15 years of experience in data analysis and market research working for a variety of companies including WPP, Microsoft and LinkedIn - managing teams and helping clients and product, sales and marketing organizations make better informed decisions. A strong advocate of a data driven sales, product and marketing approach and turning complex data into simple and compelling stories and tools. Interested in combining the best from big data and attitudinal research to help build better products. Extensive experience designing, executing and managing market research and generating insights that answer "so whats". Seeks to help build effective teams, operations and processes that deliver resul...