ºÝºÝߣshows by User: KnowledgeMarketing / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: KnowledgeMarketing / Fri, 22 Apr 2016 16:53:19 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: KnowledgeMarketing 10 Quick Tips for Print Revenue Success /slideshow/10-quick-tips-for-print-revenue-success-61245113/61245113 10quicktipsforprintrevenuesuccess-160422165319
Many have fallen victim to the mindset that print is dead and we should kick it to the curb. Print is NOT dead! Although many believe that print has died as a content medium, the truth is it’s organizations that have not adapted to the changing market are the ones that have been marginalized or replaced. Here are 10 quick tips for print revenue success.]]>
Many have fallen victim to the mindset that print is dead and we should kick it to the curb. Print is NOT dead! Although many believe that print has died as a content medium, the truth is it’s organizations that have not adapted to the changing market are the ones that have been marginalized or replaced. Here are 10 quick tips for print revenue success.]]> Fri, 22 Apr 2016 16:53:19 GMT /slideshow/10-quick-tips-for-print-revenue-success-61245113/61245113 KnowledgeMarketing@slideshare.net(KnowledgeMarketing) 10 Quick Tips for Print Revenue Success KnowledgeMarketing Many have fallen victim to the mindset that print is dead and we should kick it to the curb. Print is NOT dead! Although many believe that print has died as a content medium, the truth is it’s organizations that have not adapted to the changing market are the ones that have been marginalized or replaced. Here are 10 quick tips for print revenue success. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/10quicktipsforprintrevenuesuccess-160422165319-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Many have fallen victim to the mindset that print is dead and we should kick it to the curb. Print is NOT dead! Although many believe that print has died as a content medium, the truth is it’s organizations that have not adapted to the changing market are the ones that have been marginalized or replaced. Here are 10 quick tips for print revenue success.
10 Quick Tips for Print Revenue Success from Knowledge Marketing
]]> 1585 5 https://cdn.slidesharecdn.com/ss_thumbnails/10quicktipsforprintrevenuesuccess-160422165319-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Top 8 Advertiser Expectations /slideshow/top-8-advertiser-expectations-53700416/53700416 top8advertiserexpectations-151008153526-lva1-app6892
In recent years, advertisers have come to expect a lot from publishers, marketers and media companies, especially due to the switch to digital media. This ºÝºÝߣShare presentation will ensure that you are fully prepared to meet and exceed the advertiser’s expectations by showing off your expertise in targeted messaging, cross-channel distribution, and more.]]>
In recent years, advertisers have come to expect a lot from publishers, marketers and media companies, especially due to the switch to digital media. This ºÝºÝߣShare presentation will ensure that you are fully prepared to meet and exceed the advertiser’s expectations by showing off your expertise in targeted messaging, cross-channel distribution, and more.]]> Thu, 08 Oct 2015 15:35:26 GMT /slideshow/top-8-advertiser-expectations-53700416/53700416 KnowledgeMarketing@slideshare.net(KnowledgeMarketing) Top 8 Advertiser Expectations KnowledgeMarketing In recent years, advertisers have come to expect a lot from publishers, marketers and media companies, especially due to the switch to digital media. This ºÝºÝߣShare presentation will ensure that you are fully prepared to meet and exceed the advertiser’s expectations by showing off your expertise in targeted messaging, cross-channel distribution, and more. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/top8advertiserexpectations-151008153526-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> In recent years, advertisers have come to expect a lot from publishers, marketers and media companies, especially due to the switch to digital media. This ºÝºÝߣShare presentation will ensure that you are fully prepared to meet and exceed the advertiser’s expectations by showing off your expertise in targeted messaging, cross-channel distribution, and more.
Top 8 Advertiser Expectations from Knowledge Marketing
]]> 1416 6 https://cdn.slidesharecdn.com/ss_thumbnails/top8advertiserexpectations-151008153526-lva1-app6892-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 8 Effective Steps For Email Planning /slideshow/8-effective-steps-for-email-planning/51551948 8effectivestepsforemailplanning-150812162655-lva1-app6891
These eight quick and effective steps for email planning will assist you in creating successful email marketing campaigns.]]>
These eight quick and effective steps for email planning will assist you in creating successful email marketing campaigns.]]> Wed, 12 Aug 2015 16:26:55 GMT /slideshow/8-effective-steps-for-email-planning/51551948 KnowledgeMarketing@slideshare.net(KnowledgeMarketing) 8 Effective Steps For Email Planning KnowledgeMarketing These eight quick and effective steps for email planning will assist you in creating successful email marketing campaigns. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/8effectivestepsforemailplanning-150812162655-lva1-app6891-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> These eight quick and effective steps for email planning will assist you in creating successful email marketing campaigns.
