]]>
273410https://cdn.slidesharecdn.com/ss_thumbnails/webchutneydigitalhealthcarereport2011-111021044805-phpapp01-thumbnail.jpg?width=120&height=120&fit=boundspresentationBlackhttp://activitystrea.ms/schema/1.0/posthttp://activitystrea.ms/schema/1.0/posted0Bioscope into the Digital Growth in India - iMedia Malaysia Deck
/slideshow/bioscope-into-the-digital-growth-in-india-imedia-malaysia-deck/9641144
imediasummitwebchutneydeck-rahulnanda-111011041333-phpapp02 Digital Media is growing at a tremendous pace in India while Traditional Media such as TV is not going down.
What are the aggressive approaches taken by agencies in India and how can these best practices be leveraged across SEA markets?]]>
Digital Media is growing at a tremendous pace in India while Traditional Media such as TV is not going down.
What are the aggressive approaches taken by agencies in India and how can these best practices be leveraged across SEA markets?]]>
Tue, 11 Oct 2011 04:13:31 GMT/slideshow/bioscope-into-the-digital-growth-in-india-imedia-malaysia-deck/9641144sidharthrao@slideshare.net(sidharthrao)Bioscope into the Digital Growth in India - iMedia Malaysia DecksidharthraoDigital Media is growing at a tremendous pace in India while Traditional Media such as TV is not going down.
What are the aggressive approaches taken by agencies in India and how can these best practices be leveraged across SEA markets?<img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/imediasummitwebchutneydeck-rahulnanda-111011041333-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /><br> Digital Media is growing at a tremendous pace in India while Traditional Media such as TV is not going down.
What are the aggressive approaches taken by agencies in India and how can these best practices be leveraged across SEA markets?
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22365https://cdn.slidesharecdn.com/ss_thumbnails/imediasummitwebchutneydeck-rahulnanda-111011041333-phpapp02-thumbnail.jpg?width=120&height=120&fit=boundspresentationWhitehttp://activitystrea.ms/schema/1.0/posthttp://activitystrea.ms/schema/1.0/posted0Mint Coverage: Webchutney Digital Media Outlook 2009
/sidharthrao/mint-coverage-webchutney-digital-media-outlook-2009
mintdmo2009reportcoverage-110531012119-phpapp02 Original Link: http://64.74.118.101/2009/06/29204839/05921F33-EBB2-4A07-B8C0-5985AD42B015ArtVPF.pdf]]>
Original Link: http://64.74.118.101/2009/06/29204839/05921F33-EBB2-4A07-B8C0-5985AD42B015ArtVPF.pdf]]>
Tue, 31 May 2011 01:21:16 GMT/sidharthrao/mint-coverage-webchutney-digital-media-outlook-2009sidharthrao@slideshare.net(sidharthrao)Mint Coverage: Webchutney Digital Media Outlook 2009sidharthraoOriginal Link: http://64.74.118.101/2009/06/29204839/05921F33-EBB2-4A07-B8C0-5985AD42B015ArtVPF.pdf<img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/mintdmo2009reportcoverage-110531012119-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /><br> Original Link: http://64.74.118.101/2009/06/29204839/05921F33-EBB2-4A07-B8C0-5985AD42B015ArtVPF.pdf
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6283https://cdn.slidesharecdn.com/ss_thumbnails/mintdmo2009reportcoverage-110531012119-phpapp02-thumbnail.jpg?width=120&height=120&fit=boundspresentationBlackhttp://activitystrea.ms/schema/1.0/posthttp://activitystrea.ms/schema/1.0/posted0Webchutney Digital Mobile Handset Report 2010
/slideshow/webchutney-digital-mobile-phone-report-2010/5921823
webchutneydigitalmobilephonereport2010-101126074104-phpapp02 A definitive guide to understanding the influence of the Online medium in driving mobile phone consumers' purchase decisions in India]]>
A definitive guide to understanding the influence of the Online medium in driving mobile phone consumers' purchase decisions in India]]>
