際際滷shows by User: ebrody / http://www.slideshare.net/images/logo.gif 際際滷shows by User: ebrody / Mon, 23 Nov 2015 16:45:27 GMT 際際滷Share feed for 際際滷shows by User: ebrody Better Health System & Hospital Branding /slideshow/better-health-system-hospital-branding/55425336 betterbranding-151123164527-lva1-app6891
Provides a snapshot of the ten pillars our brand strategy and activation agency Trajectory believes are critical to creating better health system and hospital branding. ]]>
Provides a snapshot of the ten pillars our brand strategy and activation agency Trajectory believes are critical to creating better health system and hospital branding. ]]> Mon, 23 Nov 2015 16:45:27 GMT /slideshow/better-health-system-hospital-branding/55425336 ebrody@slideshare.net(ebrody) Better Health System & Hospital Branding ebrody Provides a snapshot of the ten pillars our brand strategy and activation agency Trajectory believes are critical to creating better health system and hospital branding. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/betterbranding-151123164527-lva1-app6891-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Provides a snapshot of the ten pillars our brand strategy and activation agency Trajectory believes are critical to creating better health system and hospital branding.
Better Health System & Hospital Branding from Eric Brody
]]> 1518 6 https://cdn.slidesharecdn.com/ss_thumbnails/betterbranding-151123164527-lva1-app6891-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Trajectory NOW & NEXT: Ten consumer trends that will impact all marketers, and in particular, health and wellness marketers in 2014 /slideshow/trajectory-now-andnext/29879935 trajectorynow-and-next-140110082525-phpapp02
This semi-annual report highlights ten consumer trends which we believe will have a lasting impact on how consumers will be interacting with brands. While all brand marketers will benefit from this report, it has a particular slant towards healthcare marketers and health and wellness marketers. ]]>
This semi-annual report highlights ten consumer trends which we believe will have a lasting impact on how consumers will be interacting with brands. While all brand marketers will benefit from this report, it has a particular slant towards healthcare marketers and health and wellness marketers. ]]> Fri, 10 Jan 2014 08:25:24 GMT /slideshow/trajectory-now-andnext/29879935 ebrody@slideshare.net(ebrody) Trajectory NOW & NEXT: Ten consumer trends that will impact all marketers, and in particular, health and wellness marketers in 2014 ebrody This semi-annual report highlights ten consumer trends which we believe will have a lasting impact on how consumers will be interacting with brands. While all brand marketers will benefit from this report, it has a particular slant towards healthcare marketers and health and wellness marketers. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/trajectorynow-and-next-140110082525-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This semi-annual report highlights ten consumer trends which we believe will have a lasting impact on how consumers will be interacting with brands. While all brand marketers will benefit from this report, it has a particular slant towards healthcare marketers and health and wellness marketers.
Trajectory NOW & NEXT: Ten consumer trends that will impact all marketers, and in particular, health and wellness marketers in 2014 from Eric Brody
]]> 1050 7 https://cdn.slidesharecdn.com/ss_thumbnails/trajectorynow-and-next-140110082525-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 New York Yankees: Business Development Division Presentation /slideshow/new-york-yankees-business-development-division/15302528 yankeesnon-baseballdevelopment-121122125910-phpapp01
Trajectory branding and marketing presentation to New York Yankees Business Development Division, purpose of which was to help them drive non-baseball revenue. ]]>
Trajectory branding and marketing presentation to New York Yankees Business Development Division, purpose of which was to help them drive non-baseball revenue. ]]> Thu, 22 Nov 2012 12:59:08 GMT /slideshow/new-york-yankees-business-development-division/15302528 ebrody@slideshare.net(ebrody) New York Yankees: Business Development Division Presentation ebrody Trajectory branding and marketing presentation to New York Yankees Business Development Division, purpose of which was to help them drive non-baseball revenue. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/yankeesnon-baseballdevelopment-121122125910-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Trajectory branding and marketing presentation to New York Yankees Business Development Division, purpose of which was to help them drive non-baseball revenue.
