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20 Tips for Product Owners
2014 New Years Edition

Bj旦rn Schotte // @BjoernSchotte // bjoern.schotte@mayflower.de
MAYFLOWER GmbH

http://creativecommons.org/licenses/by-sa/3.0/deed.de
Have a compelling
Agile Product
Vision
Link: http://www.romanpichler.com/blog/product-vision/the-product-vision-board/
Define your
Personas in a
good enough way
Link: http://www.romanpichler.com/blog/agile-product-innovation/persona-template-for-agile-productmanagement/
Use Story Mapping
for visualizing and defining Most
Important Stories

Link: http://leanagilechange.com/leanagilewiki/index.php?title=Story_Mapping
Learn to say
NO
Invest in
Continuous Delivery
(and release often)
Link: http://puppetlabs.com/blog/continuous-delivery-vs-continuous-deployment-whats-diff
Build KANO user
surveys
right into the software
Link: http://www.mindtheproduct.com/2013/07/using-the-kano-model-to-prioritize-product-development/
Test the business
value of a story by
hypotheses
(and throw them away if they dont succeed)
Use Lean Startup
philosophy
even if youre Corporate
Link: http://theleanstartup.com/
Regularly predict
release with
Product Burndown
Chart
Link: http://www.sw-engineering-candies.com/blog-1/howtouseproduct-burndown-chartsandsprint-burndownchartsnotonlyinscrumprojects
Never ever use
Velocity as a KPI for
rewarding/punishing
the team
Trust the team
(and give them slack time to create
new things)
Groom the backlog
with the team
(at least weekly)
Link: http://guide.agilealliance.org/guide/backlog-grooming.html
The higher the quality
of a User Story, the
better the estimation
(but dont over-spec!)
Integrate UX/Design

the Agile Way
Commit yourself
to retrospectives
with the team
Link: http://pragprog.com/book/dlret/agile-retrospectives
Let the team speak
with customers
directly
(less bugs in the software, higher quality)
Use Personal Kanban
to organize yourself
(or try GTD)

Link: http://www.personalkanban.com/pk/
use NPS to get regular
feedback from
stakeholders and
customers
(and care for the passives and promoters)
Link: http://www.netpromotersystem.com/book/index.aspx
Invest in removing
technical debt
(better quality, less bugs in the future)
Throw a party
for your team!
Have
suggestions?
@BjoernSchotte

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