- 14 years of blue chip marketing experience across B2B and B2C companies in start-up, turnaround, and growth environments.
- Solid product marketing foundation with specialties in brand strategy, brand identity, brand environments, digital branding, market research and consumer insight.
- High-energy leader, motivator and team player who drives demanding change agendas. Delivers results by bringing clear thinking and generating action.
- Consumer, competitors and ROI focused.
- Industries: FMCG, telecom, automotive, advertising, pharma.
- Inborn qualities: Analytical, curious, observer, imaginative, obstinate ... stubborn !
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