Fri, 26 Nov 2010 07:41:00 GMT/slideshow/webchutney-digital-mobile-phone-report-2010/5921823sidharthrao@slideshare.net(sidharthrao)Webchutney Digital Mobile Handset Report 2010sidharthraoA definitive guide to understanding the influence of the Online medium in driving mobile phone consumers' purchase decisions in India<img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/webchutneydigitalmobilephonereport2010-101126074104-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /><br> A definitive guide to understanding the influence of the Online medium in driving mobile phone consumers' purchase decisions in India
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21778https://cdn.slidesharecdn.com/ss_thumbnails/40811091-webchutney-digital-consumer-durables-report-2010-101103052204-phpapp01-thumbnail.jpg?width=120&height=120&fit=boundspresentationBlackhttp://activitystrea.ms/schema/1.0/posthttp://activitystrea.ms/schema/1.0/posted0Mint Coverage Webchutney Report Inside the mind of the wired consumer durables buyer
/slideshow/mint-coverage-webchutney-report-inside-the-mind-of-the-wired-consumer-durables-buyer/5653144
mintcoveragewebchutneyreportinsidethemindofthewiredconsumerdurablesbuyer-101103051902-phpapp02 ]]>
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Wed, 03 Nov 2010 05:18:48 GMT/slideshow/mint-coverage-webchutney-report-inside-the-mind-of-the-wired-consumer-durables-buyer/5653144sidharthrao@slideshare.net(sidharthrao)Mint Coverage Webchutney Report Inside the mind of the wired consumer durables buyersidharthrao<img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/mintcoveragewebchutneyreportinsidethemindofthewiredconsumerdurablesbuyer-101103051902-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /><br>
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5431https://cdn.slidesharecdn.com/ss_thumbnails/mintcoveragewebchutneydigitaloutlook2010-101007002436-phpapp01-thumbnail.jpg?width=120&height=120&fit=boundsdocumentBlackhttp://activitystrea.ms/schema/1.0/posthttp://activitystrea.ms/schema/1.0/posted0Webchutney Digital Media Outlook 2010 Report
/slideshow/webchutney-digital-media-outlook-2010-report/5376695
webchutneydigitalmediaoutlook2010report-101006165244-phpapp02 A comprehensive study of the Top 1000 marketers across various categories in India, Webchutney's Digital Media Outlook 2010 report brings valuable insight on prevelant trends, the rationale behind ad-spend allocations and perceptions around the use of Internet as a medium in advertising and marketing today.]]>
A comprehensive study of the Top 1000 marketers across various categories in India, Webchutney's Digital Media Outlook 2010 report brings valuable insight on prevelant trends, the rationale behind ad-spend allocations and perceptions around the use of Internet as a medium in advertising and marketing today.]]>
Wed, 06 Oct 2010 16:52:35 GMT/slideshow/webchutney-digital-media-outlook-2010-report/5376695sidharthrao@slideshare.net(sidharthrao)Webchutney Digital Media Outlook 2010 ReportsidharthraoA comprehensive study of the Top 1000 marketers across various categories in India, Webchutney's Digital Media Outlook 2010 report brings valuable insight on prevelant trends, the rationale behind ad-spend allocations and perceptions around the use of Internet as a medium in advertising and marketing today.<img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/webchutneydigitalmediaoutlook2010report-101006165244-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /><br> A comprehensive study of the Top 1000 marketers across various categories in India, Webchutney's Digital Media Outlook 2010 report brings valuable insight on prevelant trends, the rationale behind ad-spend allocations and perceptions around the use of Internet as a medium in advertising and marketing today.
