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411 on IP 101 for Tech-Geeks in the Startup World
What is Intellectual
          Property Law ?

 Intellectual property (IP) refers to creations of the
  mind: inventions, literary and artistic works, and
  symbols, names, images, and designs used in
  commerce. WIPO
 Congress shall have powerto promote the progress
  of science and useful arts, by securing for limited times
  to authors and inventors the exclusive right to their
  respective writings and discoveries

                     US Constitution Article 1 Section 8
Why is it Important to Protect
 your Intellectual Property ?
  Ability to protect core ideas

  Limited term monopoly

  Provides a protected competitive advantage

  Opportunity to recoup costs on necessary R&D

  Defend ones ideas from infringement

  Commercialize your invention successfully no more
   Grant Proposals!
Types of IP

 Trade Secret
    Secret Sauce

 Copyright
    Artistic expression in the way something looks or sounds

 Patent
    Protects the embodiment or method of an idea

 Trademark
    Branding

 DO NOT USE THESE TERMS INTERCHANGEABLY!
Trade Secret

 Industrial and/or Commercial secrets

 Confidentiality agreements and Legal recourse

 May impact future employment opportunities

 Classic examples: Coca Cola or KFC Spice Blend

 Uniform Trade Secrets Act

 Economic Espionage Act of 1996
Copyright

 A legal term of for the exclusive rights of a creators
  literary or artistic works
 Protection duration is lifetime of Author plus 70 years

 Types of works: books, film, music, software
  algorithms, plays, etc
 Tangibility of expression is key distinction between a
  copyright and a patent
 Registration is not required but it helps

 Fair Use Doctrine
Trademark

 A distinctive sign associated with goods or services
    Distinctiveness needs to be maintained (e.g. Xerox)

 Registration is not required but it helps

 Duration is indefinite as long as it is in use and
  renewed every 10 years (First renewal must occur in
  between the 5th and 6th year time frame) (Find a better
  way of stating this point)
Patent

 Exclusive limited term monopoly for a novel, useful, unobvious,
  invention (20 Yrs from Date of Filing)
 3 US types: Utility, Design, and Plant

 Patents are examined for viability thus full disclosure is required

 International Patent protection requires extensive planning

 First to Invent to now become First Inventor to File (AIA)

 Flow Diagram from the USPTO on the Process
First Inventor to File

 US will be switching from First to Invent to a First
  Inventor to File System on 3/16/2013
    Syncing with the rest of the worlds IP Filing Systems

 Grandfathered into the First to Invent Category til
  3/16/2013
Prior Art & International
          Protection
 People will forever keep on reinventing the wheel

 Know your technologys competitive landscape

 Just because you have a patent does not mean your IP is protected

 Make sure the claims match up with the actual product

 US Patent is good only in the US

 PCT Applications provide an opportunity to file your patent
  protection globally with other countrys IP offices

 Hard to enforce adequate protection overseas without procuring
  Patents in foreign countries.
   Unless you are a MNC or buddies with the USTR Rep
Provisional and Non-
   Provisional Applications
 Provisional Application
    Secures your spot in line as a filer
    1 year to take your idea and RTP towards POC
    Cheap and effective

 Non-Provisional Application
    Convert Provisional to a NP or file a NP on its own
    Actual Patent Application (Title,Abstract, Spec, Claims,
     Drawings, etc)
    Backlog of initial review is on avg between 2-3 years
    Patent Agent/Attorney represents your case to the
     USPTO where a Patent Examiner makes a legal,
     science, and technical determination on your case
Typical Patent Application
          Process
 Provisional

