ºÝºÝߣshows by User: catchadigital / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: catchadigital / Tue, 20 Aug 2013 03:35:57 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: catchadigital Skype Malaysia - Malaysian audience insights (August 2013) /slideshow/skype-malaysia-malaysian-audience-insights-august-2013/25407363 skype-malaysianaudienceinsightsaugust2013-130820033557-phpapp02
Skype is a global communication platform spanning over 73 countries. This deck takes a close up look at the Skype audience using Skype as a communication platform within Malaysia. For more information regarding Skype in Malaysia please contact Catcha Digital at media@catchadigital.com]]>

Skype is a global communication platform spanning over 73 countries. This deck takes a close up look at the Skype audience using Skype as a communication platform within Malaysia. For more information regarding Skype in Malaysia please contact Catcha Digital at media@catchadigital.com]]>
Tue, 20 Aug 2013 03:35:57 GMT /slideshow/skype-malaysia-malaysian-audience-insights-august-2013/25407363 catchadigital@slideshare.net(catchadigital) Skype Malaysia - Malaysian audience insights (August 2013) catchadigital Skype is a global communication platform spanning over 73 countries. This deck takes a close up look at the Skype audience using Skype as a communication platform within Malaysia. For more information regarding Skype in Malaysia please contact Catcha Digital at media@catchadigital.com <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/skype-malaysianaudienceinsightsaugust2013-130820033557-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Skype is a global communication platform spanning over 73 countries. This deck takes a close up look at the Skype audience using Skype as a communication platform within Malaysia. For more information regarding Skype in Malaysia please contact Catcha Digital at media@catchadigital.com
Skype Malaysia - Malaysian audience insights (August 2013) from Catcha Digital
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Making Brands Relevant When Producing Content /slideshow/making-brands-relevant-when-producing-content/23889162 makingbrandsrelevantwhenproducingcontentjeremyneymanmmc2013v2-130703214017-phpapp01
How do we make brands relevant when producing content? Within this presentation we explore some key points to think about when producing content to ensure a brand is relevant within this content. As consumers change the way they consume content, brands and companies need to change the way they communicate with their customers. It is no longer a one-way communication from the brand to their customers. Brands needs to evolve to storytelling and creating content their customers want to consume throughout the entire purchase funnel. Within this presentation we focus on a case study of a male focused branded content channel called MSN Locker Room. This presentation was presented at the Malaysia Media Conference July 2013.]]>

How do we make brands relevant when producing content? Within this presentation we explore some key points to think about when producing content to ensure a brand is relevant within this content. As consumers change the way they consume content, brands and companies need to change the way they communicate with their customers. It is no longer a one-way communication from the brand to their customers. Brands needs to evolve to storytelling and creating content their customers want to consume throughout the entire purchase funnel. Within this presentation we focus on a case study of a male focused branded content channel called MSN Locker Room. This presentation was presented at the Malaysia Media Conference July 2013.]]>
Wed, 03 Jul 2013 21:40:17 GMT /slideshow/making-brands-relevant-when-producing-content/23889162 catchadigital@slideshare.net(catchadigital) Making Brands Relevant When Producing Content catchadigital How do we make brands relevant when producing content? Within this presentation we explore some key points to think about when producing content to ensure a brand is relevant within this content. As consumers change the way they consume content, brands and companies need to change the way they communicate with their customers. It is no longer a one-way communication from the brand to their customers. Brands needs to evolve to storytelling and creating content their customers want to consume throughout the entire purchase funnel. Within this presentation we focus on a case study of a male focused branded content channel called MSN Locker Room. This presentation was presented at the Malaysia Media Conference July 2013. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/makingbrandsrelevantwhenproducingcontentjeremyneymanmmc2013v2-130703214017-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> How do we make brands relevant when producing content? Within this presentation we explore some key points to think about when producing content to ensure a brand is relevant within this content. As consumers change the way they consume content, brands and companies need to change the way they communicate with their customers. It is no longer a one-way communication from the brand to their customers. Brands needs to evolve to storytelling and creating content their customers want to consume throughout the entire purchase funnel. Within this presentation we focus on a case study of a male focused branded content channel called MSN Locker Room. This presentation was presented at the Malaysia Media Conference July 2013.
Making Brands Relevant When Producing Content from Catcha Digital
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ADMA Digital Marketing Yearbook 2012 /slideshow/adma-digital-marketing-yearbook-2012/21245601 admadigitalmarketingyearbook2012-130516032140-phpapp01
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Thu, 16 May 2013 03:21:40 GMT /slideshow/adma-digital-marketing-yearbook-2012/21245601 catchadigital@slideshare.net(catchadigital) ADMA Digital Marketing Yearbook 2012 catchadigital <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/admadigitalmarketingyearbook2012-130516032140-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
ADMA Digital Marketing Yearbook 2012 from Catcha Digital
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Cross screen engagement research - March 2013 /slideshow/cross-screen-engagement-research-march-2013/21244874 cross-screenengagementresearch-march2013-130516030738-phpapp01
Multi-screen behavior is changing Individual screens provide a device-driven layer of context that affects how consumers absorb and react to content. Marketers must now take a multi-layered approach to content distribution, one that enables portable, personal and interactive engagement across devices.]]>

