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Kolkata Area, India, Jharkhand India

DM - Central Marketing

Advertising / Marketing / PR

• Leading a novel Customer Value Management project across India and ensuring periodic tracking & review, resulting in enhanced customer service & adding more than 100 new customers • Centrally drive the organization wide Marketing & Improvement initiatives in alignment of Vision, Mission & Values of the company • Formulation of Branding strategy and multimodal implementation of the same including Digital & Social media • Regularly preparing & presenting monthly MIS reports to senior management, using both primary & secondary sources of intelligence • Contributing for the Annual Business Plan, Board Notes and Annual Reports of the company • Tracking domestic & international...