 Non-Provisional-Examiner Reviews Case

 Non-Final Rejection

 Claim Amendment by Filer

 Allowance or Final Rejection

 If Allowed-Done but if FR then an After-Final Typically Occurs

 If AF-Rejected then RCE, Abandonment, or Appeal to BPAI

 If case goes BPAI route can eventually go CAFC and then
  SCOTUS
Bayh-Dole Act
 Applicable to Universities, Small Businesses, and Non-
  Profits ONLY!
 Designation and Ownership of IP rights becomes
  crucial during Bayh-Dole Implications (Major Points)
    Re-assigning of rights is generally prohibited
    Deferred IP assignment in lieu of License-free
     arrangement for federally-sponsored research
    Report each disclosed invention to the funding agency
    File for Patent Protection
    Must try to commercialize the invention
    Share royalties with inventor
    Use leftover funding for R&D and Education
How we protect against
        copy-cat competitors?
 Trade Secrets
      For many companies the greatest value are unique un-definable processes and
       system designs, not specific easily ascertainable aspects.
      This type of competitive info is best kept confidential.

 Do it best.
      Sounds trivial, but if the best user experience is provided, including cost, to
       customers, it will be extremely difficult or intimidating for other companies to
       enter the market.
      Capital intensiveness of the industry matters.
Know Your Options in
         Legal Firms
 Technical Competency is crucial
    Patent Agent might be suffice for USPTO purposes
    Patent Attorney makes more sense if litigation is part of
     the formula

 Lower Registration Number generally means more
  experienced practitioner
    General Exception to the rule: A former patent
     examiner with 3+ years of experience

 Handle the initial documentation and prep-work
  yourself
    Let the $500/hr attorney do the high level work
Refresher: Why you Should
     keep IP Rights in Mind?
 Defense:
      Future: defense against Patent Trolls or competitors who may come after you
       due to significant revenue creation
      Current: defense against competitors who want to slow the process down

 Education:
      Learn whats been patented already & whos competing

 Revenue:
      Patents may enable us to increase revenue by licensing our technology to
       others, without starting additional businesses

 Valuation:
      Financial capital is required to build your business
      The above points add value & confidence in your business model
Thank You



 Now switching topics for a second to make a brief
  announcement about the recently launched Patents for
  Humanity program!
411 on IP 101 for Tech-Geeks in the Startup World
Overview

For over two centuries, strong patents have provided business
incentives that encourage technological progress to build our
modern world. As we struggle against humanitarian issues
plaguing many of the world's poor, patents play an essential role
in creating lasting solutions.



The USPTO Patents for Humanity program creates business
incentives for patent holders to engage in humanitarian issues.
After consulting with industry, universities, and non-profits, the
USPTO has developed this 12-month voluntary pilot program to
recognize patent owners and licensees who apply their technology
to pressing global challenges.
Program Structure

 Awards competition

 Applicants describe how they have used patented technology
  or products to address humanitarian needs

 Up to 50 winners
Categories

Applicants confront global challenges in:

Medical Technology

Food & Nutrition

Clean Technology

Information Technology
Awards

 Certificate for expedited USPTO processing:
    appeal to internal Board of Appeals (BPAI)
    ex parte reexamination, including 1st appeal
    examination of a patent application, including 1st appeal
 USPTO plaque at an awards ceremony
 Public recognition
Selection Criteria


   Two sets of criteria: use
    and research
   Its about distribution (of
    benefits)
   Focus on real-world results




(C) Anna Ridout/Oxfam 2011
Humanitarian Use

竪   Subject Matter  patented tech. effectively addresses a
    recognized humanitarian issue;

i   Target Population  the actions target an impoverished
    population; and

n   Demonstrated Impact  the actions have significantly
    increased application of the technology to address the
    humanitarian issue
More info

