This presentation illustrates how design has been evolving and what is the meanings of design. Then it describes what are the ket attributes of designers in the future context.
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14.10.22 becoming a better designer for the future
1. 息 Sooshin Choi, 2014
SOOSHIN CHOI
Professor of Design
Provost & Vice President For Academic Affairs
College For Creative Studies
FORMER Education VP, IDSA
BECOMING
A BETTER DESIGNER
FOR THE FUTURE
3. Chapter 1
Things
For Industry
Doing
Drawing and Making
Beautiful & Useful
Chapter 2
Experiences
For Market
Thinking, and Doing
Drawing, Making, and
Researching
Usable & Enjoyable
Chapter 3
Values
For Better World
Thinking, Doing, and
Connecting
Drawing, Making,
Researching, and
Communicating
Meaningful & Valuable
Object
Motivation
Scope of work
Learning
Goals
EVOLUTION OF DESIGN
11. DESIGNERS ORGANS
BRAIN
See people as users or customers.
HEART
See users or customers as people.
GUT
Deliver what YOU believe is right.
12. Be a designer
who shapes
tomorrow
SOOSHIN CHOI
Professor of Design
Provost & Vice President For Academic Affairs
College For Creative Studies
Sooshin@CollegeForCreativeStudies.edu