際際滷shows by User: SergiosDimitriadis / http://www.slideshare.net/images/logo.gif 際際滷shows by User: SergiosDimitriadis / Sat, 26 Sep 2020 15:55:10 GMT 際際滷Share feed for 際際滷shows by User: SergiosDimitriadis Phygital Autheticity Marketing /SergiosDimitriadis/phygital-autheticity-marketing ebsmw-2020-200926155510
The human versus the automated digital channels mix. The need for transparency, trust building and authenticity in a company's and brand's identity; in a Covid or post-Covid era.]]>
The human versus the automated digital channels mix. The need for transparency, trust building and authenticity in a company's and brand's identity; in a Covid or post-Covid era.]]> Sat, 26 Sep 2020 15:55:10 GMT /SergiosDimitriadis/phygital-autheticity-marketing SergiosDimitriadis@slideshare.net(SergiosDimitriadis) Phygital Autheticity Marketing SergiosDimitriadis The human versus the automated digital channels mix. The need for transparency, trust building and authenticity in a company's and brand's identity; in a Covid or post-Covid era. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/ebsmw-2020-200926155510-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The human versus the automated digital channels mix. The need for transparency, trust building and authenticity in a company&#39;s and brand&#39;s identity; in a Covid or post-Covid era.
Phygital Autheticity Marketing from Sergios Dimitriadis
]]> 194 0 https://cdn.slidesharecdn.com/ss_thumbnails/ebsmw-2020-200926155510-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 An introduction to Digital Transformation /slideshow/an-introduction-to-digital-transformation-134213061/134213061 28thscifyacademy-digitaltansformationdimitriadis-190302213551
A short overview of the scope, the challenges and some lessons on digital transformation of industries, markets and businesses. ]]>
A short overview of the scope, the challenges and some lessons on digital transformation of industries, markets and businesses. ]]> Sat, 02 Mar 2019 21:35:51 GMT /slideshow/an-introduction-to-digital-transformation-134213061/134213061 SergiosDimitriadis@slideshare.net(SergiosDimitriadis) An introduction to Digital Transformation SergiosDimitriadis A short overview of the scope, the challenges and some lessons on digital transformation of industries, markets and businesses. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/28thscifyacademy-digitaltansformationdimitriadis-190302213551-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> A short overview of the scope, the challenges and some lessons on digital transformation of industries, markets and businesses.
An introduction to Digital Transformation from Sergios Dimitriadis
]]> 2049 3 https://cdn.slidesharecdn.com/ss_thumbnails/28thscifyacademy-digitaltansformationdimitriadis-190302213551-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 A Customer experience management framework /slideshow/a-customer-experience-management-framework/126038384 customer-experience-framework-181216192259
Customer experience management builds both on well-known and new elements. The customer expectations company promises gap is already established. Yet, expectations have to be addressed along the total customer journey. Experience design is rather new, although partially related to user design and service design. Correctly capturing customer experience (methodologies, metrics, mapping) needs further exploration. ]]>
Customer experience management builds both on well-known and new elements. The customer expectations company promises gap is already established. Yet, expectations have to be addressed along the total customer journey. Experience design is rather new, although partially related to user design and service design. Correctly capturing customer experience (methodologies, metrics, mapping) needs further exploration. ]]> Sun, 16 Dec 2018 19:22:59 GMT /slideshow/a-customer-experience-management-framework/126038384 SergiosDimitriadis@slideshare.net(SergiosDimitriadis) A Customer experience management framework SergiosDimitriadis Customer experience management builds both on well-known and new elements. The customer expectations company promises gap is already established. Yet, expectations have to be addressed along the total customer journey. Experience design is rather new, although partially related to user design and service design. Correctly capturing customer experience (methodologies, metrics, mapping) needs further exploration. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/customer-experience-framework-181216192259-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Customer experience management builds both on well-known and new elements. The customer expectations company promises gap is already established. Yet, expectations have to be addressed along the total customer journey. Experience design is rather new, although partially related to user design and service design. Correctly capturing customer experience (methodologies, metrics, mapping) needs further exploration.
