ºÝºÝߣshows by User: selasdia / http://www.slideshare.net/images/logo.gif ºÝºÝߣshows by User: selasdia / Mon, 23 Mar 2015 11:16:00 GMT ºÝºÝߣShare feed for ºÝºÝߣshows by User: selasdia Selasdia - applications of text analytics to B2B sales and marketing /slideshow/selasdia-applications-of-text-analytics-to-b2b-sales-and-marketing/46177811 aiaioolabs-applicationsoftextanalyticstob2bsalesandmarketing-150323111601-conversion-gate01
Can AI do better than Google at marketing B2B products and services?]]>
Can AI do better than Google at marketing B2B products and services?]]> Mon, 23 Mar 2015 11:16:00 GMT /slideshow/selasdia-applications-of-text-analytics-to-b2b-sales-and-marketing/46177811 selasdia@slideshare.net(selasdia) Selasdia - applications of text analytics to B2B sales and marketing selasdia Can AI do better than Google at marketing B2B products and services? <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/aiaioolabs-applicationsoftextanalyticstob2bsalesandmarketing-150323111601-conversion-gate01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Can AI do better than Google at marketing B2B products and services?
Selasdia - applications of text analytics to B2B sales and marketing from Selasdia - Robotic Salesman
]]> 1194 5 https://cdn.slidesharecdn.com/ss_thumbnails/aiaioolabs-applicationsoftextanalyticstob2bsalesandmarketing-150323111601-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 How to build an audience for B2B Content Marketing if you must start with no followers /slideshow/how-to-build-an-audience-for-b2b-content-marketing-if-you-are-starting-with-none/35208397 buyerpersonamodelingforb2bmarketing-140528054004-phpapp02
You can’t bootstrap an audience [for content marketing] using content marketing if the probability of your content being found is way too small. But you can bootstrap an audience using interactive marketing no matter how small you are, how weak your position is and how strong the competition is.]]>
You can’t bootstrap an audience [for content marketing] using content marketing if the probability of your content being found is way too small. But you can bootstrap an audience using interactive marketing no matter how small you are, how weak your position is and how strong the competition is.]]> Wed, 28 May 2014 05:40:04 GMT /slideshow/how-to-build-an-audience-for-b2b-content-marketing-if-you-are-starting-with-none/35208397 selasdia@slideshare.net(selasdia) How to build an audience for B2B Content Marketing if you must start with no followers selasdia You can’t bootstrap an audience [for content marketing] using content marketing if the probability of your content being found is way too small. But you can bootstrap an audience using interactive marketing no matter how small you are, how weak your position is and how strong the competition is. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/buyerpersonamodelingforb2bmarketing-140528054004-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> You can’t bootstrap an audience [for content marketing] using content marketing if the probability of your content being found is way too small. But you can bootstrap an audience using interactive marketing no matter how small you are, how weak your position is and how strong the competition is.
How to build an audience for B2B Content Marketing if you must start with no followers from Selasdia - Robotic Salesman
]]> 542 2 https://cdn.slidesharecdn.com/ss_thumbnails/buyerpersonamodelingforb2bmarketing-140528054004-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 David and goliath marketing strategies and tools /slideshow/david-and-goliath-marketing-strategies-and-tools/35031186 davidandgoliath-marketingstrategiesandtools-140523010135-phpapp02
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]]> Fri, 23 May 2014 01:01:35 GMT /slideshow/david-and-goliath-marketing-strategies-and-tools/35031186 selasdia@slideshare.net(selasdia) David and goliath marketing strategies and tools selasdia <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/davidandgoliath-marketingstrategiesandtools-140523010135-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br>
David and goliath marketing strategies and tools from Selasdia - Robotic Salesman
]]> 625 2 https://cdn.slidesharecdn.com/ss_thumbnails/davidandgoliath-marketingstrategiesandtools-140523010135-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 ROI from Nurturing (B2B Marketing ROI) /selasdia/brochure-roi-4 brochureroi4-140320005816-phpapp01
Nurturing is one of the benefits one can draw from B2B digital marketing. These slides explain how the ROI from nurturing can be computed.]]>
Nurturing is one of the benefits one can draw from B2B digital marketing. These slides explain how the ROI from nurturing can be computed.]]> Thu, 20 Mar 2014 00:58:16 GMT /selasdia/brochure-roi-4 selasdia@slideshare.net(selasdia) ROI from Nurturing (B2B Marketing ROI) selasdia Nurturing is one of the benefits one can draw from B2B digital marketing. These slides explain how the ROI from nurturing can be computed. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/brochureroi4-140320005816-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Nurturing is one of the benefits one can draw from B2B digital marketing. These slides explain how the ROI from nurturing can be computed.