 Program info and materials:
  http://www.uspto.gov/patentsforhumanity

 Apply or view submissions:
  http://patentsforhumanity.challenge.gov/

 Complete program rules in the Federal Register Notice at
  USPTO website

 Email patentsforhumanity@uspto.gov

More Related Content

411 on IP 101 for Tech-Geeks in the Startup World

  • 2. What is Intellectual Property Law ? Intellectual property (IP) refers to creations of the mind: inventions, literary and artistic works, and symbols, names, images, and designs used in commerce. WIPO Congress shall have powerto promote the progress of science and useful arts, by securing for limited times to authors and inventors the exclusive right to their respective writings and discoveries US Constitution Article 1 Section 8
  • 3. Why is it Important to Protect your Intellectual Property ? Ability to protect core ideas Limited term monopoly Provides a protected competitive advantage Opportunity to recoup costs on necessary R&D Defend ones ideas from infringement Commercialize your invention successfully no more Grant Proposals!
  • 4. Types of IP Trade Secret Secret Sauce Copyright Artistic expression in the way something looks or sounds Patent Protects the embodiment or method of an idea Trademark Branding DO NOT USE THESE TERMS INTERCHANGEABLY!
  • 5. Trade Secret Industrial and/or Commercial secrets Confidentiality agreements and Legal recourse May impact future employment opportunities Classic examples: Coca Cola or KFC Spice Blend Uniform Trade Secrets Act Economic Espionage Act of 1996
  • 6. Copyright A legal term of for the exclusive rights of a creators literary or artistic works Protection duration is lifetime of Author plus 70 years Types of works: books, film, music, software algorithms, plays, etc Tangibility of expression is key distinction between a copyright and a patent Registration is not required but it helps Fair Use Doctrine
  • 7. Trademark A distinctive sign associated with goods or services Distinctiveness needs to be maintained (e.g. Xerox) Registration is not required but it helps Duration is indefinite as long as it is in use and renewed every 10 years (First renewal must occur in between the 5th and 6th year time frame) (Find a better way of stating this point)
  • 8. Patent Exclusive limited term monopoly for a novel, useful, unobvious, invention (20 Yrs from Date of Filing) 3 US types: Utility, Design, and Plant Patents are examined for viability thus full disclosure is required International Patent protection requires extensive planning First to Invent to now become First Inventor to File (AIA) Flow Diagram from the USPTO on the Process
  • 9. First Inventor to File US will be switching from First to Invent to a First Inventor to File System on 3/16/2013 Syncing with the rest of the worlds IP Filing Systems Grandfathered into the First to Invent Category til 3/16/2013
  • 10. Prior Art & International Protection People will forever keep on reinventing the wheel Know your technologys competitive landscape Just because you have a patent does not mean your IP is protected Make sure the claims match up with the actual product US Patent is good only in the US PCT Applications provide an opportunity to file your patent protection globally with other countrys IP offices Hard to enforce adequate protection overseas without procuring Patents in foreign countries. Unless you are a MNC or buddies with the USTR Rep
  • 11. Provisional and Non- Provisional Applications Provisional Application Secures your spot in line as a filer 1 year to take your idea and RTP towards POC Cheap and effective Non-Provisional Application Convert Provisional to a NP or file a NP on its own Actual Patent Application (Title,Abstract, Spec, Claims, Drawings, etc) Backlog of initial review is on avg between 2-3 years Patent Agent/Attorney represents your case to the USPTO where a Patent Examiner makes a legal, science, and technical determination on your case
  • 12. Typical Patent Application Process Provisional Non-Provisional-Examiner Reviews Case Non-Final Rejection Claim Amendment by Filer Allowance or Final Rejection If Allowed-Done but if FR then an After-Final Typically Occurs If AF-Rejected then RCE, Abandonment, or Appeal to BPAI If case goes BPAI route can eventually go CAFC and then SCOTUS
  • 13. Bayh-Dole Act Applicable to Universities, Small Businesses, and Non- Profits ONLY! Designation and Ownership of IP rights becomes crucial during Bayh-Dole Implications (Major Points) Re-assigning of rights is generally prohibited Deferred IP assignment in lieu of License-free arrangement for federally-sponsored research Report each disclosed invention to the funding agency File for Patent Protection Must try to commercialize the invention Share royalties with inventor Use leftover funding for R&D and Education
  • 14. How we protect against copy-cat competitors? Trade Secrets For many companies the greatest value are unique un-definable processes and system designs, not specific easily ascertainable aspects. This type of competitive info is best kept confidential. Do it best. Sounds trivial, but if the best user experience is provided, including cost, to customers, it will be extremely difficult or intimidating for other companies to enter the market. Capital intensiveness of the industry matters.
  • 15. Know Your Options in Legal Firms Technical Competency is crucial Patent Agent might be suffice for USPTO purposes Patent Attorney makes more sense if litigation is part of the formula Lower Registration Number generally means more experienced practitioner General Exception to the rule: A former patent examiner with 3+ years of experience Handle the initial documentation and prep-work yourself Let the $500/hr attorney do the high level work
  • 16. Refresher: Why you Should keep IP Rights in Mind? Defense: Future: defense against Patent Trolls or competitors who may come after you due to significant revenue creation Current: defense against competitors who want to slow the process down Education: Learn whats been patented already & whos competing Revenue: Patents may enable us to increase revenue by licensing our technology to others, without starting additional businesses Valuation: Financial capital is required to build your business The above points add value & confidence in your business model
  • 17. Thank You Now switching topics for a second to make a brief announcement about the recently launched Patents for Humanity program!
  • 19. Overview For over two centuries, strong patents have provided business incentives that encourage technological progress to build our modern world. As we struggle against humanitarian issues plaguing many of the world's poor, patents play an essential role in creating lasting solutions. The USPTO Patents for Humanity program creates business incentives for patent holders to engage in humanitarian issues. After consulting with industry, universities, and non-profits, the USPTO has developed this 12-month voluntary pilot program to recognize patent owners and licensees who apply their technology to pressing global challenges.
  • 20. Program Structure Awards competition Applicants describe how they have used patented technology or products to address humanitarian needs Up to 50 winners
  • 21. Categories Applicants confront global challenges in: Medical Technology Food & Nutrition Clean Technology Information Technology
  • 22. Awards Certificate for expedited USPTO processing: appeal to internal Board of Appeals (BPAI) ex parte reexamination, including 1st appeal examination of a patent application, including 1st appeal USPTO plaque at an awards ceremony Public recognition
  • 23. Selection Criteria Two sets of criteria: use and research Its about distribution (of benefits) Focus on real-world results (C) Anna Ridout/Oxfam 2011
  • 24. Humanitarian Use 竪 Subject Matter patented tech. effectively addresses a recognized humanitarian issue; i Target Population the actions target an impoverished population; and n Demonstrated Impact the actions have significantly increased application of the technology to address the humanitarian issue
  • 25. More info Program info and materials: http://www.uspto.gov/patentsforhumanity Apply or view submissions: http://patentsforhumanity.challenge.gov/ Complete program rules in the Federal Register Notice at USPTO website Email patentsforhumanity@uspto.gov

