I am passionate about solving business problems through data analytics. I’m the joint Chair for Institute of Analytics Professionals (IAPA) in Victoria and sit on the IAPA board.
My speciality is helping business better understand customers through advanced analytics. Data analytics can deliver deep insight and I believe it should be central to any business strategy. I have worked across a wide variety of industries, including banking, insurance, government, retail and telco.
Specialties: Project & Stakeholder Management, Customer Analytics, Predictive Analytics and Modelling, Campaign Response Models, Customer Segmentation, Geodemographic Profiling, Data Mining, GIS, SAS, SQL