狠狠撸

Paris Area, France France

Directrice G茅n茅rale Adjointe at Australie

Advertising / Marketing / PR

20 years exp茅rience in communication agencies (Advertising & Brand Design). Brand management 360掳. Skills - Brand management 360掳 pilot (communication & identity) Brand management/ developpement, launch / repositioning & revamping - Brand strategy Brand positioning & storytelling Trend Watch /Brand platforms/ Concept development/ semiotic analysis Agency Methods (for Carr茅 Noir 芦 Carr茅 Mythique 禄/ Innovation Pipeline) - Brand relation strategy : brand content conception & creation, in a global digital ecosytem, inluding websites, social networks, owned ecosystem Experience Automotive (Renault, Michelin)/ Travel (SNCF, Club Med) / Bier & spirits (Carlsberg Group)/ Premium goods (Bab...