Editor's Notes

  1. (Source: http://www.wipo.int/about-ip/en/)
  2. Broadly speaking, any confidential business information which provides an enterprise a competitive edge may be considered a trade secret. Trade secrets encompass manufacturing or industrial secrets and commercial secrets. The unauthorized use of such information by persons other than the holder is regarded as an unfair practice and a violation of the trade secret. Depending on the legal system, the protection of trade secrets forms part of the general concept of protection against unfair competition or is based on specific provisions or case law on the protection of confidential information. (Source: http://www.wipo.int/sme/en/ip_business/trade_secrets/trade_secrets.htm) The subject matter of trade secrets is usually defined in broad terms and includes sales methods, distribution methods, consumer profiles, advertising strategies, lists of suppliers and clients, and manufacturing processes. While a final determination of what information constitutes a trade secret will depend on the circumstances of each individual case, clearly unfair practices in respect of secret information include industrial or commercial espionage, breach of contract and breach of confidence. (Source: WIPO- http://www.wipo.int/sme/en/ip_business/trade_secrets/trade_secrets.htm)
  3. (Source: http://www.wipo.int/about-ip/en/copyright.html)
  4. (Source: http://www.wipo.int/trademarks/en/trademarks.html)
  5. (Source: http://www.wipo.int/patentscope/en/patents/ and www.uspto.gov)