]]>
341829https://cdn.slidesharecdn.com/ss_thumbnails/webchutneydigitalmediaoutlook2010report-101006165244-phpapp02-thumbnail.jpg?width=120&height=120&fit=boundspresentationBlackhttp://activitystrea.ms/schema/1.0/posthttp://activitystrea.ms/schema/1.0/posted0Mint Coverage Webchutney Report "Inside the Mind of the Wired Car Buyer"
/slideshow/mint-coverage-webchutney-report-inside-the-mind-of-the-wired-car-buyer/5204200
mintwebchutney-100915010648-phpapp01 ]]>
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Wed, 15 Sep 2010 01:06:36 GMT/slideshow/mint-coverage-webchutney-report-inside-the-mind-of-the-wired-car-buyer/5204200sidharthrao@slideshare.net(sidharthrao)Mint Coverage Webchutney Report "Inside the Mind of the Wired Car Buyer"sidharthrao<img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/mintwebchutney-100915010648-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /><br>
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5881https://cdn.slidesharecdn.com/ss_thumbnails/mintwebchutney-100915010648-phpapp01-thumbnail.jpg?width=120&height=120&fit=boundsdocumentBlackhttp://activitystrea.ms/schema/1.0/posthttp://activitystrea.ms/schema/1.0/posted0Webchutney Digital Automotive Report 2010
/slideshow/webchutney-digital-automotive-report-2010/5204067
webchutneydigitalautomotivereport2010-100915002420-phpapp01 Webchutney's Digital Automotive report, 'Inside the Mind of the Wired Car Buyer' is a definitive guide to understanding the influence of Online in driving consumers' car purchase decisions in India.]]>
Webchutney's Digital Automotive report, 'Inside the Mind of the Wired Car Buyer' is a definitive guide to understanding the influence of Online in driving consumers' car purchase decisions in India.]]>
Wed, 15 Sep 2010 00:24:12 GMT/slideshow/webchutney-digital-automotive-report-2010/5204067sidharthrao@slideshare.net(sidharthrao)Webchutney Digital Automotive Report 2010sidharthraoWebchutney's Digital Automotive report, 'Inside the Mind of the Wired Car Buyer' is a definitive guide to understanding the influence of Online in driving consumers' car purchase decisions in India.<img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/webchutneydigitalautomotivereport2010-100915002420-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /><br> Webchutney's Digital Automotive report, 'Inside the Mind of the Wired Car Buyer' is a definitive guide to understanding the influence of Online in driving consumers' car purchase decisions in India.
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165011https://cdn.slidesharecdn.com/ss_thumbnails/webchutneydigitalautomotivereport2010-100915002420-phpapp01-thumbnail.jpg?width=120&height=120&fit=boundsdocumentBlackhttp://activitystrea.ms/schema/1.0/posthttp://activitystrea.ms/schema/1.0/posted0Webchutney Digital Media Outlook Report 2009
/slideshow/webchutney-digital-media-outlook-report-2009-1669511/1669511
webchutneydigitalmediaoutlookreport20091-090701123429-phpapp02 To understand the status of the top 500 advertisers in India (who control most advertising spends) and to see how seriously and purposefully these prominent Indian marketers are looking at using the digital medium in their marketing plan, we decided to conduct a research study on the topic and share the findings as presented in the first ever Webchutney Digital Media Outlook 2009 report]]>
To understand the status of the top 500 advertisers in India (who control most advertising spends) and to see how seriously and purposefully these prominent Indian marketers are looking at using the digital medium in their marketing plan, we decided to conduct a research study on the topic and share the findings as presented in the first ever Webchutney Digital Media Outlook 2009 report]]>
Wed, 01 Jul 2009 12:34:25 GMT/slideshow/webchutney-digital-media-outlook-report-2009-1669511/1669511sidharthrao@slideshare.net(sidharthrao)Webchutney Digital Media Outlook Report 2009sidharthraoTo understand the status of the top 500 advertisers in India (who control most advertising spends) and to see how seriously and purposefully these prominent Indian marketers are looking at using the digital medium in their marketing plan, we decided to conduct a research study on the topic and share the findings as presented in the first ever Webchutney Digital Media Outlook 2009 report<img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/webchutneydigitalmediaoutlookreport20091-090701123429-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /><br> To understand the status of the top 500 advertisers in India (who control most advertising spends) and to see how seriously and purposefully these prominent Indian marketers are looking at using the digital medium in their marketing plan, we decided to conduct a research study on the topic and share the findings as presented in the first ever Webchutney Digital Media Outlook 2009 report
]]>
18534https://cdn.slidesharecdn.com/ss_thumbnails/webchutneydigitalmediaoutlookreport20091-090701123429-phpapp02-thumbnail.jpg?width=120&height=120&fit=boundspresentationBlackhttp://activitystrea.ms/schema/1.0/posthttp://activitystrea.ms/schema/1.0/posted069 Marketing - Webchutney
/slideshow/69-marketing-1024841/1024841
69marketing-1234538552766860-3 The following paper elucidates the enormous benefits of an alternative marketing plan in online brand building. The internet has enabled a whole new dimension of interactivity, which generates innovative ways to influence the prospects mentality.