New York Yankees: Business Development Division Presentation from Eric Brody
]]> 2133 16 https://cdn.slidesharecdn.com/ss_thumbnails/yankeesnon-baseballdevelopment-121122125910-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Trajectory branding and marketing agency: healthcare rebranding & marketing case study /slideshow/reading-hospital-medical-center-branding-marketing-case-study/15274794 rhmc-brandingmarketingcasestudy-121120203737-phpapp01
Trajectorys healthcare rebranding and marketing of this 140+ year-old organization aligns it with its strategic plan and industry direction. Important to the outcome of the assignment were important insights we learned from our extensive research both inside the organization and in its primary and secondary service areas. Key deliverables included a forward-looking brand platform, evolved organization name from The Reading Hospital to Reading Health System to provide a strong foundation upon which to build into the future and a new aspirational tagline Advancing Health. Transforming Lives which embodies what the organization believes in and where its headed. Other deliverables included brand hierarchy, top-to-bottom naming and nomenclature, brand design (logo, collateral, website, signage, etc.), internal launch and implementation. We followed this with an external marketing campaign across television, print, outdoor, web and mobile. Over the course of the next 9-12 months, we continue to work side-by-side with our client to unite the organization to deliver on its new brand promises. ]]>
Trajectorys healthcare rebranding and marketing of this 140+ year-old organization aligns it with its strategic plan and industry direction. Important to the outcome of the assignment were important insights we learned from our extensive research both inside the organization and in its primary and secondary service areas. Key deliverables included a forward-looking brand platform, evolved organization name from The Reading Hospital to Reading Health System to provide a strong foundation upon which to build into the future and a new aspirational tagline Advancing Health. Transforming Lives which embodies what the organization believes in and where its headed. Other deliverables included brand hierarchy, top-to-bottom naming and nomenclature, brand design (logo, collateral, website, signage, etc.), internal launch and implementation. We followed this with an external marketing campaign across television, print, outdoor, web and mobile. Over the course of the next 9-12 months, we continue to work side-by-side with our client to unite the organization to deliver on its new brand promises. ]]> Tue, 20 Nov 2012 20:37:35 GMT /slideshow/reading-hospital-medical-center-branding-marketing-case-study/15274794 ebrody@slideshare.net(ebrody) Trajectory branding and marketing agency: healthcare rebranding & marketing case study ebrody Trajectorys healthcare rebranding and marketing of this 140+ year-old organization aligns it with its strategic plan and industry direction. Important to the outcome of the assignment were important insights we learned from our extensive research both inside the organization and in its primary and secondary service areas. Key deliverables included a forward-looking brand platform, evolved organization name from The Reading Hospital to Reading Health System to provide a strong foundation upon which to build into the future and a new aspirational tagline Advancing Health. Transforming Lives which embodies what the organization believes in and where its headed. Other deliverables included brand hierarchy, top-to-bottom naming and nomenclature, brand design (logo, collateral, website, signage, etc.), internal launch and implementation. We followed this with an external marketing campaign across television, print, outdoor, web and mobile. Over the course of the next 9-12 months, we continue to work side-by-side with our client to unite the organization to deliver on its new brand promises. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/rhmc-brandingmarketingcasestudy-121120203737-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Trajectorys healthcare rebranding and marketing of this 140+ year-old organization aligns it with its strategic plan and industry direction. Important to the outcome of the assignment were important insights we learned from our extensive research both inside the organization and in its primary and secondary service areas. Key deliverables included a forward-looking brand platform, evolved organization name from The Reading Hospital to Reading Health System to provide a strong foundation upon which to build into the future and a new aspirational tagline Advancing Health. Transforming Lives which embodies what the organization believes in and where its headed. Other deliverables included brand hierarchy, top-to-bottom naming and nomenclature, brand design (logo, collateral, website, signage, etc.), internal launch and implementation. We followed this with an external marketing campaign across television, print, outdoor, web and mobile. Over the course of the next 9-12 months, we continue to work side-by-side with our client to unite the organization to deliver on its new brand promises.