8 Effective Steps For Email Planning from Knowledge Marketing
]]> 1432 5 https://cdn.slidesharecdn.com/ss_thumbnails/8effectivestepsforemailplanning-150812162655-lva1-app6891-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 5 Truths About Data /slideshow/5-truths-about-data/48721858 5truthsaboutdata-150528190000-lva1-app6892
This presentation includes five very tangible truths related to data that every organization should know in order to create revenue potential, enhance long-term loyalty, and transform their business into an enterprise equipped for future success.]]>
This presentation includes five very tangible truths related to data that every organization should know in order to create revenue potential, enhance long-term loyalty, and transform their business into an enterprise equipped for future success.]]> Thu, 28 May 2015 19:00:00 GMT /slideshow/5-truths-about-data/48721858 KnowledgeMarketing@slideshare.net(KnowledgeMarketing) 5 Truths About Data KnowledgeMarketing This presentation includes five very tangible truths related to data that every organization should know in order to create revenue potential, enhance long-term loyalty, and transform their business into an enterprise equipped for future success. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/5truthsaboutdata-150528190000-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This presentation includes five very tangible truths related to data that every organization should know in order to create revenue potential, enhance long-term loyalty, and transform their business into an enterprise equipped for future success.
5 Truths About Data from Knowledge Marketing
]]> 1706 1 https://cdn.slidesharecdn.com/ss_thumbnails/5truthsaboutdata-150528190000-lva1-app6892-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 How Cookie Based Web Ads Harm a Publisher's Business /slideshow/how-cookie-based-web-ads-harm-a-publishers-business/39539740 howcookiebasedwebadsharmapublishersbusiness-140925162942-phpapp01
Every day publishers and marketers serve web ads for their clients that are ineffective. This is because they are leveraging only the limited amount of data stored in a visitor’s digital cookie. Ultimately, this leads to lower conversion rates, less quality leads and dissatisfied clients. Compounding the issue is the fact that YOUR data collected by third-party ad technologies has helped THEM create value for their business in the hundreds of millions of dollars. What was your cut? This webinar includes topics such as: 1. The impact that demographic, behavioral and contextual data can have on web personalization 2. How content taxonomy is driving web ads 3. How to stop giving away the keys to your data kingdom 4. How to deliver more meaningful proposals and programs to key advertisers]]>
Every day publishers and marketers serve web ads for their clients that are ineffective. This is because they are leveraging only the limited amount of data stored in a visitor’s digital cookie. Ultimately, this leads to lower conversion rates, less quality leads and dissatisfied clients. Compounding the issue is the fact that YOUR data collected by third-party ad technologies has helped THEM create value for their business in the hundreds of millions of dollars. What was your cut? This webinar includes topics such as: 1. The impact that demographic, behavioral and contextual data can have on web personalization 2. How content taxonomy is driving web ads 3. How to stop giving away the keys to your data kingdom 4. How to deliver more meaningful proposals and programs to key advertisers]]> Thu, 25 Sep 2014 16:29:41 GMT /slideshow/how-cookie-based-web-ads-harm-a-publishers-business/39539740 KnowledgeMarketing@slideshare.net(KnowledgeMarketing) How Cookie Based Web Ads Harm a Publisher's Business KnowledgeMarketing Every day publishers and marketers serve web ads for their clients that are ineffective. This is because they are leveraging only the limited amount of data stored in a visitor’s digital cookie. Ultimately, this leads to lower conversion rates, less quality leads and dissatisfied clients. Compounding the issue is the fact that YOUR data collected by third-party ad technologies has helped THEM create value for their business in the hundreds of millions of dollars. What was your cut? This webinar includes topics such as: 1. The impact that demographic, behavioral and contextual data can have on web personalization 2. How content taxonomy is driving web ads 3. How to stop giving away the keys to your data kingdom 4. How to deliver more meaningful proposals and programs to key advertisers <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/howcookiebasedwebadsharmapublishersbusiness-140925162942-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Every day publishers and marketers serve web ads for their clients that are ineffective. This is because they are leveraging only the limited amount of data stored in a visitor’s digital cookie. Ultimately, this leads to lower conversion rates, less quality leads and dissatisfied clients. Compounding the issue is the fact that YOUR data collected by third-party ad technologies has helped THEM create value for their business in the hundreds of millions of dollars. What was your cut? This webinar includes topics such as: 1. The impact that demographic, behavioral and contextual data can have on web personalization 2. How content taxonomy is driving web ads 3. How to stop giving away the keys to your data kingdom 4. How to deliver more meaningful proposals and programs to key advertisers
How Cookie Based Web Ads Harm a Publisher's Business from Knowledge Marketing
