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Session:油
Tablet油&油Mobile油Trends油II

Title:油油
HTLM5油Crossplatform油publishing:油
dream油or油reality?

Speaker:油
Johan油Mortelmans,油Digital油
Innovation油Manager,油Corelio
Danny油Lein,油Founder油&油CEO,
Twipe
HTML5油Crossplatform油publishing:油
       dream油or油reality?
  Word油Publishing油Expo油2012油 Media油Port油 31/10/2012
Agenda
 About油Corelio油&油Twipe
 Web油or油app?
 Case油studies
Corelio油Publishing
Biggest油newspaper油publisher油in油Belgium




+油Magazines油 television油 radio油 freesheets油油
De油Standaard油

Growth油trough油innovation


             7%
             digital油
           subscribers
0油 1油 7油Strategy
0. News!油Instant.油
                      Web油&油mobile.油油Free油content油油油油油油油油


1.油In油depth.油Analysis.油Reporting.油
                      Print油&油tablets.油油Paid油content


7.Magazines.
                      Print油&油tablets.油Paid油content
Mobile油&油tablet油publishing

Partnership油with油Twipe油Mobile
NextGen油HTML5油Tablet油Publishing
               AW
                 AR
                    D油
                       W
                           IN
                                NI
                                     NG    Responsive油Design
                                           Intelligent油Templates
                                           Rich油Content
                                           HTML5油Technology
Cost油efficient油SaaS油Solution
Feature油rich油turnkey油solution
Key油facts

+30油publishing油apps
+500k油app油installations
+800k油publication油downloads油per油month
+3油mio油unique油visitors油per油month
Agenda
 About油Corelio油&油Twipe
 Web油or油app?
 Case油studies
Media Port 2012, Session 5: HTML5 Cross-platform Publishing
Media Port 2012, Session 5: HTML5 Cross-platform Publishing
Increasing油diversity油in油tablet油
                      devices油and油OS




Source:油Gartner油:油Worldwide油Sales油of油Media油Tablets油to油End油Users油by油OS油(thousands of油units)
Windows油8:油a油game油changer?
Microsoft油is油very油serious油about油this
Very油large油installed油base:油1油bio油users油
worldwide
Focus油on油Touch油devices
Key油Challenges油of油publishing油on油
   smartphones油and油tablets
                            OS



                       CrossPlatform




   User油                                         Screen油Size油/油
 Interface   Tactile                Responsive    Resolution
Media Port 2012, Session 5: HTML5 Cross-platform Publishing
Best油of油both油worlds:油hybrid油apps
 Native油functionality:
        Discovery
        Downloading油(background)
        Navigation
        Push油notifications
 Web油functionality:
      Content油presentation油(responsive)
      Inpage油navigation
Agenda
 About油Twipe
 Web油or油app?
 Case油studies
Case油Study:油Realtime油news油on油smartphone
   iPhone         Android      Mobile油Site
Case:油De油Standaard油on油
 Android油&油Windows8
DEMO油 De油Standaard油on油Windows油8
Key油learnings
   Hybrid油app油development油is油a油costeffective油
    strategy油for油crossplatform油publishing

   Combination油of油a油variety油of油competences油and油skills油
    is油required油(HTML5油/油Javascript,油Objective油C,油
    Android,油C#,)

   100%油pure crossplatform油HTML5/JS油is油a油dream

   Performance油tuning油is油hard油in油native油apps;油it油is油
    extremely油though油in油web油apps

   Testing油is油a油nightmare:油due油to油the油device油and油OS油
    diversity,油it油impossible油to油test油every油use油case油
    scenario油on油every油device
Q&A
Contact油details:

   Danny油Lein                     Johan油Mortelmans
   Founder油&油CEO                  Digital油Innovation油Manager
   danny.lein@twipemobile.com     johan.mortelmans@corelio.be



         @TwipeMobile
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Media Port 2012, Session 5: HTML5 Cross-platform Publishing