ROI from Nurturing (B2B Marketing ROI) from Selasdia - Robotic Salesman
]]> 346 3 https://cdn.slidesharecdn.com/ss_thumbnails/brochureroi4-140320005816-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds document White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 ROI from Lead Generation (B2B Marketing ROI) /slideshow/roi-from-lead-generation-b2b-marketing-roi/32522054 brochureroi3-140320005804-phpapp01
B2B marketing efforts can help with lead generation. The ROI from lead generation is explained in these slides.]]>
B2B marketing efforts can help with lead generation. The ROI from lead generation is explained in these slides.]]> Thu, 20 Mar 2014 00:58:04 GMT /slideshow/roi-from-lead-generation-b2b-marketing-roi/32522054 selasdia@slideshare.net(selasdia) ROI from Lead Generation (B2B Marketing ROI) selasdia B2B marketing efforts can help with lead generation. The ROI from lead generation is explained in these slides. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/brochureroi3-140320005804-phpapp01-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> B2B marketing efforts can help with lead generation. The ROI from lead generation is explained in these slides.
ROI from Lead Generation (B2B Marketing ROI) from Selasdia - Robotic Salesman
]]> 568 2 https://cdn.slidesharecdn.com/ss_thumbnails/brochureroi3-140320005804-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds document Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 ROI from Below-The-Line Advertising /slideshow/brochure-roi-5/32522051 brochureroi5-140320005800-phpapp02
When doing B2B marketing, you can't splash an advertisement on TV because most viewers would not be potential leads. So, you find channels that let you market directly and selectively to the prospects you are trying to reach out to. The ROI from targeting is quantifiable as described in these slides.]]>
When doing B2B marketing, you can't splash an advertisement on TV because most viewers would not be potential leads. So, you find channels that let you market directly and selectively to the prospects you are trying to reach out to. The ROI from targeting is quantifiable as described in these slides.]]> Thu, 20 Mar 2014 00:58:00 GMT /slideshow/brochure-roi-5/32522051 selasdia@slideshare.net(selasdia) ROI from Below-The-Line Advertising selasdia When doing B2B marketing, you can't splash an advertisement on TV because most viewers would not be potential leads. So, you find channels that let you market directly and selectively to the prospects you are trying to reach out to. The ROI from targeting is quantifiable as described in these slides. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/brochureroi5-140320005800-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> When doing B2B marketing, you can&#39;t splash an advertisement on TV because most viewers would not be potential leads. So, you find channels that let you market directly and selectively to the prospects you are trying to reach out to. The ROI from targeting is quantifiable as described in these slides.
ROI from Below-The-Line Advertising from Selasdia - Robotic Salesman
]]> 587 2 https://cdn.slidesharecdn.com/ss_thumbnails/brochureroi5-140320005800-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds document White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 ROI from Audience Building (B2B Marketing ROI) /slideshow/brochure-roi-2/32521965 brochureroi2-140320005315-phpapp02
The ROI from B2B marketing comes from a number of benefits, one of which is audience building. Audience building is important as an amplifier of the effectiveness content marketing efforts. We put some ROI numbers to it.]]>
The ROI from B2B marketing comes from a number of benefits, one of which is audience building. Audience building is important as an amplifier of the effectiveness content marketing efforts. We put some ROI numbers to it.]]> Thu, 20 Mar 2014 00:53:15 GMT /slideshow/brochure-roi-2/32521965 selasdia@slideshare.net(selasdia) ROI from Audience Building (B2B Marketing ROI) selasdia The ROI from B2B marketing comes from a number of benefits, one of which is audience building. Audience building is important as an amplifier of the effectiveness content marketing efforts. We put some ROI numbers to it. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/brochureroi2-140320005315-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> The ROI from B2B marketing comes from a number of benefits, one of which is audience building. Audience building is important as an amplifier of the effectiveness content marketing efforts. We put some ROI numbers to it.
