10and5 has just released their native advertising products and services.
Read through the deck for more info and contact uno@10and5.com for further custom packages.
2. Who Are We?
1. To inspire South
African creatives
to do better work
2. To shine a lens on
the pulse of South
African creativity
Between 10 and 5 is the biggest online showcase for South African creativity
Our Mission
3. Audience Pro鍖le
Key Information
30,000 unique readers a
month
100,000 page impressions
10,000 Followers
10,000 Fans
Creative Professionals
Art Directors,
Copywriters,
marketing directors
and agency employees
Professional Creatives
Film makers, designers,
Photographers, artists
and freelance creatives
4. What Is Native Advertising?
FORM
Native ads are aware of the context
that they appear in, and feel like
natural content
FUNCTION
Native ads deliver the same value to
the reader of the site and do not
interrupt the user experience
Also sometimes referred to as:
Advertorials
Branded Content
Native Advertising allows brands an authentic way to be visible in
the most important section of 10and5 the content feed
6. Mercedes Benz CLA Untamed Creatives
8 Inspiring and out of the ordinary creatives
3D Printers, Artists, Musicians, Makers
Results:
Over 110,000 reach
2,300 direct campaign engagements
6:00mins average time spent
1,550 Social Media Interactions
7. An Insiders Guide to Durban, Cape Town and
Johannesburg,
Running alongside the Glaceau Vitaminwater City
Insider Competition.
Results:
7mins average time spent
310 Social Media interactions
25,000 campaign reach
8. More Examples
Feiyue Shapes CampaignJameson Indie Channel
Brand relevant content,
placed in the context of the
site, delivered as valuable
content to the user
FNB Joburg Art Fair
9. Content
Appears
on
homepage
Shared
on
Social
Media
Ar5cle
in
stream
How Content Works
13. Native Ad Results
50%
≒Higher
engagement
rate
than
banner
ads
10x
≒Higher
propensity
to
share
than
advertorial
content
4:30
mins
≒Average
5me
spent
with
content
40%
≒More
visible
than
display
media
14. Ready To Ship Content
10and5 Original Content Series
15. Out Of Of鍖ce Made-In
Studio Visits
Self Starters
Creative start-ups
& entrepreneurs
Guide to WiFi hotspots
10and5 Content
16. Young South Africa Creative Women Fresh Meat
August celebration
of creative women
June focus on
young SA talent
End of year graduate series
Content
17. Packages and Rate Card
Out-The-Box
≒1 month branding of
existing content
series
≒2x brand
advertorials
≒Content Licensing
rights
≒Custom template
for 1 month
≒Social Posts
Base
≒1 month Custom
content series
≒4x editorial posts
≒1x video post
≒Content Licensing
≒Custom templates
inde鍖nitely
≒Social posts
Base-Plus
≒2 month custom
content series
≒6x editorial posts
≒2x video pieces
≒Content Licensing
≒Homepage
branding & Custom
templates
≒Social Posts
≒Retargeting display
media
Custom
≒Custom content
and campaign
production
extending into
of鍖ine world
R25,000 R50,000 R80,000 Starting at
R100,000