3C Presentation

Jun 19, 2010Download as ppt, pdf

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The document highlights the expertise of Dr. Amit Bhargava in creating high-quality, customized medical content for various clients in the pharmaceutical industry. It emphasizes his qualifications, experience, and the importance of effective communication and content management in medical marketing. Additionally, it outlines the diverse services offered, including training, promotional support, and simplifying complex medical information.

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Credible, Creative & Customized …Medical Content

Provide Medical CONTENT of High “Cuality” that is … Creatively processed Client-Customized Correct & Credible … and which fulfills the diverse objectives of our diverse clients.

Name : Dr. Amit Bhargava Professional Qualification : M.B.,B.S.; M.D. Academic Institution : Maulana Azad Medical College Organizations Served : MAMC NIH, Bethesda, MD, USA SIIL, Cadila Labs, Sun Pharma, Alembic, Elder Pharma Vasishtha Technologies, Hyderabad

1988 ‘ 95 2000 ‘ 05 ‘ 10 ‘ 90 ‘ 09 1 y 14 y 6 y 14 y 8 y 3 y 5 y Teaching 1 R&D 1 6 Medico-Marketing 1 7 14 8 9 Training 1 7 14 8 9 Clinical Research 1 8 Regulatory 1 5 Content Management 1 3

SKILLS: Presentation capabilities Simplification of complex medical concepts Knowledge application for promotional fulfilment Creative treatment to information ATTRIBUTES of ASSOCIATION : Ethical focus to promotion No compromise with legal or regulatory issues Strict confidentiality Commitment for non-duplicity of assignments for mutually agreed time period

WATERMELON : Thought Partners to Healthcare Companies 3C Spectrum as Content Provider 1 Project completed, 1 Project underway, 2 Projects pending approval RANBAXY : Leading Indian Pharmaceutical Company 3C Spectrum as Partner for Sales Medical Training & Product Launches MICRO LABS : Leading Indian Pharmaceutical Company 3C as Consultant for training, product-promotion, strategization, and knowledge center management 1 Association under discussion

Assignments pertaining to: CMI Preparation CME faculty Content-based assignments Training Assignments Nature of Association: Sporadic: Assignment-based or, Regular: Activity-Partner or, Commitment-based: Retainer-ship

Content & its Presentation form the crux of any communication High-Quality of content is becoming increasingly important, more so in the crowded and competitive scenario Content is now identified as the only real differentiator Thus, HQ Content is imperative for all communication-centered activities and businesses .

COMMUNICATION WHAT is said… HOW it is said… CONTENT CREATIVITY

Customized Medical COMMUNICATION Product-Promotion Sales Medical Training Patient Information CME Programs Need for progressive simplification & differential focus

Sales Team Medical TRAINING Simplification for Conceptual Grasp Prioritize Information Focus on Skills Basic Medical Content Upgradation to Professional Level Memorize Information Verbalize Information Vocabulary Focus

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3C Presentation

1. Credible, Creative & Customized …Medical Content

2. Provide Medical CONTENT of High “Cuality” that is … Creatively processed Client-Customized Correct & Credible … and which fulfills the diverse objectives of our diverse clients.

3. Name : Dr. Amit Bhargava Professional Qualification : M.B.,B.S.; M.D. Academic Institution : Maulana Azad Medical College Organizations Served : MAMC NIH, Bethesda, MD, USA SIIL, Cadila Labs, Sun Pharma, Alembic, Elder Pharma Vasishtha Technologies, Hyderabad

4. 1988 ‘ 95 2000 ‘ 05 ‘ 10 ‘ 90 ‘ 09 1 y 14 y 6 y 14 y 8 y 3 y 5 y Teaching 1 R&D 1 6 Medico-Marketing 1 7 14 8 9 Training 1 7 14 8 9 Clinical Research 1 8 Regulatory 1 5 Content Management 1 3

5. SKILLS: Presentation capabilities Simplification of complex medical concepts Knowledge application for promotional fulfilment Creative treatment to information ATTRIBUTES of ASSOCIATION : Ethical focus to promotion No compromise with legal or regulatory issues Strict confidentiality Commitment for non-duplicity of assignments for mutually agreed time period

6. WATERMELON : Thought Partners to Healthcare Companies 3C Spectrum as Content Provider 1 Project completed, 1 Project underway, 2 Projects pending approval RANBAXY : Leading Indian Pharmaceutical Company 3C Spectrum as Partner for Sales Medical Training & Product Launches MICRO LABS : Leading Indian Pharmaceutical Company 3C as Consultant for training, product-promotion, strategization, and knowledge center management 1 Association under discussion

7. “ CMI” Preparation (Crux-of-Medical Information) Our special skill guarantees conversion of the most “tedious” medical information into an interesting adaptation that invites attention “ CMEs” Presentations & Participation Strictly Evidence-based; Not “Expert-opinion” or “Experience-based” Customizing Content Updates, Newsletters, Flowcharts, Algorithm Sales Medical Training General Medical Topics and/or Product-Specific Topics Quizzes Intelligent and unambiguous, auto-assessing quiz modules for various audiences Product Launch Meets For sales team … and doctors

8. Assignments pertaining to: CMI Preparation CME faculty Content-based assignments Training Assignments Nature of Association: Sporadic: Assignment-based or, Regular: Activity-Partner or, Commitment-based: Retainer-ship

9. Content & its Presentation form the crux of any communication High-Quality of content is becoming increasingly important, more so in the crowded and competitive scenario Content is now identified as the only real differentiator Thus, HQ Content is imperative for all communication-centered activities and businesses .

10. COMMUNICATION WHAT is said… HOW it is said… CONTENT CREATIVITY

11. Customized Medical COMMUNICATION Product-Promotion Sales Medical Training Patient Information CME Programs Need for progressive simplification & differential focus

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13. ��

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