The document introduces Personal Media Group as the leader in personalized media in the Benelux region. It describes the company's three divisions: Personal Media Solutions focuses on business applications and brand services; PersonalGifts.nl focuses on e-commerce; and Personal Media Productions focuses on workflow and production. The document also outlines Personal Media Group's services platform that allows brands to integrate key functions and create tools for easy production and delivery of personalized products and content.
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1. Personal Media Group - introduction- 28 September 2010 - Nico Veenendaal - Draft 1.0
2. Personal Media Group - introduction- 28 September 2010 - Nico Veenendaal - Draft 1.0
3. Personal Media Group - introduction- 28 September 2010 - Nico Veenendaal - Draft 1.0
4. Waardecreatie
Personal Media Group
Personal Media Solutions PersonalGifts.nl Personal Media Productions
FOCUS
If you chase two rabbits, both will escape...
Personal Media Group - introduction- 28 September 2010 - Nico Veenendaal - Draft 1.0
5. Waardecreatie
Personal Media Group
Personal Media Solutions PersonalGifts.nl Personal Media Productions
Innovation Customer Intimacy Operational Excellence
-Business/Brands FOCUS
-Products
-Business applications On-line verkoop Work鍖ow
-Brand services/platforms
-Product development
CI
-Webshop beheer
-Sales
-Cross mediaal (XMPie)
-print 鍖le generatie
-Aftersales -(productie t/m distributie)
-Helpdesk
Brand Promotion Platforms E-commerce XMPie en Indesign server
AlphaPicture platform webshops
XMPie BI OE
Personal Media Group - introduction- 28 September 2010 - Nico Veenendaal - Draft 1.0
6. Waardecreatie
Personal Media Group
Personal Media Solutions PersonalGifts.nl Personal Media Productions
Innovation Customer Intimacy Operational Excellence
-Business/Brands FOCUS
-Products
Personal Media Group - introduction- 28 September 2010 - Nico Veenendaal - Draft 1.0
7. Power Consumers
Pre-internet Consumer Media Brands
Internet 1.0 Consumer Brands
Media
C C
Web 2.0 / social media C Media Brands
Media
=focu C C
s PMG Cross Media Power
Bron:crossmedialog.nl
Personal Media Group - introduction- 28 September 2010 - Nico Veenendaal - Draft 1.0
8. PMG Brand Services
INTRODUCTION Ser
vice
s
B rand
io n
e ntat
p res
Personal Media Group - introduction- 28 September 2010 - Nico Veenendaal - Draft 1.0
9. PMG Personal Media Group
Benelux Leader in the fastest
growing segment of personalised media
Personal Media Group - introduction- 28 September 2010 - Nico Veenendaal - Draft 1.0
10. BtC Brand Services
If a Brand Needs It We Can Deliver It
Through PersonalGifts.nl and Personal Media Solutions, we help more then 900.000 consumers, making
50.000s personalised book-titles, 10.000 personalised Dvds and 1 mln tailor made packaging products in a year.
That includes a variety of genres and formats, so if it involves working with customers to deliver the services
they need to be successful-we've been there, doing that.
We've taken down the barriers to personalised production that most Brands find frustrating or difficult to
understand and made getting a personalised product to market accessible and affordable, which has made us
the Benelux leader in selling personalised products. Now, we're building on that expertise to service an even
wider array of Brands, marketeers, Publishers and customers by expanding our solutions across the full spectrum
of personalised media products.
Personal Media Group - De Ruijter - 7 juni 2010 - Nico Veenendaal
introduction- 28 September 2010 - Nico Veenendaal - Draft 1.0
11. PMG Brand Services
No other company
gives brands easy acces to all the professional services needed to
succesfully Brandpromotion, personalised customer creation,
sell and delivery personalised products.
Personal Media Group - introduction- 28 September 2010 - Nico Veenendaal - Draft 1.0
12. Brand (Promotion)
PMG Services Platform
Asset Store
Public Web/CMS Billing/
Accounting
Publishing
Workflow
Helpdesk
E-commerce
DIY -Tools
Utilizing this platform
enables us to integrate key business functions and create easy-to-use customer
facing tools that make the production process easier and less costly
Personal Media Group - introduction- 28 September 2010 - Nico Veenendaal - Draft 1.0
13. Consumer Generated Content
Level of involvement
co-creative
I create the
Content
=focus PMG
Inter-active
I control the
Content
Passive
I absorb the
Content
Level of creativity
Personal Media Group - introduction- 28 September 2010 - Nico Veenendaal - Draft 1.0
14. Brand Promotion
BtC Services Platform
Use our platform
to do what Stimorol and Milka did. We created for
them a Web-accessible way for their customers to
make personalised products which created a new
source of revenue for them and greater value to
their Brand Experience.
Personal Media Group - introduction- 28 September 2010 - Nico Veenendaal - Draft 1.0
15. Brand Promotion
PMG Services Platform
Our Platform. Your Customers.
In most cases, labelling and packaging production can be a time-consuming and costly process. Important tasks
such as tracking progress, communicating timely information, and reconciling billing and accounting can create
significant challenges, and more importantly, can add significant cost. That's about to change.
Partnering with a leader in on-demand business services, we've developed an integrated services platform for
Brands that tears down the barriers to producing high-quality documents at significantly reduced costs.
This new solution gives Brands the flexibility and speed-to-market advantages. The platform includes an
automated front office with publishing rules baked in, and will integrate production workflow, file management,
accounting, a Web-site with shopping cart, and CRM capability.
The bottom line is that it fundamentally changes what it costs for you to produce (Personalised) Brand Products,
manage your business and gives you access to resources you didn't think possible before.
Personal Media Group - introduction- 28 September 2010 - Nico Veenendaal - Draft 1.0
16. Go Ahead. Take advantages
of our experience.
Our flexible Brand Services Platform (PERMESO) lets you create a branded web presence that gives your
customers or members unique opportunities. Your Brand can take advantage of this easy-to-deploy platform and
start generating (Personalised) Brandpromotion Products and build greater value for your brand.
OUR platform carries YOUR branding
We create and maintain the platform. You have no IT responsibility
Intuitive seven-step DIY(Do It Yourself) process makes it easy to use
Users can also self-select other products they need, including:
Editorial
Content Design
Graphic Design
Distribution
Lowest cost model available in the marketplace
Experience of a leading company available to your customers or community
Passive revenue comes to you from services and products purchased
Personal Media Group - introduction- 28 September 2010 - Nico Veenendaal - Draft 1.0
17. Integration. Thats the key!
Personal Media Group - introduction- 28 September 2010 - Nico Veenendaal - Draft 1.0
18. Go Ahead. Take advantages
of our platform.
Personal Media Group - introduction- 28 September 2010 - Nico Veenendaal - Draft 1.0
19. Personal Media Group - introduction- 28 September 2010 - Nico Veenendaal - Draft 1.0