Trajectory branding and marketing agency: healthcare rebranding & marketing case study from Eric Brody
]]> 1612 9 https://cdn.slidesharecdn.com/ss_thumbnails/rhmc-brandingmarketingcasestudy-121120203737-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Trajectory branding and marketing agency: welcome to the new world order /ebrody/7-traits-of-high-energy-brands 7traitsofhighenergybrands-121008094440-phpapp02
The new normal for brand marketing is that theres a new way forward for consumer marketers. Its a world where technology leaves nothing to the imagination, consumers are connected, collaborating and creating, where organizations can no longer hide behind the curtain and where brands are expected to do more. What hasnt changed, however, is the need for brands to uniquely plant themselves in the hearts and minds of employees, prospects and customers; which allow organizations to use their brand to create new value and drive new growth. Here are seven traits of new world order brands, along with some best-in-class examples across a range of different industries: Brand-Led Culture, e.g. Lush Cosmetics Belief, e.g. Method Cleaning Behavior, e.g. Geek Squad Bonding, e.g. Axe Benevolence, e.g. TOMS Bold, e.g. Voxiva Badge, e.g. Pinterest ]]>
The new normal for brand marketing is that theres a new way forward for consumer marketers. Its a world where technology leaves nothing to the imagination, consumers are connected, collaborating and creating, where organizations can no longer hide behind the curtain and where brands are expected to do more. What hasnt changed, however, is the need for brands to uniquely plant themselves in the hearts and minds of employees, prospects and customers; which allow organizations to use their brand to create new value and drive new growth. Here are seven traits of new world order brands, along with some best-in-class examples across a range of different industries: Brand-Led Culture, e.g. Lush Cosmetics Belief, e.g. Method Cleaning Behavior, e.g. Geek Squad Bonding, e.g. Axe Benevolence, e.g. TOMS Bold, e.g. Voxiva Badge, e.g. Pinterest ]]> Mon, 08 Oct 2012 09:44:38 GMT /ebrody/7-traits-of-high-energy-brands ebrody@slideshare.net(ebrody) Trajectory branding and marketing agency: welcome to the new world order ebrody The new normal for brand marketing is that theres a new way forward for consumer marketers. Its a world where technology leaves nothing to the imagination, consumers are connected, collaborating and creating, where organizations can no longer hide behind the curtain and where brands are expected to do more. What hasnt changed, however, is the need for brands to uniquely plant themselves in the hearts and minds of employees, prospects and customers; which allow organizations to use their brand to create new value and drive new growth. Here are seven traits of new world order brands, along with some best-in-class examples across a range of different industries: Brand-Led Culture, e.g. Lush Cosmetics Belief, e.g. Method Cleaning Behavior, e.g. Geek Squad Bonding, e.g. Axe Benevolence, e.g. TOMS Bold, e.g. Voxiva Badge, e.g. Pinterest <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/7traitsofhighenergybrands-121008094440-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The new normal for brand marketing is that theres a new way forward for consumer marketers. Its a world where technology leaves nothing to the imagination, consumers are connected, collaborating and creating, where organizations can no longer hide behind the curtain and where brands are expected to do more. What hasnt changed, however, is the need for brands to uniquely plant themselves in the hearts and minds of employees, prospects and customers; which allow organizations to use their brand to create new value and drive new growth. Here are seven traits of new world order brands, along with some best-in-class examples across a range of different industries: Brand-Led Culture, e.g. Lush Cosmetics Belief, e.g. Method Cleaning Behavior, e.g. Geek Squad Bonding, e.g. Axe Benevolence, e.g. TOMS Bold, e.g. Voxiva Badge, e.g. Pinterest
Trajectory branding and marketing agency: welcome to the new world order from Eric Brody
]]> 1783 6 https://cdn.slidesharecdn.com/ss_thumbnails/7traitsofhighenergybrands-121008094440-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Trajectory branding and marketing agency: healthcare marketing case study for Orlando Health /slideshow/trajectory-orlando-health-case-study-14592692/14592692 trajectory-orlandohealthcasestudy-121004140452-phpapp02
Orlando Health is one of Florida's most comprehensive private, not-for-profit healthcare networks. Following a national agency search, Trajectory was engaged by (what was named at the time) Orlando Regional HealthCare to rebrand and provide healthcare marketing the organization. Our goal was to align their nine hospitals and 13,000 team members to better compete in the organization's highly competitive and fast growing Central Florida trading areas. Trajectorys work included initial internal and external research, brand foundation, portfolio strategy and naming (beginning with name change to Orlando Health), update of all design and collateral elements (starting with new organization and hospital logos) and then transformational organization-wide relaunch. Following the re-branding, we developed multiple (award-winning) integrated health marketing campaigns to strengthen the connection of the Orlando Health family to those of Central Florida. ]]>
