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2.3 influence your currency - handout

Mona Sabet
Mona Sabet

Mona Sabet delivers a presentation directed to women professionals on why influencing skills are important and how to develop these skills.

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息 2014 mona sabet Influence(Your Currency) mona sabet 1
息 2014 mona sabet 2 What are we talking about? AUTHORITY INFLUENCE FORCE POWER
息 2014 mona sabet 6 Sources of Influence Reciprocity Consistency (avoiding cognitive dissonance) we are influenced to act so that we stay internally consistent Social proof Liking Scarcity Expertise 3
息 2014 mona sabet What are these studies examples of? Speakers who talk fast are more influential than speakers who hesitate Drive safely campaign Towel reuse Tax form declarations 癌Slam the door technique Same name game No time for New Coke! 4
息 2014 mona sabet 5 Putting Influence into Practice Change Brand Influence Network
息 2014 mona sabet What about Social Influence? 6 Reciprocity Consistency we are influenced to act so that we stay internally consistent Social proof Liking proximity + trauma Scarcity Expertise
息 2014 mona sabet How do I use reciprocity? 7 Reciprocity Buy someone lunch Help someone look for a new job Offer to give someone feedback on a draft end every meeting with what can I do to help you?

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2.3 influence your currency - handout

  • 1. 息 2014 mona sabet Influence(Your Currency) mona sabet 1
  • 2. 息 2014 mona sabet 2 What are we talking about? AUTHORITY INFLUENCE FORCE POWER
  • 3. 息 2014 mona sabet 6 Sources of Influence Reciprocity Consistency (avoiding cognitive dissonance) we are influenced to act so that we stay internally consistent Social proof Liking Scarcity Expertise 3
  • 4. 息 2014 mona sabet What are these studies examples of? Speakers who talk fast are more influential than speakers who hesitate Drive safely campaign Towel reuse Tax form declarations 癌Slam the door technique Same name game No time for New Coke! 4
  • 5. 息 2014 mona sabet 5 Putting Influence into Practice Change Brand Influence Network
  • 6. 息 2014 mona sabet What about Social Influence? 6 Reciprocity Consistency we are influenced to act so that we stay internally consistent Social proof Liking proximity + trauma Scarcity Expertise
  • 7. 息 2014 mona sabet How do I use reciprocity? 7 Reciprocity Buy someone lunch Help someone look for a new job Offer to give someone feedback on a draft end every meeting with what can I do to help you?