Online Marketing and Social Media expert with over 25 years experience in marketing and graphic design. 15 of which have been heavily concentrated in Internet Marketing (with a major focus on Fertility practice marketing), including:
· Creative direction of website design, maintenance, promo
· Website content development
· Search Engine Optimization (SEO) and Search Engine Marketing (SEM) - strategic direction, oversight & implementation
· Web traffic analysis and success measurement
· Social Media marketing
· Reciprocal link campaigns
· Pay-Per-Click advertising strategies
· Creative design for E-mail & newsletter campaigns
· Integrated communications planning