際際滷shows by User: AdMeld / http://www.slideshare.net/images/logo.gif 際際滷shows by User: AdMeld / Mon, 20 Jun 2011 16:00:48 GMT 際際滷Share feed for 際際滷shows by User: AdMeld Ben Barokas Presents "The Rise of RTB" at Dmexco Night Talks /slideshow/ben-barokas-presents-the-rise-of-rtb-at-dmexco-night-talks/8368886 benbarokasdmexconighttalks2011-110620160049-phpapp01
Ben Barokas, Admeld's Co-founder and Chief Revenue Officer presents "The Rise of RTB" at Dmexco Night Talks in Munich, Germany on April 5th, 2011. ]]>
Ben Barokas, Admeld's Co-founder and Chief Revenue Officer presents "The Rise of RTB" at Dmexco Night Talks in Munich, Germany on April 5th, 2011. ]]> Mon, 20 Jun 2011 16:00:48 GMT /slideshow/ben-barokas-presents-the-rise-of-rtb-at-dmexco-night-talks/8368886 AdMeld@slideshare.net(AdMeld) Ben Barokas Presents "The Rise of RTB" at Dmexco Night Talks AdMeld Ben Barokas, Admeld's Co-founder and Chief Revenue Officer presents "The Rise of RTB" at Dmexco Night Talks in Munich, Germany on April 5th, 2011. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/benbarokasdmexconighttalks2011-110620160049-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Ben Barokas, Admeld&#39;s Co-founder and Chief Revenue Officer presents &quot;The Rise of RTB&quot; at Dmexco Night Talks in Munich, Germany on April 5th, 2011.
Ben Barokas Presents "The Rise of RTB" at Dmexco Night Talks from Admeld
]]> 2051 4 https://cdn.slidesharecdn.com/ss_thumbnails/benbarokasdmexconighttalks2011-110620160049-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Jason Kelly's Data Love Presentation @ Next 11 Conference /slideshow/jason-kellys-data-love-presentation-next-11-conference/8368652 jknext11deck-final2-110620153213-phpapp02
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]]> Mon, 20 Jun 2011 15:32:09 GMT /slideshow/jason-kellys-data-love-presentation-next-11-conference/8368652 AdMeld@slideshare.net(AdMeld) Jason Kelly's Data Love Presentation @ Next 11 Conference AdMeld <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/jknext11deck-final2-110620153213-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
Jason Kelly's Data Love Presentation @ Next 11 Conference from Admeld
]]> 769 1 https://cdn.slidesharecdn.com/ss_thumbnails/jknext11deck-final2-110620153213-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 What's Next For SSP Technology? /slideshow/the-future-of-the-ssp/6922500 ssp-future-final-110214120655-phpapp02
At the 2011 Admeld Partner Forum, CTO Brian Adams discussed the future of the Supply Side Platform.]]>
At the 2011 Admeld Partner Forum, CTO Brian Adams discussed the future of the Supply Side Platform.]]> Mon, 14 Feb 2011 12:06:50 GMT /slideshow/the-future-of-the-ssp/6922500 AdMeld@slideshare.net(AdMeld) What's Next For SSP Technology? AdMeld At the 2011 Admeld Partner Forum, CTO Brian Adams discussed the future of the Supply Side Platform. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/ssp-future-final-110214120655-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> At the 2011 Admeld Partner Forum, CTO Brian Adams discussed the future of the Supply Side Platform.
What's Next For SSP Technology? from Admeld
]]> 658 4 https://cdn.slidesharecdn.com/ss_thumbnails/ssp-future-final-110214120655-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Mobile Advertising Presentation: AdMonsters Leadership Forum /slideshow/mobile-advertising-presentation-admonsters-leadership-forum/3749278 admeldmobileadmonsters041510a-100416103133-phpapp01
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]]> Fri, 16 Apr 2010 10:31:28 GMT /slideshow/mobile-advertising-presentation-admonsters-leadership-forum/3749278 AdMeld@slideshare.net(AdMeld) Mobile Advertising Presentation: AdMonsters Leadership Forum AdMeld <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/admeldmobileadmonsters041510a-100416103133-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
Mobile Advertising Presentation: AdMonsters Leadership Forum from Admeld
]]> 1325 3 https://cdn.slidesharecdn.com/ss_thumbnails/admeldmobileadmonsters041510a-100416103133-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Believe /slideshow/believe/3749270 admeldmobileadmonsters041510a-100416103036-phpapp02
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]]> Fri, 16 Apr 2010 10:30:28 GMT /slideshow/believe/3749270 AdMeld@slideshare.net(AdMeld) Believe AdMeld <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/admeldmobileadmonsters041510a-100416103036-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
Believe from Admeld
]]> 676 2 https://cdn.slidesharecdn.com/ss_thumbnails/admeldmobileadmonsters041510a-100416103036-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Solving The Remnant Inventory Problem: AdMonsters 2009 Presentation /slideshow/solving-the-remnant-inventory-problem-1/1890523 solvingtheremnantinventoryproblem-1-090821104304-phpapp01
Solving the Remnant Inventory Problem By Ben Barokas As an industry, its taken us more than 15 years to get a grip on dealing with remnant ad inventory, but I think theres finally a light at the end of the tunnel. Over the past two or three years in particular, the R&D thats gone toward solving this problem has begun to drive substantive results for publishers, boosting eCPMs and easing the burden on their perpetually overworked ad ops teams. Weve moved far beyond the static daisy chain into real time optimization, but how does it all work, and what are we doing to stay ahead of the problem? At its core, optimization is about peeling off the layers to reveal a clearer picture of what every impression is worth. Doing this at scale means accounting for a laundry list of ever-shifting variables (discrepancy, frequency, fill, user, content, geo) across countless sources of ad demandand the problem isnt getting any easier. The good news is, were on the cusp of another phase of innovation. Between Real Time Bidding (RTB) and a host of data infusion techniques, premium publishers in particular are poised to reap gains proportionate to the high quality of their content and audiences.]]>
