Brand Strategy + Consumer Research + Design Research
Industry
Consumer Products
About
I'm an abductive thinker. I'm a researcher. I love stories. I love packaging. My superpower is connecting the human elements in data, and from that creating visual frameworks to communicate insight. My goal is to improve my research craft by exploring methods which crop human behavior into the context of synthesis. I love packaging-centric consumer methodologies backed by technology.
During college, I studied abroad in Europe exploring Package Design and Social Sciences. I spent the infancy of my career understanding the design process through the frame of packaging.
In 2011, I earned a master鈥檚 degree in Design Methods from the Institute of Design (IIT). I was hooked on connecting hu...
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