際際滷shows by User: larsbredahl / http://www.slideshare.net/images/logo.gif 際際滷shows by User: larsbredahl / Thu, 11 Jun 2015 01:17:55 GMT 際際滷Share feed for 際際滷shows by User: larsbredahl How a Local Bank Became a Publishing Powerhouse /slideshow/how-a-local-bank-became-a-publishing-powerhouse/49246997 dmfb-bredahl3-150611011756-lva1-app6892
You may go to your local bank to cash a check or discuss a mortgage but have you ever thought about asking them for restaurant recommendations or Christmas gift ideas? In todays world, every company should view itself as a publishing house. Content marketing is key to building your brand story, and driving traffic to your website and/or storefront.Even an 80-year-old community bank, like First Bank, can get in on the action and become a media company. Learn how this traditionally rural bank evolved to become a primary resource for educational content spanning home-buying tips, regional business trends, and great seafood recipes. Along the way, youll gain key insights into developing a comprehensive content marketing plan for any budget and industry.]]>
You may go to your local bank to cash a check or discuss a mortgage but have you ever thought about asking them for restaurant recommendations or Christmas gift ideas? In todays world, every company should view itself as a publishing house. Content marketing is key to building your brand story, and driving traffic to your website and/or storefront.Even an 80-year-old community bank, like First Bank, can get in on the action and become a media company. Learn how this traditionally rural bank evolved to become a primary resource for educational content spanning home-buying tips, regional business trends, and great seafood recipes. Along the way, youll gain key insights into developing a comprehensive content marketing plan for any budget and industry.]]> Thu, 11 Jun 2015 01:17:55 GMT /slideshow/how-a-local-bank-became-a-publishing-powerhouse/49246997 larsbredahl@slideshare.net(larsbredahl) How a Local Bank Became a Publishing Powerhouse larsbredahl You may go to your local bank to cash a check or discuss a mortgage but have you ever thought about asking them for restaurant recommendations or Christmas gift ideas? In todays world, every company should view itself as a publishing house. Content marketing is key to building your brand story, and driving traffic to your website and/or storefront.Even an 80-year-old community bank, like First Bank, can get in on the action and become a media company. Learn how this traditionally rural bank evolved to become a primary resource for educational content spanning home-buying tips, regional business trends, and great seafood recipes. Along the way, youll gain key insights into developing a comprehensive content marketing plan for any budget and industry. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/dmfb-bredahl3-150611011756-lva1-app6892-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> You may go to your local bank to cash a check or discuss a mortgage but have you ever thought about asking them for restaurant recommendations or Christmas gift ideas? In todays world, every company should view itself as a publishing house. Content marketing is key to building your brand story, and driving traffic to your website and/or storefront.Even an 80-year-old community bank, like First Bank, can get in on the action and become a media company. Learn how this traditionally rural bank evolved to become a primary resource for educational content spanning home-buying tips, regional business trends, and great seafood recipes. Along the way, youll gain key insights into developing a comprehensive content marketing plan for any budget and industry.