ROI from Audience Building (B2B Marketing ROI) from Selasdia - Robotic Salesman
]]> 407 2 https://cdn.slidesharecdn.com/ss_thumbnails/brochureroi2-140320005315-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds document Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 ROI from Awareness Building (B2B Marketing ROI) /slideshow/return-on-investment-robotic-sales-value-proposition-1/27770984 brochureroi-131031051142-phpapp02
Selasdia is a robotic salesman who can generate awareness of B2B products. This is a 4 page description of the return on investment from awareness generation through Selasdia.]]>
Selasdia is a robotic salesman who can generate awareness of B2B products. This is a 4 page description of the return on investment from awareness generation through Selasdia.]]> Thu, 31 Oct 2013 05:11:42 GMT /slideshow/return-on-investment-robotic-sales-value-proposition-1/27770984 selasdia@slideshare.net(selasdia) ROI from Awareness Building (B2B Marketing ROI) selasdia Selasdia is a robotic salesman who can generate awareness of B2B products. This is a 4 page description of the return on investment from awareness generation through Selasdia. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/brochureroi-131031051142-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> Selasdia is a robotic salesman who can generate awareness of B2B products. This is a 4 page description of the return on investment from awareness generation through Selasdia.
ROI from Awareness Building (B2B Marketing ROI) from Selasdia - Robotic Salesman
]]> 563 2 https://cdn.slidesharecdn.com/ss_thumbnails/brochureroi-131031051142-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds document White http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Selasdia for content marketing clients /slideshow/selasdia-for-content-marketing-clients/17683104 selasdiaforcontentmarketingclients-130325114428-phpapp02
What is Selasdia? It is a sales aid which can 1. Listen to your customers 2. Collect leads 3. Market your products 4. Promote your brand]]>
What is Selasdia? It is a sales aid which can 1. Listen to your customers 2. Collect leads 3. Market your products 4. Promote your brand]]> Mon, 25 Mar 2013 11:44:28 GMT /slideshow/selasdia-for-content-marketing-clients/17683104 selasdia@slideshare.net(selasdia) Selasdia for content marketing clients selasdia What is Selasdia? It is a sales aid which can 1. Listen to your customers 2. Collect leads 3. Market your products 4. Promote your brand <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/selasdiaforcontentmarketingclients-130325114428-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> What is Selasdia? It is a sales aid which can 1. Listen to your customers 2. Collect leads 3. Market your products 4. Promote your brand
Selasdia for content marketing clients from Selasdia - Robotic Salesman
]]> 259 3 https://cdn.slidesharecdn.com/ss_thumbnails/selasdiaforcontentmarketingclients-130325114428-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 Selasdia for sales teams /slideshow/selasdia-for-sales-teams/17683036 selasdiaforsalesteams-130325114224-phpapp02
What is Selasdia? It is a sales aid which can 1. Listen to your customers 2. Collect leads 3. Market your products 4. Promote your brand]]>
What is Selasdia? It is a sales aid which can 1. Listen to your customers 2. Collect leads 3. Market your products 4. Promote your brand]]> Mon, 25 Mar 2013 11:42:24 GMT /slideshow/selasdia-for-sales-teams/17683036 selasdia@slideshare.net(selasdia) Selasdia for sales teams selasdia What is Selasdia? It is a sales aid which can 1. Listen to your customers 2. Collect leads 3. Market your products 4. Promote your brand <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/selasdiaforsalesteams-130325114224-phpapp02-thumbnail.jpg?width=120&amp;height=120&amp;fit=bounds" /><br> What is Selasdia? It is a sales aid which can 1. Listen to your customers 2. Collect leads 3. Market your products 4. Promote your brand
Selasdia for sales teams from Selasdia - Robotic Salesman
]]> 202 2 https://cdn.slidesharecdn.com/ss_thumbnails/selasdiaforsalesteams-130325114224-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds presentation Black http://activitystrea.ms/schema/1.0/post http://activitystrea.ms/schema/1.0/posted 0 https://cdn.slidesharecdn.com/profile-photo-selasdia-48x48.jpg?cb=1523456654 Dreaming up the IMPOSSIBLE and Making it HAPPEN www.selasdia.com https://cdn.slidesharecdn.com/ss_thumbnails/aiaioolabs-applicationsoftextanalyticstob2bsalesandmarketing-150323111601-conversion-gate01-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/selasdia-applications-of-text-analytics-to-b2b-sales-and-marketing/46177811 Selasdia - application... https://cdn.slidesharecdn.com/ss_thumbnails/buyerpersonamodelingforb2bmarketing-140528054004-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/how-to-build-an-audience-for-b2b-content-marketing-if-you-are-starting-with-none/35208397 How to build an audien... https://cdn.slidesharecdn.com/ss_thumbnails/davidandgoliath-marketingstrategiesandtools-140523010135-phpapp02-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/david-and-goliath-marketing-strategies-and-tools/35031186 David and goliath ma...