ºÝºÝߣshows by User: gwenim / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: gwenim / Wed, 02 Sep 2020 21:20:42 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: gwenim Architecting the Perfect Video Structure /slideshow/architecting-the-perfect-video-structure/238374421 architectingtheperfectvideostructurev11-200902212043
An inside look at how to structure a YouTube/Facebook video to fulfill its best potential on those platforms.]]>
An inside look at how to structure a YouTube/Facebook video to fulfill its best potential on those platforms.]]> Wed, 02 Sep 2020 21:20:42 GMT /slideshow/architecting-the-perfect-video-structure/238374421 gwenim@slideshare.net(gwenim) Architecting the Perfect Video Structure gwenim An inside look at how to structure a YouTube/Facebook video to fulfill its best potential on those platforms. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/architectingtheperfectvideostructurev11-200902212043-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> An inside look at how to structure a YouTube/Facebook video to fulfill its best potential on those platforms.
Architecting the Perfect Video Structure from Gwen Miller
]]> 82 0 https://cdn.slidesharecdn.com/ss_thumbnails/architectingtheperfectvideostructurev11-200902212043-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 How to Balance Your Upload Schedule for Growth AND Audience Satisfaction /slideshow/how-to-balance-your-upload-schedule-for-growth-and-audience-satisfaction/155744563 vidcon2019gwenmiller-190716004109
Picture this: you're running a fairly successful content business on YouTube and other social platforms. You've got an amazing channel concept and a really engaged, passionate core audience, but you've stopped growing... Why?? And what can you do about it?! In reality, there are only a few levers you can pull to influence audience growth on these platforms. If you're not pulling any of them, you will simply NOT GROW, no matter how much your subscribers love your content… While this sounds a little gloom and doom, don't panic! The last thing you want to do is end up frantically pulling levers and accidentally alienating your current audience, resulting in net loss, instead of net gain. But never fear! This presentation will walk you through what levers to pull, what levers to definitely NOT pull, and how you can create that perfectly balanced upload schedule which will accomplish all your growth, engagement, and audience satisfaction objectives!]]>
Picture this: you're running a fairly successful content business on YouTube and other social platforms. You've got an amazing channel concept and a really engaged, passionate core audience, but you've stopped growing... Why?? And what can you do about it?! In reality, there are only a few levers you can pull to influence audience growth on these platforms. If you're not pulling any of them, you will simply NOT GROW, no matter how much your subscribers love your content… While this sounds a little gloom and doom, don't panic! The last thing you want to do is end up frantically pulling levers and accidentally alienating your current audience, resulting in net loss, instead of net gain. But never fear! This presentation will walk you through what levers to pull, what levers to definitely NOT pull, and how you can create that perfectly balanced upload schedule which will accomplish all your growth, engagement, and audience satisfaction objectives!]]> Tue, 16 Jul 2019 00:41:09 GMT /slideshow/how-to-balance-your-upload-schedule-for-growth-and-audience-satisfaction/155744563 gwenim@slideshare.net(gwenim) How to Balance Your Upload Schedule for Growth AND Audience Satisfaction gwenim Picture this: you're running a fairly successful content business on YouTube and other social platforms. You've got an amazing channel concept and a really engaged, passionate core audience, but you've stopped growing... Why?? And what can you do about it?! In reality, there are only a few levers you can pull to influence audience growth on these platforms. If you're not pulling any of them, you will simply NOT GROW, no matter how much your subscribers love your content… While this sounds a little gloom and doom, don't panic! The last thing you want to do is end up frantically pulling levers and accidentally alienating your current audience, resulting in net loss, instead of net gain. But never fear! This presentation will walk you through what levers to pull, what levers to definitely NOT pull, and how you can create that perfectly balanced upload schedule which will accomplish all your growth, engagement, and audience satisfaction objectives! <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/vidcon2019gwenmiller-190716004109-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Picture this: you&#39;re running a fairly successful content business on YouTube and other social platforms. You&#39;ve got an amazing channel concept and a really engaged, passionate core audience, but you&#39;ve stopped growing... Why?? And what can you do about it?! In reality, there are only a few levers you can pull to influence audience growth on these platforms. If you&#39;re not pulling any of them, you will simply NOT GROW, no matter how much your subscribers love your content… While this sounds a little gloom and doom, don&#39;t panic! The last thing you want to do is end up frantically pulling levers and accidentally alienating your current audience, resulting in net loss, instead of net gain. But never fear! This presentation will walk you through what levers to pull, what levers to definitely NOT pull, and how you can create that perfectly balanced upload schedule which will accomplish all your growth, engagement, and audience satisfaction objectives!