How a Local Bank Became a Publishing Powerhouse from Lars Bredahl
]]> 478 4 https://cdn.slidesharecdn.com/ss_thumbnails/dmfb-bredahl3-150611011756-lva1-app6892-thumbnail.jpg?width=120&height=120&fit=bounds presentation 000000 http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 New Hieroglyphs: Social Media Storytelling With Pictures /slideshow/new-hieroglyphs-social-media-storytelling-with-picture/34453815 larsbredahldmfb-140508150240-phpapp02
The old saying goes, A picture is worth 1,000 words, and this is never more evident than on the social web today. With an increase in data-sharing capabilities and a decrease in user attention spans, social media is becoming increasingly visual and brands are beginning to embrace this new form of picture storytelling. Image-focused social media platforms, such as Pinterest and Instagram, have changed the way websites are designed and content is developed. Even established web properties, like Facebook, StumbleUpon, and eBay, have scrambled to keep up with this new breed of picture-loving social media users. In this presentation, you will learn how major social media platforms are evolving and how you can adapt your content strategy to make the most of visuals and maximize engagement.]]>
The old saying goes, A picture is worth 1,000 words, and this is never more evident than on the social web today. With an increase in data-sharing capabilities and a decrease in user attention spans, social media is becoming increasingly visual and brands are beginning to embrace this new form of picture storytelling. Image-focused social media platforms, such as Pinterest and Instagram, have changed the way websites are designed and content is developed. Even established web properties, like Facebook, StumbleUpon, and eBay, have scrambled to keep up with this new breed of picture-loving social media users. In this presentation, you will learn how major social media platforms are evolving and how you can adapt your content strategy to make the most of visuals and maximize engagement.]]> Thu, 08 May 2014 15:02:40 GMT /slideshow/new-hieroglyphs-social-media-storytelling-with-picture/34453815 larsbredahl@slideshare.net(larsbredahl) New Hieroglyphs: Social Media Storytelling With Pictures larsbredahl The old saying goes, A picture is worth 1,000 words, and this is never more evident than on the social web today. With an increase in data-sharing capabilities and a decrease in user attention spans, social media is becoming increasingly visual and brands are beginning to embrace this new form of picture storytelling. Image-focused social media platforms, such as Pinterest and Instagram, have changed the way websites are designed and content is developed. Even established web properties, like Facebook, StumbleUpon, and eBay, have scrambled to keep up with this new breed of picture-loving social media users. In this presentation, you will learn how major social media platforms are evolving and how you can adapt your content strategy to make the most of visuals and maximize engagement. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/larsbredahldmfb-140508150240-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The old saying goes, A picture is worth 1,000 words, and this is never more evident than on the social web today. With an increase in data-sharing capabilities and a decrease in user attention spans, social media is becoming increasingly visual and brands are beginning to embrace this new form of picture storytelling. Image-focused social media platforms, such as Pinterest and Instagram, have changed the way websites are designed and content is developed. Even established web properties, like Facebook, StumbleUpon, and eBay, have scrambled to keep up with this new breed of picture-loving social media users. In this presentation, you will learn how major social media platforms are evolving and how you can adapt your content strategy to make the most of visuals and maximize engagement.
New Hieroglyphs: Social Media Storytelling With Pictures from Lars Bredahl
]]> 469 2 https://cdn.slidesharecdn.com/ss_thumbnails/larsbredahldmfb-140508150240-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Social Media Measurement /slideshow/social-media-measurement-32468357/32468357 smmeasurement-140318210530-phpapp01
From a June 2013 presentation to small business owners in Raleigh]]>
From a June 2013 presentation to small business owners in Raleigh]]> Tue, 18 Mar 2014 21:05:30 GMT /slideshow/social-media-measurement-32468357/32468357 larsbredahl@slideshare.net(larsbredahl) Social Media Measurement larsbredahl From a June 2013 presentation to small business owners in Raleigh <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/smmeasurement-140318210530-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> From a June 2013 presentation to small business owners in Raleigh
Social Media Measurement from Lars Bredahl
]]> 347 2 https://cdn.slidesharecdn.com/ss_thumbnails/smmeasurement-140318210530-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-larsbredahl-48x48.jpg?cb=1523797793 After earning my B.A. in Strategic Communications and M.A. in Interactive Media from Elon University, I spent time in the agency space where I managed web development projects, social media campaigns, and content marketing initiatives for a variety of clients including Dow Jones, Cree, American Petroleum Institute, The New England Patriots, Duke Realty, and Vermont Bicycle Tours. In early 2013, I joined First Bank to help the company reinvent its marketing strategy and guide the bank in becoming a digitally savvy and content-focused financial partner for a new generation of connected customers. In 2015, I was promoted to Digital Channel Product Manager where I manage First Banks system. www.larsbredahl.com https://cdn.slidesharecdn.com/ss_thumbnails/dmfb-bredahl3-150611011756-lva1-app6892-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/how-a-local-bank-became-a-publishing-powerhouse/49246997 How a Local Bank Becam... https://cdn.slidesharecdn.com/ss_thumbnails/larsbredahldmfb-140508150240-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/new-hieroglyphs-social-media-storytelling-with-picture/34453815 New Hieroglyphs: Socia... https://cdn.slidesharecdn.com/ss_thumbnails/smmeasurement-140318210530-phpapp01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/social-media-measurement-32468357/32468357 Social Media Measurement