A Customer experience management framework from Sergios Dimitriadis
]]> 3419 1 https://cdn.slidesharecdn.com/ss_thumbnails/customer-experience-framework-181216192259-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Customer experience & omni-channel - An introduction /slideshow/customer-experience-omnichannel-an-introduction/125971123 cxomni-channelintroduction-181215213331
Marketing and business is becoming omni-channel. Physical and digital channels are blended. Customers journeys become more and more complex. Digital technologies create new customer experiences. Customer experience management will be the competitive advantage of the coming decade and is a project driving business transformation.]]>
Marketing and business is becoming omni-channel. Physical and digital channels are blended. Customers journeys become more and more complex. Digital technologies create new customer experiences. Customer experience management will be the competitive advantage of the coming decade and is a project driving business transformation.]]> Sat, 15 Dec 2018 21:33:31 GMT /slideshow/customer-experience-omnichannel-an-introduction/125971123 SergiosDimitriadis@slideshare.net(SergiosDimitriadis) Customer experience & omni-channel - An introduction SergiosDimitriadis Marketing and business is becoming omni-channel. Physical and digital channels are blended. Customers journeys become more and more complex. Digital technologies create new customer experiences. Customer experience management will be the competitive advantage of the coming decade and is a project driving business transformation. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/cxomni-channelintroduction-181215213331-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Marketing and business is becoming omni-channel. Physical and digital channels are blended. Customers journeys become more and more complex. Digital technologies create new customer experiences. Customer experience management will be the competitive advantage of the coming decade and is a project driving business transformation.
Customer experience & omni-channel - An introduction from Sergios Dimitriadis
]]> 3501 1 https://cdn.slidesharecdn.com/ss_thumbnails/cxomni-channelintroduction-181215213331-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 A digital, chaotic transformation /slideshow/a-digital-chaotic-transformation/103289045 dimitriadisebsmw-2018-180627135514
A short opening presentation to the 7th e-Business & Social Media conference, held at Athens, on June 21st, 2018. Discussing issues of media, channels, devices and customer experience convergence and some of their implications.]]>
A short opening presentation to the 7th e-Business & Social Media conference, held at Athens, on June 21st, 2018. Discussing issues of media, channels, devices and customer experience convergence and some of their implications.]]> Wed, 27 Jun 2018 13:55:14 GMT /slideshow/a-digital-chaotic-transformation/103289045 SergiosDimitriadis@slideshare.net(SergiosDimitriadis) A digital, chaotic transformation SergiosDimitriadis A short opening presentation to the 7th e-Business & Social Media conference, held at Athens, on June 21st, 2018. Discussing issues of media, channels, devices and customer experience convergence and some of their implications. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/dimitriadisebsmw-2018-180627135514-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> A short opening presentation to the 7th e-Business &amp; Social Media conference, held at Athens, on June 21st, 2018. Discussing issues of media, channels, devices and customer experience convergence and some of their implications.
