2. Aadding customer insights, Macadamian Ayesha Khan
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This document discusses integrating user insights into the agile development process. It recommends moving beyond requirements to understand user needs through techniques like persona development and use scenarios. The presentation provides an overview of how to incorporate user research activities like workshops into sprint planning and product backlog refinement. Conducting user research upfront helps ensure the product being built addresses real user needs and supports key workflows.
2. Aadding customer insights, Macadamian Ayesha Khan
- 1. Confidential 10/7/2013 1 AGILE TOUR YEREVAN 05, October, 2013 ADDING CUSTOMER INSIGHTS INTO YOUR AGILE PROCESS
- 2. OVERVIEW Introduction Lets talk about requirements User needs Integrating the user into the machine Questions and Your Thoughts 2
- 3. ABOUT THE SPEAKERS: 3 Jennifer Fraser Director of Design Macadamian Ayesha Khan Development Manager Macadamian
- 4. 4 If you are trying to create a great user experience with your software then you need to stop thinking about user requirements.
- 5. 5 Requirements are kind of like an agile process:
- 6. 6 Requirements are kind of like an agile process: a lot of people say they have them, but what they are, means completely different things to each person
- 8. 8 Ottawa 10 UX 70 Engineering San Mateo 4 UX 4 Engineering Yerevan 2 UX 51 Engineering Cluj 0 UX 15 Engineering + many, many contractors!
- 11. 11 Product Strategy Workshop otherwise known as: UX Strategy Workshop Product Definition Workshop Product Deep-dive etc
- 12. 12 Agenda An Introduction to Experience Strategy (9:00AM 10:00AM) Business Requirements & Analysis (10AM 11:00AM) Break (11:00AM 11:15AM) Stakeholder Value Chain (11:15AM- 12:00PM) Lunch (12:00PM 1:00PM) Customer Experience Vision For Product (1:00PM- 2:30PM) Break (2:30AM 2:45PM) Deep Dive of Job Creation Process (2:45PM- 4:45PM) Wrap Up
- 13. 13 Business Requirements and User Needs
- 14. 14 Business Requirements and User Needs and Technical
- 19. USER NEEDS
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- 23. 23 As an end user, I can set user preferences of an existing connection or network profile including DNS, gateway, proxies, PAP/CHAP, WINS, user and password prompt.
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- 27. 27 Persona and Use Scenarios
- 28. 28 Agenda An Introduction to Experience Strategy (9:00AM 10:00AM) Business Requirements & Analysis (10AM 11:00AM) Break (11:00AM 11:15AM) Stakeholder Value Chain (11:15AM- 12:00PM) Lunch (12:00PM 1:00PM) Customer Experience Vision For Product (1:00PM- 2:30PM) Break (2:30AM 2:45PM) Deep Dive of Job Creation Process (2:45PM- 4:45PM) Wrap Up
- 29. 29 Customer Experience Vision For Product (1:00PM- 2:30PM)
- 30. 30 PERSONNA
- 31. 31 USE SCENARIOS
- 34. PUTTING THE USER INTO THE MACHINE
- 35. 35
- 36. 36 U X Product Backlog Sprint Planning + Task Breakdown Demo 2 Weeks Daily Patch Code Review Continuous integration Test Bugs Task 1 Task 2 Task 3 USE SCENARIOS User Research
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- 38. 38
- 39. 39 U X Product Backlog Sprint Planning + Task Breakdown Demo 2 Weeks Daily Patch Code Review Continuous integration Test Bugs Task 1 Task 2 Task 3 USE SCENARIOS User Research
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- 41. 41 As an end user, I can
- 42. 42 USE SCENARIOS
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- 44. CONTACT US 44 Ayesha Khan Development Manager akhan@macadamian.com Questions? Thoughts? Stories to share? Jennifer Fraser Director of Design jennifer.fraser@macadamian.com