How to dive in the mobile internet ocean :
- what does 'mobile' mean right now
- what makes mobile internet different
- what does that mean for your organization
- how to be part of it
Presentation @ Flanders DC Creativity Forum 2010
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20101021 ppt flanders dc creativity forum
1. how to dive in the mobile internet oceansome questions to considerDorien Aerts | Flanders DC Creativity Forum | 21st of October 2010
4. organizing first mobile webcamp Belgium2010 moderating battle of the mobiles @ mobile camp Brusselsmobile applications for cities and companies @ anaXiswww.twitter.com/theonehitwonder
5. reflectionwhat makes mobile internet so different?the very-nearby-futurewhat should I take into account?so what about Android and iPad?nowmobile internet for my organization?what do people do on their mobiles?
6. 1mobile internet for my organization? 76% of all mobile phone users do not use their mobile to access the internettoo expensive
10. mobile internet for my organization?more people will access the mobile web than the desktop webin 2013Source : Gartner |Tijs Vrolix
11. reflectionwhat makes mobile internet so different?the very-nearby-futurewhat should I take into account?so what about Android and iPad?nowmobile internet for my organization?what do people do on their mobiles?
12. what do people do on their mobiles?what will ‘mobile’ mean by 2013?Source : comscore
13. reflectionwhat makes mobile internet so different?the very-nearby-futurewhat should I take into account?so what about Android and iPad?nowmobile internet for my organization?what do people do on their mobiles?
15. what makes mobile internet so different?it is useful in a particular contextat a particular locationat a specific timeduring a specific activitywith a specific profile
17. what makes mobile internet so different? Urban life is about to be transformed.Real-time data is teaching our townsHOW TO THINK - and that’s reinventing Everyting from traffic to friendship.Source : Wired new UK edition, nov 09 | Helge Tenno
18. reflectionwhat makes mobile internet so different?the very-nearby-futurewhat should I take into account?so what about Android and iPad?nowmobile internet for my organization?what do people do on their mobiles?
25. ...what shoud I take into account?make it part of a bigger plan
26. what shoud I take into account?make use of existing applications and services
27. what shoud I take into account?“B2B mobile marketing will grow from $26 million in 2009 to $106 million in 2014.”Source : Forrester | Marketing with new technology
28. what should I take into account?deliver an impeccable service and / or product
29. reflectionwhat makes mobile internet so different?the very-nearby-futurewhat should I take into account?so what about Android and iPad?nowmobile internet for my organization?what do people do on their mobiles?