The document discusses the economic value of waves in Peru and the case of Huanchaco. It notes that Peru has a long surfing history and culture, being home to the first surf school and magazine in Latin America, and having the highest surfing population in the region excluding Brazil. It highlights Huanchaco specifically, which has been approved as a World Surfing Reserve, representing the Latin American surfing heritage. This designation could help foster sustainable management of Peru's coastal areas by preserving ecosystems and recognizing waves as a resource, bringing social inclusion, economic development, and reinforcing local identity.
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13 carlo grigoletto - wave economic valuation, the huanchaco case
1. Economic Value of Waves:
THE HUANCHACO &
PERUVIAN CASE
Global Wave Conference III
May 2013
2. SURFING in PERU
Brands, Factories
and Exporters for
ALL SURFING
EQUIPMENT
MAIN Surfing
Brands
DISTRIBUTION
FOR THE REGION
FIRST WORLD
CHAMPIONSHIP
ON 1965
OLDEST SURF
SCHOOL and SURF
MAGAZINE IN
Latin-America
The HIGHEST SURF
POPULATION IN
THE REGION
(excluding Brazil)
World and
Regional
Champions
peruana
3. 多What does a WAVE bring
to PERU on 2013?
WAVE/OLA
Social
Inclusion
PERUs pride
Economic
Development
Local Identity
peruana
8. 多WHY SURFECONOMICS
in PERU?
Be a COMMON LENGUAGE
TAKE IN COUNT AS A RESOURCE FOR THE INTEGRATED
COASTAL ZONE MANAGEMENT (ICZM)
PRESERVE ECOSYSTEM AND WAVE DYNAMICS
FOSTER THE LAW (LEY DE ROMPIENTES 27280)
peruana
10. DESARROLLO Y GESTIN COSTERA
Manejo sostenible de la costa peruana
The Ancient Peruvians WAVE relationship
World Surfing Reserve:
HUANCHACO
11. The HUANCHACO case:
WHAT THIS MEAN FOR
THE WORLD?
HUANCHACO has been APPROVED as a World
Surfing Reserve
It represent the Latin-American Surfing Heritage
Huanchaco is known as a destination in Peru for
its consistent, clean surf and ancient pre-
Colombian history as a seafaring town
Implementation of a Huanchaco World Surfing
Reserve peruana
15. 多Qu辿 pas坦? / What
Happened?
多Fue la naturaleza? It was
nature? 辿tait la nature?
多Fue el hombre? Were
humans? 辿tait l'homme?
多Fueron los dos juntos? Were
both? 辿taient tous les deux?
peruana
#2: In DGCOSTERA we work for Sustainable Development: meet Economic development and preservation of environment,Talk about: Perus surfing context and then about the Huanchaco Wave Valuation as part of the WSR
#4: Local Identity: Mochicas, even more interested than the INCAS old (5000years) rootsEconomic developmentPerus pride: be a surfer is something that people appreciate - it changed in 2004SocialINCLUSIN: DENTRO DEL AGUA, MEDIO DE REDUCIR CONFLICTOS y diferencias SOCIALES A TRAVS DEL DESARROLLO (debido a quelascomunidadestendr鱈anoportunidades)
#9: Sea un diccionarioqueponga en un lenguajecom炭nparatodos el valor de unaolaGANAMOS O PERDEMOS, 多QU GANAMOS Y/O QUE PERDEMOS COMO SOCIEDAD ANTE UN PROYECTO QUE AFECTE LA OLA?FRENTE A UN PROYECTO QUE ESTE AFECTANDO A LA OLA Y SU ECOSISTEMAICZM we are just starting as a developing country, we have the opportunity to do the things rightLAW: In Peru surfers have opinion they are listened