How to Balance Your Upload Schedule for Growth AND Audience Satisfaction from Gwen Miller
]]> 65 3 https://cdn.slidesharecdn.com/ss_thumbnails/vidcon2019gwenmiller-190716004109-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 How to Find Your Own Best Practices /slideshow/how-to-find-your-own-best-practices/103021838 gwenmillerhowtofindyourownbestpractices6-180625201850
Vidcon 2018 Presentation by Gwen Miller, VP Content Strategy, Kin on how to find your own best practices on YouTube. ]]>
Vidcon 2018 Presentation by Gwen Miller, VP Content Strategy, Kin on how to find your own best practices on YouTube. ]]> Mon, 25 Jun 2018 20:18:50 GMT /slideshow/how-to-find-your-own-best-practices/103021838 gwenim@slideshare.net(gwenim) How to Find Your Own Best Practices gwenim Vidcon 2018 Presentation by Gwen Miller, VP Content Strategy, Kin on how to find your own best practices on YouTube. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/gwenmillerhowtofindyourownbestpractices6-180625201850-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Vidcon 2018 Presentation by Gwen Miller, VP Content Strategy, Kin on how to find your own best practices on YouTube.
How to Find Your Own Best Practices from Gwen Miller
]]> 174 2 https://cdn.slidesharecdn.com/ss_thumbnails/gwenmillerhowtofindyourownbestpractices6-180625201850-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 How to Build a Corporate Culture of Data | Gwen Miller | Kin Community /slideshow/how-to-build-a-corporate-culture-of-data-gwen-miller-kin-community/77281485 gwenmillerdatadrivenorgfull-170626232149
Data is a fundamental element of digital media. It’s intertwined with everything we do and when you harness it right you can uncover incredible insights that make your content better, build your audiences and increase sales. There’s so much data available that even if you build a specialized and dedicated data team they still won’t be able to manage and interpret all of it. The only way to manage this flood of data in today’s modern digital media companies is to empower every employee to be a data expert. But how do you do that? This seminar provides a detailed road map to how to transform your organization into a data-first group, drawing on Gwen Miller’s experience doing just that at Kin Community. Learn how you can first become an expert data evangelist, then best practices for developing custom data priorities for every individual and team and then how to teach those teams to replicate the process outwards, and begin their own personal data journeys.]]>
Data is a fundamental element of digital media. It’s intertwined with everything we do and when you harness it right you can uncover incredible insights that make your content better, build your audiences and increase sales. There’s so much data available that even if you build a specialized and dedicated data team they still won’t be able to manage and interpret all of it. The only way to manage this flood of data in today’s modern digital media companies is to empower every employee to be a data expert. But how do you do that? This seminar provides a detailed road map to how to transform your organization into a data-first group, drawing on Gwen Miller’s experience doing just that at Kin Community. Learn how you can first become an expert data evangelist, then best practices for developing custom data priorities for every individual and team and then how to teach those teams to replicate the process outwards, and begin their own personal data journeys.]]> Mon, 26 Jun 2017 23:21:49 GMT /slideshow/how-to-build-a-corporate-culture-of-data-gwen-miller-kin-community/77281485 gwenim@slideshare.net(gwenim) How to Build a Corporate Culture of Data | Gwen Miller | Kin Community gwenim Data is a fundamental element of digital media. It’s intertwined with everything we do and when you harness it right you can uncover incredible insights that make your content better, build your audiences and increase sales. There’s so much data available that even if you build a specialized and dedicated data team they still won’t be able to manage and interpret all of it. The only way to manage this flood of data in today’s modern digital media companies is to empower every employee to be a data expert. But how do you do that? This seminar provides a detailed road map to how to transform your organization into a data-first group, drawing on Gwen Miller’s experience doing just that at Kin Community. Learn how you can first become an expert data evangelist, then best practices for developing custom data priorities for every individual and team and then how to teach those teams to replicate the process outwards, and begin their own personal data journeys. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/gwenmillerdatadrivenorgfull-170626232149-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Data is a fundamental element of digital media. It’s intertwined with everything we do and when you harness it right you can uncover incredible insights that make your content better, build your audiences and increase sales. There’s so much data available that even if you build a specialized and dedicated data team they still won’t be able to manage and interpret all of it. The only way to manage this flood of data in today’s modern digital media companies is to empower every employee to be a data expert. But how do you do that? This seminar provides a detailed road map to how to transform your organization into a data-first group, drawing on Gwen Miller’s experience doing just that at Kin Community. Learn how you can first become an expert data evangelist, then best practices for developing custom data priorities for every individual and team and then how to teach those teams to replicate the process outwards, and begin their own personal data journeys.
How to Build a Corporate Culture of Data | Gwen Miller | Kin Community from Gwen Miller
]]> 383 2 https://cdn.slidesharecdn.com/ss_thumbnails/gwenmillerdatadrivenorgfull-170626232149-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-gwenim-48x48.jpg?cb=1602778244 Leader of digital video strategy teams, specializing in YouTube, Facebook and other social media platforms â–º Content Strategy â–º Audience Development â–º Data Analytics â–º Platform Management â–º Optimization â–º Campaign Management â–º YouTube Certified. https://cdn.slidesharecdn.com/ss_thumbnails/architectingtheperfectvideostructurev11-200902212043-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/architecting-the-perfect-video-structure/238374421 Architecting the Perfe... https://cdn.slidesharecdn.com/ss_thumbnails/vidcon2019gwenmiller-190716004109-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/how-to-balance-your-upload-schedule-for-growth-and-audience-satisfaction/155744563 How to Balance Your Up... https://cdn.slidesharecdn.com/ss_thumbnails/gwenmillerhowtofindyourownbestpractices6-180625201850-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/how-to-find-your-own-best-practices/103021838 How to Find Your Own B...