A digital, chaotic transformation from Sergios Dimitriadis
]]> 197 2 https://cdn.slidesharecdn.com/ss_thumbnails/dimitriadisebsmw-2018-180627135514-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 The pillars of content marketing /slideshow/content-marketing-98902611/98902611 content-180526142528
A brief guide for content marketing: how to create and promote engaging content for your company, brand or yourself (in Greek). 凌 了旅虜 凌 竜虜留旅隆竜旅虜o凌 亮留 凌粒略亮亮留凌 率侶旅留虜 亮略虜竜旅僚粒虜 & 虜凌旅僚僚旅虜略 隆溜虜留 - DigiMa.(www.digima.gr)]]>
A brief guide for content marketing: how to create and promote engaging content for your company, brand or yourself (in Greek). 凌 了旅虜 凌 竜虜留旅隆竜旅虜o凌 亮留 凌粒略亮亮留凌 率侶旅留虜 亮略虜竜旅僚粒虜 & 虜凌旅僚僚旅虜略 隆溜虜留 - DigiMa.(www.digima.gr)]]> Sat, 26 May 2018 14:25:28 GMT /slideshow/content-marketing-98902611/98902611 SergiosDimitriadis@slideshare.net(SergiosDimitriadis) The pillars of content marketing SergiosDimitriadis A brief guide for content marketing: how to create and promote engaging content for your company, brand or yourself (in Greek). 凌 了旅虜 凌 竜虜留旅隆竜旅虜o凌 亮留 凌粒略亮亮留凌 率侶旅留虜 亮略虜竜旅僚粒虜 & 虜凌旅僚僚旅虜略 隆溜虜留 - DigiMa.(www.digima.gr) <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/content-180526142528-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> A brief guide for content marketing: how to create and promote engaging content for your company, brand or yourself (in Greek). 凌 了旅虜 凌 竜虜留旅隆竜旅虜o凌 亮留 凌粒略亮亮留凌 率侶旅留虜 亮略虜竜旅僚粒虜 &amp; 虜凌旅僚僚旅虜略 隆溜虜留 - DigiMa.(www.digima.gr)
The pillars of content marketing from Sergios Dimitriadis
]]> 95 1 https://cdn.slidesharecdn.com/ss_thumbnails/content-180526142528-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Customer cross-channel experience & conversions /slideshow/customer-crosschannel-experience-conversions/98901088 greca-cx-dimitriadis-180526140703
Some issues on customer experience in a omni-channel approach.]]>
Some issues on customer experience in a omni-channel approach.]]> Sat, 26 May 2018 14:07:03 GMT /slideshow/customer-crosschannel-experience-conversions/98901088 SergiosDimitriadis@slideshare.net(SergiosDimitriadis) Customer cross-channel experience & conversions SergiosDimitriadis Some issues on customer experience in a omni-channel approach. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/greca-cx-dimitriadis-180526140703-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Some issues on customer experience in a omni-channel approach.
Customer cross-channel experience & conversions from Sergios Dimitriadis
]]> 65 1 https://cdn.slidesharecdn.com/ss_thumbnails/greca-cx-dimitriadis-180526140703-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 From Customer Journey to Omni-channel strategy /slideshow/from-customer-journey-to-omnichannel-strategy/96795392 thestoreconference2018dimitriadis-180512062934
Some key steps to define a customer experience and an omni-channel strategy]]>
Some key steps to define a customer experience and an omni-channel strategy]]> Sat, 12 May 2018 06:29:34 GMT /slideshow/from-customer-journey-to-omnichannel-strategy/96795392 SergiosDimitriadis@slideshare.net(SergiosDimitriadis) From Customer Journey to Omni-channel strategy SergiosDimitriadis Some key steps to define a customer experience and an omni-channel strategy <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/thestoreconference2018dimitriadis-180512062934-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Some key steps to define a customer experience and an omni-channel strategy
