Started career from radio journalism as producer, scriptwriter and announcer. Lasted over 2 years. Later on, proven as creative ammunition to inhouse creative in FMCG at Kino as copywriter. Struggling on ATL & BTL, creative campaign at B;Integrated. Spends a year and a half on home shopping industry at Lejel Home Shopping. Kompascom, Smartfren Telecom, Bukalapak.
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