Presentation for SURGE Accelerator Class 2 describing how Venture Capitalists evaluate opportunities.
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3-5-7 Rule meets Racing to 100 - SURGE Accelerator 2013 Presentation
1. 3-5-7 RULE MEETS RACING TO
100
A Back of the Envelope Calculation on Whether a
VC Invests or NotAnd Other Tidbits
Alex Tang
SURGE Accelerator Mentor
March 7, 2013
2. QUICK SNAPSHOT
1
Hi! JUST A QUICK FEW THINGS ABOUT ME
Former Vice President of Programs and Finance at Clean Energy Trust
More than 10 years commercialization and venture capital experience
Co-Founder of Invention Bridge a technology commercialization company
MBA (University of Chicago); M.S., B.S. Mechanical Engineering (University of Illinois at Urbana-
Champaign)
Some other career highlights:
Argonne Venture Accelerator Consortium Department of Energy EIR2 Grant
Private equity experience with McNally Capital and MVC Capital
Senior Manager at STAX, a consulting firm performing due diligence on private equity and
venture capital deals in North America and China.
Early Stage Venture Capital experience with Open Prairie Ventures where we spun out
technologies from University of Illinois at Urbana-Champaign, University of Illinois at Chicago,
and University of Wisconsin Madison
Other info:
Mentor at SURGE Accelerator
Catalyst Cleantech Advisor to Wisconsin Alumni Research Foundation (WARF)
Serves on the Entrepreneurial Committee of the Association for Corporate Growth Chicago and
former Board of Director and Co-Chair of the Venture Capital/Cleantech Committee
Serves on the Advisory Council on Job Creation for the Treasurers Office of the State of Illinois
Member of the Asian American Alternative Investment Managers Association
Former IT/Cleantech Kauffman Fellows Finalist
3. HOW DOES A VC EVALUATE ME?
2
MANAGEMENT TEAM
Credibility
What is Needed to be Successful?
WHAT PROBLEM ARE YOU SOLVING THAT PEOPLE ARE WILLING TO PAY FOR
COMPETITIVE LANDSCAPE
800 lb gorillas
Partnership Opportunities
BUSINESS MODEL
Go to Market Approach
Unit Economics
Recurring Revenue Streams
EXIT STRATEGY
IPO vs. M&A
IP PROTECTION
Each VC evaluates investment opportunities their own way,
but there are some common themes.
4. RISK IS THE NAME OF THE GAME
3
Technology Concept
Execution Policy
Field Data/Pilot Testing and Signed Customers Reduces Risk For All.
5. THE VENTURE CAPITAL ECOSYSTEM
4
LIMITED PARTNERS (LPs)
Typically Pension Funds,
Endowments, High Net Worth
Investors
Return on Investment metric are
Internal Rate of Return (IRR) and
Cash on Cash Return (CoC)
GENERAL PARTNERS (GPs)
Partners who are entrusted to invest
LPs money and to return capital at a
future point in time.
Manage investment pool called Fund I,
Fund II, Fund III, etc.
PORTFOLIO COMPANIES
Entrepreneurs you back
6. 3-5-7 RULE FOR LIMITED PARTNERS
5
RISK
REWARD
VENTURE
CAPITAL
7x
GROWTH
EQUITY
5x
BUYOUTS
3x
Today, if a venture capital firm or buyout shop can consistently return 3x CoC or
more to pension funds, they will continue to re-up every time. - Dan Howell, Senior
Managing Director, Mesirow Financial
7. RACE TO 100
6
WHAT IS IT?
It is a phrase I mention often when mentoring entrepreneurs
based on prior VC investment experiences.
Gauge the difficulty and time needed for a startup company to
generate $100M in sales.
WHY?
Number where companies become attractive to larger
corporations as an acquisition target.
Size to go public.Sarbanes-Oxley is a $2M annual expense
(and growing) for reporting.
Wait.I thought venture guys want to see billion dollar ideas and 20x exits????
8. $100 M IN 5 YEARS? NO PROBLEM!
7
SOFTWARE ON MY MIND
Source: http://www.ipo-dashboards.com/wordpress/2009/08/how-long-does-it-take-to-build-a-technology-empire/ Based on 100 top public Software
companies Q1 2009
VCs like to exit in this rangeif not sooner
9. WHAT ARE THE PUBLIC MARKET COMPS?
8
Source: Bairds Energy Technology Monthly, February 2013.
10. 3-5-7 RULE MEETS RACE TO 100
9
KEY TAKEAWAY:
If I am only going to get $33M back, the
most I can invest is $4.75M in order to
achieve a 7x CoC exit.
FOLLOW ON QUESTIONS:
What is the company peak cash need?
$5M, $10M, $100M?
Peak cash need is the total
amount of cash needed to
generate a self sustaining
business.
What is considered a show
stopper?
What is the financing strategy and
number of rounds of funding is needed?
Tranche
Multi-round