From Customer Journey to Omni-channel strategy from Sergios Dimitriadis
]]> 323 3 https://cdn.slidesharecdn.com/ss_thumbnails/thestoreconference2018dimitriadis-180512062934-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Customer's Digital footprint: opportunities & challanges /slideshow/customers-digital-footprint-opportunities-challanges/58466440 digitalfootprintdimitriadis-160219133640
Issues related to customer's tracking in the era of Internet of Things]]>
Issues related to customer's tracking in the era of Internet of Things]]> Fri, 19 Feb 2016 13:36:40 GMT /slideshow/customers-digital-footprint-opportunities-challanges/58466440 SergiosDimitriadis@slideshare.net(SergiosDimitriadis) Customer's Digital footprint: opportunities & challanges SergiosDimitriadis Issues related to customer's tracking in the era of Internet of Things <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/digitalfootprintdimitriadis-160219133640-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Issues related to customer&#39;s tracking in the era of Internet of Things
Customer's Digital footprint: opportunities & challanges from Sergios Dimitriadis
]]> 462 6 https://cdn.slidesharecdn.com/ss_thumbnails/digitalfootprintdimitriadis-160219133640-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 里略竜旅 凌 侶旅留虜 竜旅硫略了了凌僚, 凌虜了流竜旅, 竜旅竜旅侶亮留旅虜略 亮凌僚劉了留 /slideshow/digital-context-dimitriadis/42369121 digitalcontextdimitriadis-141204153516-conversion-gate02
旅 侶旅留虜劉 竜僚凌了凌粒溜竜 虜留旅 侶 亮竜旅凌略 僚 侶ﾎ 凌 凌 隆旅留亮凌ﾎ塾刃僚 僚劉竜 僚慮流虜竜 粒旅留 旅 竜旅竜旅流竜旅. 旅 僚劉竜旅竜 粒旅留 侶僚 竜旅竜溜侶侶 虜留旅 侶 留僚略粒虜侶 凌留亮凌粒流 侶 留 僚劉留 隆竜隆凌亮劉僚留.]]>
旅 侶旅留虜劉 竜僚凌了凌粒溜竜 虜留旅 侶 亮竜旅凌略 僚 侶ﾎ 凌 凌 隆旅留亮凌ﾎ塾刃僚 僚劉竜 僚慮流虜竜 粒旅留 旅 竜旅竜旅流竜旅. 旅 僚劉竜旅竜 粒旅留 侶僚 竜旅竜溜侶侶 虜留旅 侶 留僚略粒虜侶 凌留亮凌粒流 侶 留 僚劉留 隆竜隆凌亮劉僚留.]]> Thu, 04 Dec 2014 15:35:16 GMT /slideshow/digital-context-dimitriadis/42369121 SergiosDimitriadis@slideshare.net(SergiosDimitriadis) 里略竜旅 凌 侶旅留虜 竜旅硫略了了凌僚, 凌虜了流竜旅, 竜旅竜旅侶亮留旅虜略 亮凌僚劉了留 SergiosDimitriadis 旅 侶旅留虜劉 竜僚凌了凌粒溜竜 虜留旅 侶 亮竜旅凌略 僚 侶ﾎ 凌 凌 隆旅留亮凌ﾎ塾刃僚 僚劉竜 僚慮流虜竜 粒旅留 旅 竜旅竜旅流竜旅. 旅 僚劉竜旅竜 粒旅留 侶僚 竜旅竜溜侶侶 虜留旅 侶 留僚略粒虜侶 凌留亮凌粒流 侶 留 僚劉留 隆竜隆凌亮劉僚留. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/digitalcontextdimitriadis-141204153516-conversion-gate02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> 旅 侶旅留虜劉 竜僚凌了凌粒溜竜 虜留旅 侶 亮竜旅凌略 僚 侶ﾎ 凌 凌 隆旅留亮凌ﾎ塾刃僚 僚劉竜 僚慮流虜竜 粒旅留 旅 竜旅竜旅流竜旅. 旅 僚劉竜旅竜 粒旅留 侶僚 竜旅竜溜侶侶 虜留旅 侶 留僚略粒虜侶 凌留亮凌粒流 侶 留 僚劉留 隆竜隆凌亮劉僚留.
里略竜旅 凌 侶旅留虜 竜旅硫略了了凌僚, 凌虜了流竜旅, 竜旅竜旅侶亮留旅虜略 亮凌僚劉了留 from Sergios Dimitriadis
]]> 497 1 https://cdn.slidesharecdn.com/ss_thumbnails/digitalcontextdimitriadis-141204153516-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds presentation 000000 http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Content in customer's journey /slideshow/content-dimitriadis/42368960 contentdimitriadis-141204153015-conversion-gate01
里凌 竜旅竜亮竜僚凌 凌旅慮劉亮竜僚侶 留両溜留 粒旅留 凌僚 留粒凌留流, 竜 了侶 侶 隆旅略虜竜旅留 凌 虜虜了凌 留留侶, 留粒凌略, 流侶.]]>
里凌 竜旅竜亮竜僚凌 凌旅慮劉亮竜僚侶 留両溜留 粒旅留 凌僚 留粒凌留流, 竜 了侶 侶 隆旅略虜竜旅留 凌 虜虜了凌 留留侶, 留粒凌略, 流侶.]]> Thu, 04 Dec 2014 15:30:15 GMT /slideshow/content-dimitriadis/42368960 SergiosDimitriadis@slideshare.net(SergiosDimitriadis) Content in customer's journey SergiosDimitriadis 里凌 竜旅竜亮竜僚凌 凌旅慮劉亮竜僚侶 留両溜留 粒旅留 凌僚 留粒凌留流, 竜 了侶 侶 隆旅略虜竜旅留 凌 虜虜了凌 留留侶, 留粒凌略, 流侶. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/contentdimitriadis-141204153015-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> 里凌 竜旅竜亮竜僚凌 凌旅慮劉亮竜僚侶 留両溜留 粒旅留 凌僚 留粒凌留流, 竜 了侶 侶 隆旅略虜竜旅留 凌 虜虜了凌 留留侶, 留粒凌略, 流侶.