Multi-screen behavior is changing Individual screens provide a device-driven layer of context that affects how consumers absorb and react to content. Marketers must now take a multi-layered approach to content distribution, one that enables portable, personal and interactive engagement across devices.]]>
Thu, 16 May 2013 03:07:38 GMT /slideshow/cross-screen-engagement-research-march-2013/21244874 catchadigital@slideshare.net(catchadigital) Cross screen engagement research - March 2013 catchadigital Multi-screen behavior is changing Individual screens provide a device-driven layer of context that affects how consumers absorb and react to content. Marketers must now take a multi-layered approach to content distribution, one that enables portable, personal and interactive engagement across devices. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/cross-screenengagementresearch-march2013-130516030738-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Multi-screen behavior is changing Individual screens provide a device-driven layer of context that affects how consumers absorb and react to content. Marketers must now take a multi-layered approach to content distribution, one that enables portable, personal and interactive engagement across devices.
Cross screen engagement research - March 2013 from Catcha Digital
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Global Ad Spend by Vertical - Jan 2013 /catchadigital/global-ad-spend-by-vertical-jan-2013 globaladspendbyvertical-jan2013-130328010434-phpapp01
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Thu, 28 Mar 2013 01:04:34 GMT /catchadigital/global-ad-spend-by-vertical-jan-2013 catchadigital@slideshare.net(catchadigital) Global Ad Spend by Vertical - Jan 2013 catchadigital <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/globaladspendbyvertical-jan2013-130328010434-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
Global Ad Spend by Vertical - Jan 2013 from Catcha Digital
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Catcha Digital Training Snacks 2013 /slideshow/catcha-digital-training-snacks-2013-17789533/17789533 catchadigitaltrainingsnacks2013-130328002737-phpapp02
The Catcha Digital Training Snacks presentation highlights the upcoming new products, features and plans across MSN Malaysia, Skype Malaysia, Lowyat.net and Catcha Digital in general.]]>

The Catcha Digital Training Snacks presentation highlights the upcoming new products, features and plans across MSN Malaysia, Skype Malaysia, Lowyat.net and Catcha Digital in general.]]>
Thu, 28 Mar 2013 00:27:37 GMT /slideshow/catcha-digital-training-snacks-2013-17789533/17789533 catchadigital@slideshare.net(catchadigital) Catcha Digital Training Snacks 2013 catchadigital The Catcha Digital Training Snacks presentation highlights the upcoming new products, features and plans across MSN Malaysia, Skype Malaysia, Lowyat.net and Catcha Digital in general. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/catchadigitaltrainingsnacks2013-130328002737-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The Catcha Digital Training Snacks presentation highlights the upcoming new products, features and plans across MSN Malaysia, Skype Malaysia, Lowyat.net and Catcha Digital in general.
Catcha Digital Training Snacks 2013 from Catcha Digital
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https://cdn.slidesharecdn.com/profile-photo-catchadigital-48x48.jpg?cb=1523459874 Catcha Digital, exclusively operates, develops content and delivers advertising solutions across Microsoft’s entire Malaysian portfolio of online products. This portfolio includes the MSN Malaysia portal (msn.com.my) and Skype Malaysia. It also exclusively operates inventory for Malaysia’s largest technology forum, Lowyat.net. www.catchamedia.com/ https://cdn.slidesharecdn.com/ss_thumbnails/skype-malaysianaudienceinsightsaugust2013-130820033557-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/skype-malaysia-malaysian-audience-insights-august-2013/25407363 Skype Malaysia - Malay... https://cdn.slidesharecdn.com/ss_thumbnails/makingbrandsrelevantwhenproducingcontentjeremyneymanmmc2013v2-130703214017-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/making-brands-relevant-when-producing-content/23889162 Making Brands Relevant... https://cdn.slidesharecdn.com/ss_thumbnails/admadigitalmarketingyearbook2012-130516032140-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/adma-digital-marketing-yearbook-2012/21245601 ADMA Digital Marketing...