A 17 yrs + strategic marketing professional, equally at home in new or traditional media and marketing channels. I create an environment of clear objectives, insight and set standards of excellence to enable my teams to perform at the optimum levels. Varied experience has tempered my approach to business and marketing.
Strengths lie in seeing through the chaff, seeing things for what they are and creating a credible, executable strategy to achieve business objectives.
Being one step ahead of the others is a constant requirement with me and sharp intelligence and innovation must haves in people I recruit.
Specialties
Brand and Identity
Media and creation of brand properties in media
F...
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