad and Indian Institute of Information Technology, Allahabad. Her Area of Expertise is Strategic Marketing Management including Integrated Marketing Communication and Advertising & Brand Management and she was also Area Chair Strategy, SMS, Ansal University. She is a Commerc...