Experienced analyst and business manager in customer and market analytics, committed to promoting fact-based decision making. Expert in use and analysis of research, translating to actionable recommendations. Trained to influence and engage managers at all levels.
Specialities:
- Strategic Marketing / Segmentation / Analysis / Insight generation - Customer, Market, Competitor
- Business Planning - M&A, JVs
- Quant and Qual Research
- Customer Closeness / Voice of Customer
- Customer Propositions / Innovation / Product Management
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