The document was written in late 2006 and hence some examples mentioned maybe dated. Revised version will release this year]]>
The following paper elucidates the enormous benefits of an alternative marketing plan in online brand building. The internet has enabled a whole new dimension of interactivity, which generates innovative ways to influence the prospects mentality.
The document was written in late 2006 and hence some examples mentioned maybe dated. Revised version will release this year]]>
Fri, 13 Feb 2009 09:25:34 GMT/slideshow/69-marketing-1024841/1024841sidharthrao@slideshare.net(sidharthrao)69 Marketing - WebchutneysidharthraoThe following paper elucidates the enormous benefits of an alternative marketing plan in online brand building. The internet has enabled a whole new dimension of interactivity, which generates innovative ways to influence the prospects mentality.
The document was written in late 2006 and hence some examples mentioned maybe dated. Revised version will release this year<img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/69marketing-1234538552766860-3-thumbnail.jpg?width=120&height=120&fit=bounds" /><br> The following paper elucidates the enormous benefits of an alternative marketing plan in online brand building. The internet has enabled a whole new dimension of interactivity, which generates innovative ways to influence the prospects mentality.
The document was written in late 2006 and hence some examples mentioned maybe dated. Revised version will release this year
]]>
230238https://cdn.slidesharecdn.com/ss_thumbnails/69marketing-1234538552766860-3-thumbnail.jpg?width=120&height=120&fit=boundspresentationBlackhttp://activitystrea.ms/schema/1.0/posthttp://activitystrea.ms/schema/1.0/posted0The Digital Vote Bank - The Tipping point in 2009 General Elections in India
/slideshow/the-digital-vote-bank-the-tipping-point-in-2009-general-elections-in-india/1021410
the-digital-vote-bank-1234460415683494-3 The buzz for India's15th general elections has started brimming with anticipation of choosing a leader who adequately represents the 鈥榤ass鈥� as well as the 鈥榗lass鈥� of over one billion inhabitants. Political parties need to step in tune with expectations of an evolving electoral base which is intelligent, opinionated, and leverages the power of the digital medium to find its individual voice amongst a crowd.
The following discussion elucidates the need for political parties to change the Indian campaign/political landscape by including a bottom-up interactive online strategy to communicate with and engage the central character in this effort 鈥� 鈥楾he Voter鈥�.]]>
The buzz for India's15th general elections has started brimming with anticipation of choosing a leader who adequately represents the 鈥榤ass鈥� as well as the 鈥榗lass鈥� of over one billion inhabitants. Political parties need to step in tune with expectations of an evolving electoral base which is intelligent, opinionated, and leverages the power of the digital medium to find its individual voice amongst a crowd.
The following discussion elucidates the need for political parties to change the Indian campaign/political landscape by including a bottom-up interactive online strategy to communicate with and engage the central character in this effort 鈥� 鈥楾he Voter鈥�.]]>
Thu, 12 Feb 2009 11:41:40 GMT/slideshow/the-digital-vote-bank-the-tipping-point-in-2009-general-elections-in-india/1021410sidharthrao@slideshare.net(sidharthrao)The Digital Vote Bank - The Tipping point in 2009 General Elections in IndiasidharthraoThe buzz for India's15th general elections has started brimming with anticipation of choosing a leader who adequately represents the 鈥榤ass鈥� as well as the 鈥榗lass鈥� of over one billion inhabitants. Political parties need to step in tune with expectations of an evolving electoral base which is intelligent, opinionated, and leverages the power of the digital medium to find its individual voice amongst a crowd.
