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Simon Ryan

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A senior executive once told me that marketers and sales people are just the same, motivated by results. I combine these roles in my business, both need my focus on results, but the process is different. When I am selling, I engage the mind and emotions of one decision maker at a time. In your marketing function, I get under the skin of what makes many customers choose your firm. I use insight to take your customers on the journey from being oblivious of your business, to your greatest advocate. If you recognise your firm's value and exceed your competitors delivery, then I can measurably improve your success. Promoting your organisation is important. But marketing is so much more th...

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