Content in customer's journey from Sergios Dimitriadis
]]> 3942 4 https://cdn.slidesharecdn.com/ss_thumbnails/contentdimitriadis-141204153015-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds presentation 000000 http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Marketing in the e-business eco-system (in Greek) /slideshow/marketing-36349666/36349666 e-business-world-slideshare-140626142051-phpapp02
里凌 凌旅虜凌侶亮留 凌 e-business 虜留旅 凌 了凌 凌 亮略虜竜旅僚粒虜 竜 留. 旅留 亮硫旅旅虜流 凌劉粒粒旅侶, 硫留旅亮劉僚侶 侶 僚竜粒留溜留 虜留旅 侶 亮了侶亮留旅虜侶留.]]>
里凌 凌旅虜凌侶亮留 凌 e-business 虜留旅 凌 了凌 凌 亮略虜竜旅僚粒虜 竜 留. 旅留 亮硫旅旅虜流 凌劉粒粒旅侶, 硫留旅亮劉僚侶 侶 僚竜粒留溜留 虜留旅 侶 亮了侶亮留旅虜侶留.]]> Thu, 26 Jun 2014 14:20:51 GMT /slideshow/marketing-36349666/36349666 SergiosDimitriadis@slideshare.net(SergiosDimitriadis) Marketing in the e-business eco-system (in Greek) SergiosDimitriadis 里凌 凌旅虜凌侶亮留 凌 e-business 虜留旅 凌 了凌 凌 亮略虜竜旅僚粒虜 竜 留. 旅留 亮硫旅旅虜流 凌劉粒粒旅侶, 硫留旅亮劉僚侶 侶 僚竜粒留溜留 虜留旅 侶 亮了侶亮留旅虜侶留. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/e-business-world-slideshare-140626142051-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> 里凌 凌旅虜凌侶亮留 凌 e-business 虜留旅 凌 了凌 凌 亮略虜竜旅僚粒虜 竜 留. 旅留 亮硫旅旅虜流 凌劉粒粒旅侶, 硫留旅亮劉僚侶 侶 僚竜粒留溜留 虜留旅 侶 亮了侶亮留旅虜侶留.
Marketing in the e-business eco-system (in Greek) from Sergios Dimitriadis
]]> 474 3 https://cdn.slidesharecdn.com/ss_thumbnails/e-business-world-slideshare-140626142051-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation 000000 http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 竜旅亮劉僚凌僚留 流 隆旅留亮凌ﾎ塾仁熟留 凌 亮劉了了凌僚; (in Greek) /slideshow/presa-metaconference-share/34241510 presametaconference-share-140503130851-phpapp02
裡虜劉竜旅 粒旅留 凌 了凌 凌 亮略虜竜旅僚粒虜 竜 亮旅留 竜凌流 凌 侶 留僚略両侶, 凌 虜留留僚留了旅亮 虜留旅 凌 了留僚流侶 隆竜溜僚凌僚 留 旅略 凌.]]>
裡虜劉竜旅 粒旅留 凌 了凌 凌 亮略虜竜旅僚粒虜 竜 亮旅留 竜凌流 凌 侶 留僚略両侶, 凌 虜留留僚留了旅亮 虜留旅 凌 了留僚流侶 隆竜溜僚凌僚 留 旅略 凌.]]> Sat, 03 May 2014 13:08:51 GMT /slideshow/presa-metaconference-share/34241510 SergiosDimitriadis@slideshare.net(SergiosDimitriadis) 竜旅亮劉僚凌僚留 流 隆旅留亮凌ﾎ塾仁熟留 凌 亮劉了了凌僚; (in Greek) SergiosDimitriadis 裡虜劉竜旅 粒旅留 凌 了凌 凌 亮略虜竜旅僚粒虜 竜 亮旅留 竜凌流 凌 侶 留僚略両侶, 凌 虜留留僚留了旅亮 虜留旅 凌 了留僚流侶 隆竜溜僚凌僚 留 旅略 凌. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/presametaconference-share-140503130851-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> 裡虜劉竜旅 粒旅留 凌 了凌 凌 亮略虜竜旅僚粒虜 竜 亮旅留 竜凌流 凌 侶 留僚略両侶, 凌 虜留留僚留了旅亮 虜留旅 凌 了留僚流侶 隆竜溜僚凌僚 留 旅略 凌.