The following discussion elucidates the need for political parties to change the Indian campaign/political landscape by including a bottom-up interactive online strategy to communicate with and engage the central character in this effort 鈥� 鈥楾he Voter鈥�.<img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/the-digital-vote-bank-1234460415683494-3-thumbnail.jpg?width=120&height=120&fit=bounds" /><br> The buzz for India's15th general elections has started brimming with anticipation of choosing a leader who adequately represents the 鈥榤ass鈥� as well as the 鈥榗lass鈥� of over one billion inhabitants. Political parties need to step in tune with expectations of an evolving electoral base which is intelligent, opinionated, and leverages the power of the digital medium to find its individual voice amongst a crowd.
The following discussion elucidates the need for political parties to change the Indian campaign/political landscape by including a bottom-up interactive online strategy to communicate with and engage the central character in this effort 鈥� 鈥楾he Voter鈥�.
]]>
7768https://cdn.slidesharecdn.com/ss_thumbnails/the-digital-vote-bank-1234460415683494-3-thumbnail.jpg?width=120&height=120&fit=boundspresentationBlackhttp://activitystrea.ms/schema/1.0/posthttp://activitystrea.ms/schema/1.0/posted0Viral Marketing Guide - Webchutney
/slideshow/viral-marketing-guide-webchutney/1011342
viralmarketingebook2009-1234263347278148-3 Viral Marketing answers one of the biggest marketing challenges faced by organizations today, drawing attention to an advertising saturated mind.
This document attempts to highlight the benefits of a viral marketing plan in online brand building.]]>
Viral Marketing answers one of the biggest marketing challenges faced by organizations today, drawing attention to an advertising saturated mind.
This document attempts to highlight the benefits of a viral marketing plan in online brand building.]]>
Tue, 10 Feb 2009 05:00:22 GMT/slideshow/viral-marketing-guide-webchutney/1011342sidharthrao@slideshare.net(sidharthrao)Viral Marketing Guide - WebchutneysidharthraoViral Marketing answers one of the biggest marketing challenges faced by organizations today, drawing attention to an advertising saturated mind.
This document attempts to highlight the benefits of a viral marketing plan in online brand building.<img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/viralmarketingebook2009-1234263347278148-3-thumbnail.jpg?width=120&height=120&fit=bounds" /><br> Viral Marketing answers one of the biggest marketing challenges faced by organizations today, drawing attention to an advertising saturated mind.
This document attempts to highlight the benefits of a viral marketing plan in online brand building.
]]>
646617https://cdn.slidesharecdn.com/ss_thumbnails/viralmarketingebook2009-1234263347278148-3-thumbnail.jpg?width=120&height=120&fit=boundspresentationBlackhttp://activitystrea.ms/schema/1.0/posthttp://activitystrea.ms/schema/1.0/posted0https://public.slidesharecdn.com/v2/images/profile-picture.pnghttps://cdn.slidesharecdn.com/ss_thumbnails/webchutneydigitalhealthcarereport2011-111021044805-phpapp01-thumbnail.jpg?width=320&height=320&fit=boundsslideshow/webchutney-digital-healthcare-report-2011/9807995Webchutney Digital Hea...https://cdn.slidesharecdn.com/ss_thumbnails/imediasummitwebchutneydeck-rahulnanda-111011041333-phpapp02-thumbnail.jpg?width=320&height=320&fit=boundsslideshow/bioscope-into-the-digital-growth-in-india-imedia-malaysia-deck/9641144Bioscope into the Digi...https://cdn.slidesharecdn.com/ss_thumbnails/mintdmo2009reportcoverage-110531012119-phpapp02-thumbnail.jpg?width=320&height=320&fit=boundssidharthrao/mint-coverage-webchutney-digital-media-outlook-2009Mint Coverage: Webchut...