ºÝºÝߣshows by User: RavivTurner / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: RavivTurner / Mon, 25 Jun 2018 02:38:22 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: RavivTurner Humanizing B2B Marketing and Sales (Connect 2018, Marketing Intelligence) /RavivTurner/humanizing-b2b-marketing-and-sales humanizingb2bmarketingsales-180625023823
In today’s B2B buying climate, a buyer’s decisions are not determined solely by the proposed value and benefit of a solution. Businesses must go above and beyond to not only demonstrate the advantages of their brand, they must also forge an emotional connection with their buyers. In this talk, Raviv Turner, Co-Founder & CEO of CaliberMind, will explore the recent trends in humanizing B2B marketing and sales such as social selling, conversational marketing, psychographic profiling and more and will show you how to unlock the missing and vital piece in the B2B sales framework – the emotional connection!]]>
In today’s B2B buying climate, a buyer’s decisions are not determined solely by the proposed value and benefit of a solution. Businesses must go above and beyond to not only demonstrate the advantages of their brand, they must also forge an emotional connection with their buyers. In this talk, Raviv Turner, Co-Founder & CEO of CaliberMind, will explore the recent trends in humanizing B2B marketing and sales such as social selling, conversational marketing, psychographic profiling and more and will show you how to unlock the missing and vital piece in the B2B sales framework – the emotional connection!]]> Mon, 25 Jun 2018 02:38:22 GMT /RavivTurner/humanizing-b2b-marketing-and-sales RavivTurner@slideshare.net(RavivTurner) Humanizing B2B Marketing and Sales (Connect 2018, Marketing Intelligence) RavivTurner In today’s B2B buying climate, a buyer’s decisions are not determined solely by the proposed value and benefit of a solution. Businesses must go above and beyond to not only demonstrate the advantages of their brand, they must also forge an emotional connection with their buyers. In this talk, Raviv Turner, Co-Founder & CEO of CaliberMind, will explore the recent trends in humanizing B2B marketing and sales such as social selling, conversational marketing, psychographic profiling and more and will show you how to unlock the missing and vital piece in the B2B sales framework – the emotional connection! <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/humanizingb2bmarketingsales-180625023823-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> In today’s B2B buying climate, a buyer’s decisions are not determined solely by the proposed value and benefit of a solution. Businesses must go above and beyond to not only demonstrate the advantages of their brand, they must also forge an emotional connection with their buyers. In this talk, Raviv Turner, Co-Founder &amp; CEO of CaliberMind, will explore the recent trends in humanizing B2B marketing and sales such as social selling, conversational marketing, psychographic profiling and more and will show you how to unlock the missing and vital piece in the B2B sales framework – the emotional connection!
Humanizing B2B Marketing and Sales (Connect 2018, Marketing Intelligence) from Raviv Turner
]]> 329 6 https://cdn.slidesharecdn.com/ss_thumbnails/humanizingb2bmarketingsales-180625023823-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-RavivTurner-48x48.jpg?cb=1529894645 2x entrepreneur, product designer, marketing technologist and a former intelligence officer. I’ve led companies and software product teams from inception to $1M in SaaS MRR and beyond. I like building technologies that integrate themselves seamlessly into our lives, capitalize on our unique strengths, and amplify the best of human nature. My voracious personal curiosity extends into areas as diverse as cognitive computing, neurology, psychology, sociology and anthropology, always with the goal of understanding why we do the things we do and what that means for marketing strategy. In addition to being the Co-Founder & CEO of CaliberMind, I’m also a mentor at Techstars and a regular speak www.calibermind.com