The document discusses intellectual property law and different types of intellectual property. It explains that intellectual property refers to creations of the mind like inventions, artistic works, and symbols. There are four main types of intellectual property: trademarks, copyrights, patents, and trade secrets. The document provides details on what each type protects, requirements for obtaining protection, duration of protection, and examples. It emphasizes the importance of understanding intellectual property law and protecting intellectual property.
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411 on IP 101 for Tech-Geeks in the Startup World
2. What is Intellectual
Property Law ?
Intellectual property (IP) refers to creations of the
mind: inventions, literary and artistic works, and
symbols, names, images, and designs used in
commerce. WIPO
Congress shall have powerto promote the progress
of science and useful arts, by securing for limited times
to authors and inventors the exclusive right to their
respective writings and discoveries
US Constitution Article 1 Section 8
3. Why is it Important to Protect
your Intellectual Property ?
Ability to protect core ideas
Limited term monopoly
Provides a protected competitive advantage
Opportunity to recoup costs on necessary R&D
Defend ones ideas from infringement
Commercialize your invention successfully no more
Grant Proposals!
4. Types of IP
Trade Secret
Secret Sauce
Copyright
Artistic expression in the way something looks or sounds
Patent
Protects the embodiment or method of an idea
Trademark
Branding
DO NOT USE THESE TERMS INTERCHANGEABLY!
5. Trade Secret
Industrial and/or Commercial secrets
Confidentiality agreements and Legal recourse
May impact future employment opportunities
Classic examples: Coca Cola or KFC Spice Blend
Uniform Trade Secrets Act
Economic Espionage Act of 1996
6. Copyright
A legal term of for the exclusive rights of a creators
literary or artistic works
Protection duration is lifetime of Author plus 70 years
Types of works: books, film, music, software
algorithms, plays, etc
Tangibility of expression is key distinction between a
copyright and a patent
Registration is not required but it helps
Fair Use Doctrine
7. Trademark
A distinctive sign associated with goods or services
Distinctiveness needs to be maintained (e.g. Xerox)
Registration is not required but it helps
Duration is indefinite as long as it is in use and
renewed every 10 years (First renewal must occur in
between the 5th and 6th year time frame) (Find a better
way of stating this point)
8. Patent
Exclusive limited term monopoly for a novel, useful, unobvious,
invention (20 Yrs from Date of Filing)
3 US types: Utility, Design, and Plant
Patents are examined for viability thus full disclosure is required
International Patent protection requires extensive planning
First to Invent to now become First Inventor to File (AIA)
Flow Diagram from the USPTO on the Process
9. First Inventor to File
US will be switching from First to Invent to a First
Inventor to File System on 3/16/2013
Syncing with the rest of the worlds IP Filing Systems
Grandfathered into the First to Invent Category til
3/16/2013
10. Prior Art & International
Protection
People will forever keep on reinventing the wheel
Know your technologys competitive landscape
Just because you have a patent does not mean your IP is protected
Make sure the claims match up with the actual product
US Patent is good only in the US
PCT Applications provide an opportunity to file your patent
protection globally with other countrys IP offices
Hard to enforce adequate protection overseas without procuring
Patents in foreign countries.
Unless you are a MNC or buddies with the USTR Rep
11. Provisional and Non-
Provisional Applications
Provisional Application
Secures your spot in line as a filer
1 year to take your idea and RTP towards POC
Cheap and effective
Non-Provisional Application
Convert Provisional to a NP or file a NP on its own
Actual Patent Application (Title,Abstract, Spec, Claims,
Drawings, etc)
Backlog of initial review is on avg between 2-3 years
Patent Agent/Attorney represents your case to the
USPTO where a Patent Examiner makes a legal,
science, and technical determination on your case
12. Typical Patent Application
Process
Provisional
Non-Provisional-Examiner Reviews Case
Non-Final Rejection
Claim Amendment by Filer
Allowance or Final Rejection
If Allowed-Done but if FR then an After-Final Typically Occurs
If AF-Rejected then RCE, Abandonment, or Appeal to BPAI
If case goes BPAI route can eventually go CAFC and then
SCOTUS
13. Bayh-Dole Act
Applicable to Universities, Small Businesses, and Non-
Profits ONLY!
