8 Effective Steps For Email Planning
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These eight quick and effective steps for email planning will assist you in creating successful email marketing campaigns.
8 Effective Steps For Email Planning
- 2. Step #1 Define Your Strategy
- 3. If you want to create an email campaign that delivers real results, you have to start with a clear objective.
- 4. Step #2 Prepare Your List
- 5. Ensure that you have permission to email those on your list.
- 6. Step #3 Write Your Copy
- 7. Providing your subscribers with relevant information is key to your success.
- 8. Step #4 Design Your Email
- 9. Placing your offer above the fold, designing for mobile, and ALT tags for images are just a few of the best practices for good email design.
- 11. If you want your email opened, start with a name/brand that is recognizable to the subscriber.
- 12. Step #6 Review and Test Your Email
- 13. Test, test, and retest (we cant say that enough). Test for rendering in various email clients and ensure your links are working, just to name a few options.
- 14. Step #7 Send Your Campaign
- 15. Get the most out of your email campaign by utilizing features like social share and Google Analytics.
- 16. Step #8 Review Your Results
- 17. Use behavioral data from your email reports to your best advantage in future email campaigns.
- 18. What's the number one secret to successful email marketing?
- 19. S e n d t i m e l y , t a r g e t e d , r e l e v a n t e m a i l s t o s u b s c r i b e r s w h o h a v e r e q u e s t e d t h e m .
- 20. Connect with us