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Mexico City Area, Mexico Mexico

Consumer & Shopper Marketing Expert, Proven success in provoke buying impulse & sales increase

Consumer Products

Proven record in provoke buying impulse and improve key indicators on branding & sales for consumer products and services Have lead local and regional task forces as well as develop best practices some still in use. Background includes develop & launch of business, brands & products,( Consumer , Services & Digital ) P&L responsability and managing experience. Hands on, Team Leader & Player, Oriented to results while enhancing capability in coworkers and reports. Have published and give conferences and seminars in 4 countries on relevant Shopper, trade and customer Mkt events as well as judge for POPAI´s Oustanding Merchandising Award and Display of the year contests during 10 years.