Designation and Ownership of IP rights becomes
crucial during Bayh-Dole Implications (Major Points)
Re-assigning of rights is generally prohibited
Deferred IP assignment in lieu of License-free
arrangement for federally-sponsored research
Report each disclosed invention to the funding agency
File for Patent Protection
Must try to commercialize the invention
Share royalties with inventor
Use leftover funding for R&D and Education
14. How we protect against
copy-cat competitors?
Trade Secrets
For many companies the greatest value are unique un-definable processes and
system designs, not specific easily ascertainable aspects.
This type of competitive info is best kept confidential.
Do it best.
Sounds trivial, but if the best user experience is provided, including cost, to
customers, it will be extremely difficult or intimidating for other companies to
enter the market.
Capital intensiveness of the industry matters.
15. Know Your Options in
Legal Firms
Technical Competency is crucial
Patent Agent might be suffice for USPTO purposes
Patent Attorney makes more sense if litigation is part of
the formula
Lower Registration Number generally means more
experienced practitioner
General Exception to the rule: A former patent
examiner with 3+ years of experience
Handle the initial documentation and prep-work
yourself
Let the $500/hr attorney do the high level work
16. Refresher: Why you Should
keep IP Rights in Mind?
Defense:
Future: defense against Patent Trolls or competitors who may come after you
due to significant revenue creation
Current: defense against competitors who want to slow the process down
Education:
Learn whats been patented already & whos competing
Revenue:
Patents may enable us to increase revenue by licensing our technology to
others, without starting additional businesses
Valuation:
Financial capital is required to build your business
The above points add value & confidence in your business model
17. Thank You
Now switching topics for a second to make a brief
announcement about the recently launched Patents for
Humanity program!
19. Overview
For over two centuries, strong patents have provided business
incentives that encourage technological progress to build our
modern world. As we struggle against humanitarian issues
plaguing many of the world's poor, patents play an essential role
in creating lasting solutions.
The USPTO Patents for Humanity program creates business
incentives for patent holders to engage in humanitarian issues.
After consulting with industry, universities, and non-profits, the
USPTO has developed this 12-month voluntary pilot program to
recognize patent owners and licensees who apply their technology
to pressing global challenges.
20. Program Structure
Awards competition
Applicants describe how they have used patented technology
or products to address humanitarian needs
Up to 50 winners
22. Awards
Certificate for expedited USPTO processing:
appeal to internal Board of Appeals (BPAI)
ex parte reexamination, including 1st appeal
examination of a patent application, including 1st appeal
USPTO plaque at an awards ceremony
Public recognition
23. Selection Criteria
Two sets of criteria: use
and research
Its about distribution (of
benefits)
Focus on real-world results
(C) Anna Ridout/Oxfam 2011
24. Humanitarian Use
竪 Subject Matter patented tech. effectively addresses a
recognized humanitarian issue;
i Target Population the actions target an impoverished
population; and
n Demonstrated Impact the actions have significantly
increased application of the technology to address the
humanitarian issue
25. More info
Program info and materials:
http://www.uspto.gov/patentsforhumanity
Apply or view submissions:
http://patentsforhumanity.challenge.gov/
Complete program rules in the Federal Register Notice at
USPTO website
Email patentsforhumanity@uspto.gov
Editor's Notes
(Source: http://www.wipo.int/about-ip/en/)
Broadly speaking, any confidential business information which provides an enterprise a competitive edge may be considered a trade secret. Trade secrets encompass manufacturing or industrial secrets and commercial secrets. The unauthorized use of such information by persons other than the holder is regarded as an unfair practice and a violation of the trade secret. Depending on the legal system, the protection of trade secrets forms part of the general concept of protection against unfair competition or is based on specific provisions or case law on the protection of confidential information. (Source: http://www.wipo.int/sme/en/ip_business/trade_secrets/trade_secrets.htm) The subject matter of trade secrets is usually defined in broad terms and includes sales methods, distribution methods, consumer profiles, advertising strategies, lists of suppliers and clients, and manufacturing processes. While a final determination of what information constitutes a trade secret will depend on the circumstances of each individual case, clearly unfair practices in respect of secret information include industrial or commercial espionage, breach of contract and breach of confidence. (Source: WIPO- http://www.wipo.int/sme/en/ip_business/trade_secrets/trade_secrets.htm)