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Amsterdam Area, Netherlands Netherlands

As online traffic manager I am responsible for managing and optimizing all the 'paid' traffic sources like affiliate marketing, search engine advertising, presence on comparison sites and display advertising in order to maximize the return on investment. In this function It is important to create an understanding of how all the traffic sources (both 'paid' as natural sources) interact with eachother so budgets can be spend more effectivly. I analyze the numbers and when needed adjust the strategy. With my experience in the field of online marketing and my background in marketing management as a whole, it is my ambition to understand more about the effectiveness and relationship between...