I love to build robust, capable and scalable integrated and automated sales and marketing machines that continuously improve through optimisation from the data feedback.
The process applied being a combination framework from Smart Insights Planning, Reach, Act, Convert, and Engage (P/RACE) plus PR Smith's Situational analysis, Objectives, Strategy, Tactics, Actions, and Control (SOSTAC) and other's to bespoke the right solution for the right context all with the positive intention to attract the best customers who will yield the highest returns. Therefore increasing profits and reducing costs.
Fundamental specialities include:
鉁� Digital and direct marketing strategy
鉁� Customer profil...
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