2014 Hotel Profitability Review
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The document advertises STR Global's Annual Profitability Program, which allows hotels to submit 2 years of profit and loss data to receive complimentary comparative reports and discounts. By submitting data, hotels can compare their revenues, costs and profits to their competition. The program provides a report comparing an individual hotel to country and market performance, as well as analysis of profitability trends on the continent, country and market level.
2014 Hotel Profitability Review
- 1. www.strglobal.com Annual Profitability Program by STR Global Compare your hotels revenues, costs and profits against your competition Submit 2 years of P&L data and receive 3 complimentary P&L reports and additional discounts www.strglobal.com
- 2. www.strglobal.com Submit 2 years of P&L data & receive 3 complimentary P&L reports & additional discounts: Complimentary Report comparing your individual property to country and market performance. Companion File including annual financial data on continent, subcontinent, country, and market-level in multiple currencies. Executive Summary analysing P&L performance on continent, subcontinent, and key country-level. 44% discount on Custom P&L Reports. www.strglobal.com
- 3. www.strglobal.com Key performance measures per available room TrevPAR DeptExpPAR UndistExpPAR GOPPAR Total Revenue Total Departmental Expenses Total Undistributed Operating Expenses Gross Operating Profit
- 4. www.strglobal.com Global Profitability 3.1 1.5 4.6 5.2 -0.9 53.6 52.2 60.5 1.8 2.8 4.6 5.65.2 0.2 5.4 7.2 Occupancy ADR RevPAR GOPPAR Asia Pacific ($) Central South America ($) Europe () Middle East & Africa ($) 2014 % Change USD & EUR, Constant Currency
- 5. www.strglobal.com Global Profitability 2014 % Change on per-available-room basis (USD, EUR, Constant Currency) Asia Pacific 3.6% 2.5 2.9 5.2 Europe +3.9% +2.0 +3.7 5.6 Middle East & Africa +5.5% +3.2 +5.1 +7.2 Central & South America +50.9% +40.5 +49.5 +60.5 Total Revenue GOP Dept. Exp Undist. Exp
- 6. STR Global 2015 www.strglobal.com -20% -15% -10% -5% 0% 5% 10% 15% Tokyo Sao Paolo Syndey Beijing Dubai London New York Singapore Paris Moscow Bangkok Hundreds Total Revenue Gross Operating Profit Global P&L Performance 2014 % Change on per-available-room basis, Local Currency -32.7%
- 7. www.strglobal.com Global Profitability 17.4 -16.2 -1.6 1.6 3.0 0.8 -0.2 5.6 3.6 -7.3 -3.8 5.5 8.0 -0.9 -4.3 2.6 Admin & General Marketing Utilities Property & Mainenance United Kingdom China UAE Australia 2014 % Change in Undistributed Expenses, Local Currency
- 8. www.strglobal.com Global P&L Coverage 2014 Hotels & Hotel Rooms by Region +1000 +230K +950 +290K +370 +100K +70 +17K +5400 +1M Hotels Rooms
- 9. www.strglobal.com Deadline for 2015 data submission If you have questions, please email profitability@strglobal.com Friday, 19th February 2016 www.strglobal.com