Lead Consumer Scientist at the customer experience design circle in Digitalist, developing multiple research methods in co-creative environments for defining metrics and designing experiments to generate growth. S茅rgio has been a speaker and had his works presented in events in Brasilia, Barcelona, Berlin, Manchester, New York and at the MIT.
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business designdigitalist groupsergio tavares phdsergio lutavservice designnorth star metricsean elliscustomer experiencecustomer journeykpi settingkpisbusiness developmentanalyticsmetricswhat is north star metricgrowth hackingnorth starnps scorecxuxdata thinkingdata drivenbig datadata and analyticsdata businessdata driven designcocreationdata problemsdesign teamdesign questionskpi challenges
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