Orlando Health is one of Florida's most comprehensive private, not-for-profit healthcare networks. Following a national agency search, Trajectory was engaged by (what was named at the time) Orlando Regional HealthCare to rebrand and provide healthcare marketing the organization. Our goal was to align their nine hospitals and 13,000 team members to better compete in the organization's highly competitive and fast growing Central Florida trading areas. Trajectorys work included initial internal and external research, brand foundation, portfolio strategy and naming (beginning with name change to Orlando Health), update of all design and collateral elements (starting with new organization and hospital logos) and then transformational organization-wide relaunch. Following the re-branding, we developed multiple (award-winning) integrated health marketing campaigns to strengthen the connection of the Orlando Health family to those of Central Florida. ]]> Thu, 04 Oct 2012 14:04:50 GMT /slideshow/trajectory-orlando-health-case-study-14592692/14592692 ebrody@slideshare.net(ebrody) Trajectory branding and marketing agency: healthcare marketing case study for Orlando Health ebrody Orlando Health is one of Florida's most comprehensive private, not-for-profit healthcare networks. Following a national agency search, Trajectory was engaged by (what was named at the time) Orlando Regional HealthCare to rebrand and provide healthcare marketing the organization. Our goal was to align their nine hospitals and 13,000 team members to better compete in the organization's highly competitive and fast growing Central Florida trading areas. Trajectorys work included initial internal and external research, brand foundation, portfolio strategy and naming (beginning with name change to Orlando Health), update of all design and collateral elements (starting with new organization and hospital logos) and then transformational organization-wide relaunch. Following the re-branding, we developed multiple (award-winning) integrated health marketing campaigns to strengthen the connection of the Orlando Health family to those of Central Florida. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/trajectory-orlandohealthcasestudy-121004140452-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Orlando Health is one of Florida&#39;s most comprehensive private, not-for-profit healthcare networks. Following a national agency search, Trajectory was engaged by (what was named at the time) Orlando Regional HealthCare to rebrand and provide healthcare marketing the organization. Our goal was to align their nine hospitals and 13,000 team members to better compete in the organization&#39;s highly competitive and fast growing Central Florida trading areas. Trajectorys work included initial internal and external research, brand foundation, portfolio strategy and naming (beginning with name change to Orlando Health), update of all design and collateral elements (starting with new organization and hospital logos) and then transformational organization-wide relaunch. Following the re-branding, we developed multiple (award-winning) integrated health marketing campaigns to strengthen the connection of the Orlando Health family to those of Central Florida.
Trajectory branding and marketing agency: healthcare marketing case study for Orlando Health from Eric Brody
]]> 1649 9 https://cdn.slidesharecdn.com/ss_thumbnails/trajectory-orlandohealthcasestudy-121004140452-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Trajectory branding and marketing agency: 38 "sparks" for creating new brand energy /slideshow/40-inspirations-for-creating-new-brand-energy/10536942 inspirationforcreatingnewbrandenergy-111209152951-phpapp02
This presentation, from a workshop developed for a Trajectory client, provides 40 brand and marketing idea starters to create new customer value and to ignite new growth.]]>
This presentation, from a workshop developed for a Trajectory client, provides 40 brand and marketing idea starters to create new customer value and to ignite new growth.]]> Fri, 09 Dec 2011 15:29:48 GMT /slideshow/40-inspirations-for-creating-new-brand-energy/10536942 ebrody@slideshare.net(ebrody) Trajectory branding and marketing agency: 38 "sparks" for creating new brand energy ebrody This presentation, from a workshop developed for a Trajectory client, provides 40 brand and marketing idea starters to create new customer value and to ignite new growth. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/inspirationforcreatingnewbrandenergy-111209152951-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> This presentation, from a workshop developed for a Trajectory client, provides 40 brand and marketing idea starters to create new customer value and to ignite new growth.
Trajectory branding and marketing agency: 38 "sparks" for creating new brand energy from Eric Brody
]]> 724 5 https://cdn.slidesharecdn.com/ss_thumbnails/inspirationforcreatingnewbrandenergy-111209152951-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Entering The Blogosphere: The Nucleus Of Your Healthcare Social Media Strategy (Social Media Strategy presentation by Eric Brody, President of Trajectory /slideshow/entering-theblogosphere/4914332 enteringtheblogosphere-100806075517-phpapp02
Presentation from Eric Brody, President of NJ-based branding and marketing firm Trajectory Entering The Blogosphere: The Nucleus Of Your Healthcare Social Media Strategy from the IQPC Strategic Social Media For Healthcare Conference in NYC. ]]>
Presentation from Eric Brody, President of NJ-based branding and marketing firm Trajectory Entering The Blogosphere: The Nucleus Of Your Healthcare Social Media Strategy from the IQPC Strategic Social Media For Healthcare Conference in NYC. ]]> Fri, 06 Aug 2010 07:55:09 GMT /slideshow/entering-theblogosphere/4914332 ebrody@slideshare.net(ebrody) Entering The Blogosphere: The Nucleus Of Your Healthcare Social Media Strategy (Social Media Strategy presentation by Eric Brody, President of Trajectory ebrody Presentation from Eric Brody, President of NJ-based branding and marketing firm Trajectory Entering The Blogosphere: The Nucleus Of Your Healthcare Social Media Strategy from the IQPC Strategic Social Media For Healthcare Conference in NYC. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/enteringtheblogosphere-100806075517-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Presentation from Eric Brody, President of NJ-based branding and marketing firm Trajectory Entering The Blogosphere: The Nucleus Of Your Healthcare Social Media Strategy from the IQPC Strategic Social Media For Healthcare Conference in NYC.
