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reasons
your
organisation
should use
microblogging
17
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What is
microblogging?
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highq.com
What is
microblogging?
The concept of microblogging
was popularised by social
networks such as Facebook and
Twitter in the mid-late 2000s.
They gave their users the ability
to post status updates or Tweets
that are quick to post, easy to
read and accessible for all.
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The concept of microblogging
was popularised by social
networks such as Facebook and
Twitter in the mid-late 2000s.
What is
microblogging?
If we take these same principles
and apply them to the enterprise,
what bene鍖ts can we derive from
enterprise social networks?
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highq.com
And, more speci鍖cally, what are
some of the ways in which we can
use enterprise microblogging?
1
Encourage connections
across organisational
boundaries
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Discover, follow and connect with people in
the organisation with similar interests to you.
1
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Encourage connections
across organisational
boundaries
2
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Follow thought
leaders and experts
Learn from their experience
and expertise in particular
areas of practice or industries.
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2Follow thought
leaders and experts
3
Share ideas
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Promote a culture of innovation and progressive thinking.
3
Share ideas
4Have group discussions
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Have group discussions
Facilitate vibrant communities of
practice by encouraging group
discussions around hot topics which
are discoverable for future reference.
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4
5 Ask for feedback
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5 Ask for feedback
Get input from a
wider group of
people much more
quickly than you
would ordinarily.
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6
Reduce email overload
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No more Reply all
email threads to distract
and disrupt you.
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6
Reduce email overload
7
Share a link or update
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Instantly disseminate information
and promote knowledge sharing.
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7
Share a link or update
8
Find
expertise
quickly
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Dont just search
user bios for
someone with the
expertise to answer
your question
- ask!
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8
Find
expertise
quickly
9
Socialise documents
and 鍖les
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Gather all comments
and feedback in one
place without clogging
up everyones inboxes.
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9
Socialise documents
and 鍖les
10
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Post team updates & news
10
Post team updates & news
Share news in a centralised location which can
be opened up to a wider audience when needed.
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11
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Share current awareness
Create a channel for sharing current
awareness updates in real-time.
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11
Share current awareness
12
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Participate in 鍖rm-wide
discussions
Discover people and knowledge
outside of your normal sphere.
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12Participate in 鍖rm-wide
discussions
13
Ask a question
?highq.com
Someone out there
knows the answer!
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13
Ask a question
?
14
Share a photo
or image
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Convey complex ideas or
problems with an image
and help people visualise
what you are talking about.
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14
Share a photo
or image
15
Like something
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Help promote the
best or most valuable
content by liking it.
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15
Like something
16
Broadcast your
working life
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16
Broadcast your
working life
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Work out in the open
and give other people
an insight into what
youre doing.
Gain a
peripheral
vision
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17
17
Gain a
peripheral
vision
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Get an understanding of
what people are working on
across the organisation and
what issues they are facing.
Learn more
The complete guide to
microblogging for the
enterprise
Download
highq.com
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info@highq.com
!
@HighQ
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17 reasons your organisation should use microblogging