Personal Information
Organization / Workplace
Brighton, United Kingdom, East Sussex United Kingdom
Occupation
Strategic business analyst to the global fitness industry
Industry
Medical / Health Care / Pharmaceuticals
Website
About
I am an internationally respected strategic business analyst to the global health and fitness industry. I have spent my entire career working only with organisations that exist to encourage people to become healthier and more physically active. I work with senior management to help visualise and develop new strategic opportunities.
I spread my evidence-based ideas via consultancy assignments, advisory roles, workshops, conference presentations and my industry reports which attract a global readership.
I am a persuasive communicator with a deep knowledge and interest in digital technologies.
I'm a big fan of life-long learning and a graduate of three UK Universities (MBA and a second M...
Contact Details
Tags
marketing
strategy
research
gyms
branding
low-cost gyms
insight
low-cost
ihrsa
gym
authenticity
fitness
purchasing
social media
fitness centres
budget gyms
health
management
purpose
differentiation
business
brand branding business strategy marketing differe
academia de gin谩stica
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business intelligence
market trend
sports and hobbies
trending and popularity
recreation and sports
physical fitness
web
2.0
buzz
consumers
collaboration
marketing analysis
melissa rodriguez
community
ning
technology
ray algar
communications
obesity report health trends forecast research
discount
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