Entering The Blogosphere: The Nucleus Of Your Healthcare Social Media Strategy (Social Media Strategy presentation by Eric Brody, President of Trajectory from Eric Brody
]]> 630 3 https://cdn.slidesharecdn.com/ss_thumbnails/enteringtheblogosphere-100806075517-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Create More Value Through Your Healthcare Social Media Program: 10 Important Questions To Answer /slideshow/greater-value-through-social-media-10-crucial-questions-to-answer/3516214 greatervaluethroughsocial-100322183901-phpapp01
One of your goals through your social media program might be more meaningful brand engagement. But in the sea of content that already exists, its not likely that a lot of people are waiting for your healthcare organizations social media content. So you need to ask: Whats in it for your audiences? Are you worth their precious time? And whats in it for you (are your efforts aligned with your strategic goals)? Here are 10 important questions you need to address as your healthcare organization considers, shapes and executes your social media program. Addressing them now will avoid you having to explain a lot of things later on. ]]>
One of your goals through your social media program might be more meaningful brand engagement. But in the sea of content that already exists, its not likely that a lot of people are waiting for your healthcare organizations social media content. So you need to ask: Whats in it for your audiences? Are you worth their precious time? And whats in it for you (are your efforts aligned with your strategic goals)? Here are 10 important questions you need to address as your healthcare organization considers, shapes and executes your social media program. Addressing them now will avoid you having to explain a lot of things later on. ]]> Mon, 22 Mar 2010 18:32:53 GMT /slideshow/greater-value-through-social-media-10-crucial-questions-to-answer/3516214 ebrody@slideshare.net(ebrody) Create More Value Through Your Healthcare Social Media Program: 10 Important Questions To Answer ebrody One of your goals through your social media program might be more meaningful brand engagement. But in the sea of content that already exists, its not likely that a lot of people are waiting for your healthcare organizations social media content. So you need to ask: Whats in it for your audiences? Are you worth their precious time? And whats in it for you (are your efforts aligned with your strategic goals)? Here are 10 important questions you need to address as your healthcare organization considers, shapes and executes your social media program. Addressing them now will avoid you having to explain a lot of things later on. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/greatervaluethroughsocial-100322183901-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> One of your goals through your social media program might be more meaningful brand engagement. But in the sea of content that already exists, its not likely that a lot of people are waiting for your healthcare organizations social media content. So you need to ask: Whats in it for your audiences? Are you worth their precious time? And whats in it for you (are your efforts aligned with your strategic goals)? Here are 10 important questions you need to address as your healthcare organization considers, shapes and executes your social media program. Addressing them now will avoid you having to explain a lot of things later on.
Create More Value Through Your Healthcare Social Media Program: 10 Important Questions To Answer from Eric Brody
]]> 395 3 https://cdn.slidesharecdn.com/ss_thumbnails/greatervaluethroughsocial-100322183901-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-ebrody-48x48.jpg?cb=1634512886 I'm the founder of Trajectory, a strategic branding and marketing agency. Prior to starting the company in 1999, my professional experience included brand consulting, client-side marketing and advertising account management. Brand Consulting: EVP, Management Board member at Interbrand, the world's most influential brand consultancy; President of Sawtooth Branding, which was a division of Sawtooth Advertising. Client-Side Marketing: Increasingly senior level positions working on both established brands and new products at Beiersdorf and L'Oreal. Advertising: Media and Account Management at FCB, Marschalk and DMB&B. Outside the office on the profession... www.trajectory4brands.com https://cdn.slidesharecdn.com/ss_thumbnails/betterbranding-151123164527-lva1-app6891-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/better-health-system-hospital-branding/55425336 Better Health System &amp;... https://cdn.slidesharecdn.com/ss_thumbnails/trajectorynow-and-next-140110082525-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/trajectory-now-andnext/29879935 Trajectory NOW &amp; NEXT:... https://cdn.slidesharecdn.com/ss_thumbnails/yankeesnon-baseballdevelopment-121122125910-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/new-york-yankees-business-development-division/15302528 New York Yankees: Busi...