]]> 650 1 https://cdn.slidesharecdn.com/ss_thumbnails/howcookiebasedwebadsharmapublishersbusiness-140925162942-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Top 10 Event Marketing Strategies /slideshow/top-10-event-marketing-strategies-39208702/39208702 top10eventmarketingstrategies-140917141110-phpapp02
It’s easy to get wrapped-up in everything that goes into coordinating and executing events. The problem is, you become blinded by your planning efforts and in return your events become stale. As a result of this, your attendance starts to drop and people lose interest. These 10 event marketing strategies will help keep your events unique and differentiate you from your competitors.]]>
It’s easy to get wrapped-up in everything that goes into coordinating and executing events. The problem is, you become blinded by your planning efforts and in return your events become stale. As a result of this, your attendance starts to drop and people lose interest. These 10 event marketing strategies will help keep your events unique and differentiate you from your competitors.]]> Wed, 17 Sep 2014 14:11:10 GMT /slideshow/top-10-event-marketing-strategies-39208702/39208702 KnowledgeMarketing@slideshare.net(KnowledgeMarketing) Top 10 Event Marketing Strategies KnowledgeMarketing It’s easy to get wrapped-up in everything that goes into coordinating and executing events. The problem is, you become blinded by your planning efforts and in return your events become stale. As a result of this, your attendance starts to drop and people lose interest. These 10 event marketing strategies will help keep your events unique and differentiate you from your competitors. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/top10eventmarketingstrategies-140917141110-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> It’s easy to get wrapped-up in everything that goes into coordinating and executing events. The problem is, you become blinded by your planning efforts and in return your events become stale. As a result of this, your attendance starts to drop and people lose interest. These 10 event marketing strategies will help keep your events unique and differentiate you from your competitors.
Top 10 Event Marketing Strategies from Knowledge Marketing
]]> 1933 2 https://cdn.slidesharecdn.com/ss_thumbnails/top10eventmarketingstrategies-140917141110-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 6 Ways to Become Relevant Beyond An Ad /slideshow/6-ways-to-become-relevant-beyond-an-ad/37720993 6waystobecomerelevantbeyondanad-140806081119-phpapp01
An over-reliance on single instance events like ads, email blasts, webinars and trade shows has made most publishers irrelevant beyond ad sales. The challenge publishers face is becoming relevant beyond the ad. Here are 6 Ways to Become Relevant Beyond An Ad.]]>
An over-reliance on single instance events like ads, email blasts, webinars and trade shows has made most publishers irrelevant beyond ad sales. The challenge publishers face is becoming relevant beyond the ad. Here are 6 Ways to Become Relevant Beyond An Ad.]]> Wed, 06 Aug 2014 08:11:19 GMT /slideshow/6-ways-to-become-relevant-beyond-an-ad/37720993 KnowledgeMarketing@slideshare.net(KnowledgeMarketing) 6 Ways to Become Relevant Beyond An Ad KnowledgeMarketing An over-reliance on single instance events like ads, email blasts, webinars and trade shows has made most publishers irrelevant beyond ad sales. The challenge publishers face is becoming relevant beyond the ad. Here are 6 Ways to Become Relevant Beyond An Ad. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/6waystobecomerelevantbeyondanad-140806081119-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> An over-reliance on single instance events like ads, email blasts, webinars and trade shows has made most publishers irrelevant beyond ad sales. The challenge publishers face is becoming relevant beyond the ad. Here are 6 Ways to Become Relevant Beyond An Ad.
6 Ways to Become Relevant Beyond An Ad from Knowledge Marketing
]]> 1441 3 https://cdn.slidesharecdn.com/ss_thumbnails/6waystobecomerelevantbeyondanad-140806081119-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-KnowledgeMarketing-48x48.jpg?cb=1523561803 Knowledge Marketing is a private SaaS company committed to transforming how our clients connect, engage and monetize their audience. How do we do this? Audience data. KM lives and breathes the gospel of intelligent audience data. Headquartered in Plymouth, MN, Knowledge Marketing is home to about 50 publishing-enthusiastic employees. An Inc 5000 and Deloitte Tech Fast 500 company for four years running now, KM is a company on the move. Founded in 2004, KM began as an email marketing platform provider with only a few employees. Only a few years later, KM is a mainstay audience management system provider for the publishing industry and has nearly quadrupled in size. www.knowledgemarketing.com/ https://cdn.slidesharecdn.com/ss_thumbnails/10quicktipsforprintrevenuesuccess-160422165319-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/10-quick-tips-for-print-revenue-success-61245113/61245113 10 Quick Tips for Prin... https://cdn.slidesharecdn.com/ss_thumbnails/top8advertiserexpectations-151008153526-lva1-app6892-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/top-8-advertiser-expectations-53700416/53700416 Top 8 Advertiser Expec... https://cdn.slidesharecdn.com/ss_thumbnails/8effectivestepsforemailplanning-150812162655-lva1-app6891-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/8-effective-steps-for-email-planning/51551948 8 Effective Steps For ...