竜旅亮劉僚凌僚留 流 隆旅留亮凌ﾎ塾仁熟留 凌 亮劉了了凌僚; (in Greek) from Sergios Dimitriadis
]]> 322 2 https://cdn.slidesharecdn.com/ss_thumbnails/presametaconference-share-140503130851-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 About social media marketing (in Greek) /slideshow/e-mc-social-mediashare/34173148 emcsocialmediashare-140501111223-phpapp01
留凌溜留侶 凌 e-Marketing conference for Business 2013]]>
留凌溜留侶 凌 e-Marketing conference for Business 2013]]> Thu, 01 May 2014 11:12:23 GMT /slideshow/e-mc-social-mediashare/34173148 SergiosDimitriadis@slideshare.net(SergiosDimitriadis) About social media marketing (in Greek) SergiosDimitriadis 留凌溜留侶 凌 e-Marketing conference for Business 2013 <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/emcsocialmediashare-140501111223-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> 留凌溜留侶 凌 e-Marketing conference for Business 2013
About social media marketing (in Greek) from Sergios Dimitriadis
]]> 1487 2 https://cdn.slidesharecdn.com/ss_thumbnails/emcsocialmediashare-140501111223-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Content as strategy: creating value throughout the consumers journey /slideshow/content-as-strategy/34172061 contentasstrategyshare-140501104248-phpapp01
Content is King and a King is a strategist! Digital Content is strategy because it creates customer value that leads to engagement, loyalty and differentiation. How can a publisher identify, create and manage the pieces of content that will build the strategic customer value puzzle? Understanding the consumers journey the steps and means used through the buying process is the right tool to do so.]]>
Content is King and a King is a strategist! Digital Content is strategy because it creates customer value that leads to engagement, loyalty and differentiation. How can a publisher identify, create and manage the pieces of content that will build the strategic customer value puzzle? Understanding the consumers journey the steps and means used through the buying process is the right tool to do so.]]> Thu, 01 May 2014 10:42:48 GMT /slideshow/content-as-strategy/34172061 SergiosDimitriadis@slideshare.net(SergiosDimitriadis) Content as strategy: creating value throughout the consumers journey SergiosDimitriadis Content is King and a King is a strategist! Digital Content is strategy because it creates customer value that leads to engagement, loyalty and differentiation. How can a publisher identify, create and manage the pieces of content that will build the strategic customer value puzzle? Understanding the consumers journey the steps and means used through the buying process is the right tool to do so. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/contentasstrategyshare-140501104248-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Content is King and a King is a strategist! Digital Content is strategy because it creates customer value that leads to engagement, loyalty and differentiation. How can a publisher identify, create and manage the pieces of content that will build the strategic customer value puzzle? Understanding the consumers journey the steps and means used through the buying process is the right tool to do so.
Content as strategy: creating value throughout the consumers journey from Sergios Dimitriadis
]]> 777 3 https://cdn.slidesharecdn.com/ss_thumbnails/contentasstrategyshare-140501104248-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-SergiosDimitriadis-48x48.jpg?cb=1612372063 Sergios DIMITRIADIS holds a PhD in Marketing from the Institut d'Administration des Entreprises of Aix-en-Provence, University of Aix-Marseille III, France. He is currently associate professor at the Marketing and Communication department of Athens University of Economics and Business, Greece. He has published five books, on Marketing Management, B2B Marketing, Branding, Digital Marketing and E-commerce and several articles in academic journals. For the past 20 years he has been acting as a consultant for several private and public organizations and as an expert in EU founded projects. He strongly believes in & works for bridging the gap between academia and business community. www.aueb.gr/en/faculty_page/dimitriadis-sergios https://cdn.slidesharecdn.com/ss_thumbnails/ebsmw-2020-200926155510-thumbnail.jpg?width=320&height=320&fit=bounds SergiosDimitriadis/phygital-autheticity-marketing Phygital Autheticity M... https://cdn.slidesharecdn.com/ss_thumbnails/28thscifyacademy-digitaltansformationdimitriadis-190302213551-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/an-introduction-to-digital-transformation-134213061/134213061 An introduction to Dig... https://cdn.slidesharecdn.com/ss_thumbnails/customer-experience-framework-181216192259-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/a-customer-experience-management-framework/126038384 A Customer experience ...