My business card says that I鈥檓 a 小hief Product Officer in YARCHE. But if you ask me, I'm much more 鈥斅營 am a founder, marketer, a strategist, a creative director, a copywriter, and a coach.
My background, while being extensive, isn't traditional. I have been working in advertising for 8 years. Two years of which I have been dedicate to products. That helped me to find myself in the sphere of startups. During this time I have passed a way from copywriter to 小hief Creative and Strategy Officer and then up to Chief Product Officer. I have implemented a strategy that built YARCHE agency from the ground up.
I believe that we live in interesting era when technology changes everything! It chang...
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