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Bruce Condit
Creative Communications and Marketing
Agenda
         Communications
         Philosophy


         Experience


         Innovative Ideas



         Recommendation
Communications Philosophy

              Right Message


              Right Audience


              Right Medium


              Right Time
Communications Philosophy
  It takes a Team to Win!!

                                  PR- C
                                        o   mm
               g
           tin
         ke


                        The
        ar
       M




                      Customer

                                        les
                                      Sa
         Inte
                rna
                      l Co
                             mm
Experience overview
 Corporate Communications
 Community Relations
 Government Relations
 Marketing
 Internal Communications
 Event Management
Media Relations
 Created three media relations departments
    Directed media relations during crises
        On-the-job fatalities
        Labor negotiations
       




 Secured $1 million in media coverage  1 year
 Executed news conferences
 Coached executives prior to media interviews
 Directed media relations for:
Community Relations
 Directed community relations across 17 States
    Managed transportation issues for 30 cities

              Public presentations to citizens and groups
         




 Coordinated major community event sponsorships
    Directed regional Chamber partnerships

          Graduate Leadership Abilene and Irving
       



    Involved in local community activities
        Serve on local DART Focus Group
        Past President - neighborhood association
Government Relations
  Four years as registered lobbyist  Capitol Hill
            Worked highly sensitive issues
            Served on legislative steering committees for national
             associations
 Directed Statewide coalitions of cities and counties
 Prepped elected officials for media interviews
  Developed and presented complex information to

 high ranking elected officials  DC and Texas
Marketing Communications
 Created and directed $multi-million marcom budgets
    Executed integrated PR/Marcom plans

         Boosted sales by $30 million in one year
       


    Created innovative new marcom partnerships
         Saved more than $13 million in ad costs
        Gained $50 million in product placements
       




  Integrated public school programs into PR and

 marcom programs to improve adoption rates
Internal Communications
  Created and directed two, award-winning, internal

 communications departments



  Implemented innovative, front-line

 communications programs saved $2 million




  Developed videos, employee bulletins,
 executive presentations etc, to support roll-out
 of nationwide projects




                                                     Puts the pieces together!
Event Management
 Directed 50+ Chamber events/sponsorships  1 year
    Directed all communications at intl. trade show
         News conferences to announce new products

        Media dinners to launch new product campaigns
        Executive presentations and interviews
       




 Coordinated executive/sales participation in events
     Developed and executed news conferences and

     speaker panels - included elected officials & execs.
Bruce Condit


 More than 15 years of experience in:
Corporate Communications, Marketing,
Business Development and Innovation.


     Dedicated to innovative, creative
      excellence that delivers real
           bottom-line results!

More Related Content

12.05.05 brucecondit

  • 2. Agenda Communications Philosophy Experience Innovative Ideas Recommendation
  • 3. Communications Philosophy Right Message Right Audience Right Medium Right Time
  • 4. Communications Philosophy It takes a Team to Win!! PR- C o mm g tin ke The ar M Customer les Sa Inte rna l Co mm
  • 5. Experience overview Corporate Communications Community Relations Government Relations Marketing Internal Communications Event Management
  • 6. Media Relations Created three media relations departments Directed media relations during crises On-the-job fatalities Labor negotiations Secured $1 million in media coverage 1 year Executed news conferences Coached executives prior to media interviews Directed media relations for:
  • 7. Community Relations Directed community relations across 17 States Managed transportation issues for 30 cities Public presentations to citizens and groups Coordinated major community event sponsorships Directed regional Chamber partnerships Graduate Leadership Abilene and Irving Involved in local community activities Serve on local DART Focus Group Past President - neighborhood association
  • 8. Government Relations Four years as registered lobbyist Capitol Hill Worked highly sensitive issues Served on legislative steering committees for national associations Directed Statewide coalitions of cities and counties Prepped elected officials for media interviews Developed and presented complex information to high ranking elected officials DC and Texas
  • 9. Marketing Communications Created and directed $multi-million marcom budgets Executed integrated PR/Marcom plans Boosted sales by $30 million in one year Created innovative new marcom partnerships Saved more than $13 million in ad costs Gained $50 million in product placements Integrated public school programs into PR and marcom programs to improve adoption rates
  • 10. Internal Communications Created and directed two, award-winning, internal communications departments Implemented innovative, front-line communications programs saved $2 million Developed videos, employee bulletins, executive presentations etc, to support roll-out of nationwide projects Puts the pieces together!
  • 11. Event Management Directed 50+ Chamber events/sponsorships 1 year Directed all communications at intl. trade show News conferences to announce new products Media dinners to launch new product campaigns Executive presentations and interviews Coordinated executive/sales participation in events Developed and executed news conferences and speaker panels - included elected officials & execs.
  • 12. Bruce Condit More than 15 years of experience in: Corporate Communications, Marketing, Business Development and Innovation. Dedicated to innovative, creative excellence that delivers real bottom-line results!