The document provides instructions for students to create logos for a fictional business as part of a class project on gathering and organizing data. Students are asked to analyze logos of existing companies, design logos for their own mock business using both graphics software and Microsoft Word features, and write up an analysis comparing their different logo designs. The goal is for students to practice creating visual brands and representing a business through graphic design.
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1. Objectives We are learning to: Create a selection of logos What I’m looking for: An analysis of existing logos (GOP unit) Create a selection of logos using Office and Graphics packages This is because: You need a logo to go on all of your products (advertising, spreadsheet etc)
2. Write up Research Copy both white slides to your e-portfolio and Add your own notes to them This counts towards your GOP unit (gathering, organising and processing data) You may delete the questions
3. Analyse an Existing Logo Research the logos of existing companies similar to the business you wish to create Close crop a logo out of its surrounding background What are the company colour schemes? What are their logos? Why have they been created the way that they have?
4. Create a Logo for your own business What is your own business called? Eg Creating a rival to Cex called Gex Existing rival company Your new company GEX
5. Logo Using WORD MyBiz Create several new logos for your business Use a text box and try out different: fonts, sizes and colours Create more using Wordart Copy and change colours Distort a copy Do separate letters and then group MyBiz MyBiz MyBiz B i z
7. Logo Created using Graphics Packages Create 1 or more logos using Graphics Packages like Paint, Paintshop Pro or Fireworks Save these in a JPG format to reduce file size Also create logos using Comic life 2DDesign On-line graffiti websites EXT: Animation shop
8. Tasks & Assessment for Learning √ Create logos using graphics packages √ Check completion of tasks and compare with others √ Create logos using office √ Feedback and write up comparison of logos Checks Tasks