As a senior strategist at Wolff Olins I lead the development of brand strategy for ambitious clients. It's great fun. Over the last four years I have had the privilege to work with such game-changing brands as Google, Skype, Spotify, EE and American Express.
I come from a digital background; writing digital strategies, developing new propositions and services. I'm excited about the potential technology brings for brands, to enable new business models, develop organisational capabilities and find new ways of being more useful to customers.
Finally, I'm most proud of Resident Advisor. A website started by friends that has grown to the serve 2.5 million+ unique visitors per month as the wo...