Solving the Remnant Inventory Problem By Ben Barokas As an industry, its taken us more than 15 years to get a grip on dealing with remnant ad inventory, but I think theres finally a light at the end of the tunnel. Over the past two or three years in particular, the R&D thats gone toward solving this problem has begun to drive substantive results for publishers, boosting eCPMs and easing the burden on their perpetually overworked ad ops teams. Weve moved far beyond the static daisy chain into real time optimization, but how does it all work, and what are we doing to stay ahead of the problem? At its core, optimization is about peeling off the layers to reveal a clearer picture of what every impression is worth. Doing this at scale means accounting for a laundry list of ever-shifting variables (discrepancy, frequency, fill, user, content, geo) across countless sources of ad demandand the problem isnt getting any easier. The good news is, were on the cusp of another phase of innovation. Between Real Time Bidding (RTB) and a host of data infusion techniques, premium publishers in particular are poised to reap gains proportionate to the high quality of their content and audiences.]]> Fri, 21 Aug 2009 10:42:51 GMT /slideshow/solving-the-remnant-inventory-problem-1/1890523 AdMeld@slideshare.net(AdMeld) Solving The Remnant Inventory Problem: AdMonsters 2009 Presentation AdMeld Solving the Remnant Inventory Problem By Ben Barokas As an industry, its taken us more than 15 years to get a grip on dealing with remnant ad inventory, but I think theres finally a light at the end of the tunnel. Over the past two or three years in particular, the R&D thats gone toward solving this problem has begun to drive substantive results for publishers, boosting eCPMs and easing the burden on their perpetually overworked ad ops teams. Weve moved far beyond the static daisy chain into real time optimization, but how does it all work, and what are we doing to stay ahead of the problem? At its core, optimization is about peeling off the layers to reveal a clearer picture of what every impression is worth. Doing this at scale means accounting for a laundry list of ever-shifting variables (discrepancy, frequency, fill, user, content, geo) across countless sources of ad demandand the problem isnt getting any easier. The good news is, were on the cusp of another phase of innovation. Between Real Time Bidding (RTB) and a host of data infusion techniques, premium publishers in particular are poised to reap gains proportionate to the high quality of their content and audiences. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/solvingtheremnantinventoryproblem-1-090821104304-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Solving the Remnant Inventory Problem By Ben Barokas As an industry, its taken us more than 15 years to get a grip on dealing with remnant ad inventory, but I think theres finally a light at the end of the tunnel. Over the past two or three years in particular, the R&amp;D thats gone toward solving this problem has begun to drive substantive results for publishers, boosting eCPMs and easing the burden on their perpetually overworked ad ops teams. Weve moved far beyond the static daisy chain into real time optimization, but how does it all work, and what are we doing to stay ahead of the problem? At its core, optimization is about peeling off the layers to reveal a clearer picture of what every impression is worth. Doing this at scale means accounting for a laundry list of ever-shifting variables (discrepancy, frequency, fill, user, content, geo) across countless sources of ad demandand the problem isnt getting any easier. The good news is, were on the cusp of another phase of innovation. Between Real Time Bidding (RTB) and a host of data infusion techniques, premium publishers in particular are poised to reap gains proportionate to the high quality of their content and audiences.
Solving The Remnant Inventory Problem: AdMonsters 2009 Presentation from Admeld
]]> 2377 11 https://cdn.slidesharecdn.com/ss_thumbnails/solvingtheremnantinventoryproblem-1-090821104304-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-AdMeld-48x48.jpg?cb=1522850052 Admeld helps the worlds top online publishers sell their ad inventory smarter. Built and run by publishing veterans, the company provides its clients with expertise and technology to capture new revenue streams, control how they sell each impression, and protect their data and brand. Admeld customers include Answers.com, Discovery Communications, FOX News, Hearst Television, IDG TechNetwork, The Weather Channel and more than 500 others worldwide. The company is headquartered in New York City with offices in London, Berlin, San Francisco, and Toronto. Visit www.admeld.com for more information. www.admeld.com https://cdn.slidesharecdn.com/ss_thumbnails/benbarokasdmexconighttalks2011-110620160049-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/ben-barokas-presents-the-rise-of-rtb-at-dmexco-night-talks/8368886 Ben Barokas Presents &quot;... https://cdn.slidesharecdn.com/ss_thumbnails/jknext11deck-final2-110620153213-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/jason-kellys-data-love-presentation-next-11-conference/8368652 Jason Kelly&#39;s Data Lov... https://cdn.slidesharecdn.com/ss_thumbnails/ssp-future-final-110214120655-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/the-future-of-the-ssp/6922500 What&#39;s Next For SSP Te...