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أهل الدار العدد 5

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Raed Ali , MBA
Raed Ali , MBA
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www.dadgroup.com 5:
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1 www.dadgroup.com Algeria Jordan Egypt Sudan Russia Libya Kenya Lebanon KSA Yemen UAE Ethiopia Uganda Tunis Zambia Somalia Sweden Qatar Bahrain HongKong Iraq Ireland Oman ،‫ﺍﻟﻜﺮﺍﻡ‬‫ﺍﻟﺰﻣﻼﺀ‬ ‫ﻟﻠﻌﺎﻡ‬ "‫ﺍﻟﺪﺍﺭ‬ ‫"ﺃﻫﻞ‬ ‫ﺍﻟﺒﺸﺮﻳﺔ‬ ‫ﺍﳌﻮﺍﺭﺩ‬ ‫ﻣﺠﻠﺔ‬ ‫ﻣﻦ‬ ‫ﺍﻷﻭﻝ‬ ‫ﺍﻟﻌﺪﺩ‬ ‫ﻓﻲ‬ ‫ﺑﻜﻢ‬ ‫ﺃﺭﺣﺐ‬ ‫ﺃﻥ‬ ‫ﺃﻭﺩ‬ ‫ﻣﻦ‬‫ﺍﳌﺴﺘﻮﻯ‬‫ﺑﻨﻔﺲ‬‫ﺍﻟﻌﺎﻡ‬‫ﻫﺬﺍ‬‫ﻣﻦ‬‫ﺍﻷﻭﻝ‬‫ﺍﻟﺮﺑﻊ‬‫ﻣﻦ‬‫ﺍﻻﻧﺘﻬﺎﺀ‬‫ﺍﷲ‬‫ﺑﺤﻤﺪ‬‫ﰎ‬‫ﻟﻘﺪ‬.٢٠١٤ ‫ﺃﻛﺒﺮ‬ ‫ﺑﺠﻬﺪ‬ ‫ﻟﻠﻌﻤﻞ‬ ‫ﻳﺪﻓﻌﻨﺎ‬ ‫ﳑﺎ‬ ،‫ﺍﳌﻨﺼﺮﻡ‬ ‫ﺍﻟﻌﺎﻡ‬ ‫ﻓﻲ‬ ‫ﺣﻘﻘﻨﺎﻩ‬ ‫ﺍﻟﺬﻱ‬ ‫ﺍﳌﺘﻤﻴﺰ‬ ‫ﺍﻷﺩﺍﺀ‬ ‫ﻣﺒﻴﻌﺎﺕ‬‫ﲢﻘﻴﻖ‬‫ﰎ‬‫ﻗﺪ‬‫ﺃﻧﻪ‬‫ﺑﺎﻟﺬﻛﺮ‬‫ﺍﳉﺪﻳﺮ‬‫ﻭﻣﻦ‬،‫ﺍﻟﻄﻤﻮﺣﺔ‬‫ﺍﻟﻌﺎﻡ‬‫ﻫﺬﺍ‬‫ﺃﻫﺪﺍﻑ‬‫ﻟﺘﺤﻘﻴﻖ‬ ‫ﺍﻟﻔﺘﺮﺓ‬‫ﻧﻔﺲ‬‫ﻓﻲ‬‫ﺍﳌﺒﻴﻌﺎﺕ‬‫ﻣﻦ‬‫ﲢﻘﻴﻘﻪ‬‫ﰎ‬‫ﻣﺎ‬‫ﻓﺎﻗﺖ‬‫ﺍﻟﻌﺎﻡ‬‫ﻫﺬﺍ‬‫ﻣﻦ‬‫ﺍﻷﻭﻝ‬‫ﺍﻟﺮﺑﻊ‬‫ﺧﻼﻝ‬ ‫ﲢﻘﻴﻖ‬‫ﺇﻟﻰ‬‫ﺍﻷﻭﻟﻴﺔ‬‫ﺍﳌﺎﻟﻴﺔ‬‫ﺍﻟﻨﺘﺎﺋﺞ‬‫ﻭﺗﺸﻴﺮ‬٪٣٠ ‫ﺍﻟـ‬‫ﺗﻔﻮﻕ‬‫ﺑﻨﺴﺒﺔ‬‫ﺍﳌﻨﺼﺮﻡ‬‫ﺍﻟﻌﺎﻡ‬‫ﺧﻼﻝ‬ ‫ﺇﻳﺠﺎﺑﻴﺔ‬‫ﻣﺪﻯ‬‫ﻳﺆﻛﺪ‬‫ﺍﻷﺩﺍﺀ‬‫ﻣﻦ‬‫ﺍﳌﺴﺘﻮﻯ‬‫ﻫﺬﺍ‬‫ﺇﻥ‬.‫ﺍﻷﺭﺑﺎﺡ‬‫ﺻﺎﻓﻲ‬‫ﻓﻲ‬‫ﺍﻟﻨﻤﻮ‬‫ﻧﺴﺒﺔ‬‫ﻧﻔﺲ‬ ‫ﺍﳉﻬﻮﺩ‬‫ﻣﻦ‬‫ﻟﻼﺳﺘﻔﺎﺩﺓ‬‫ﹰ‬‫ﺟﻤﻴﻌﺎ‬‫ﻭﻳﺪﻓﻌﻨﺎ‬،٢٠١٣‫ﻋﺎﻡ‬‫ﺧﻼﻝ‬‫ﺍﺗﺨﺎﺫﻫﺎ‬‫ﰎ‬‫ﺍﻟﺘﻲ‬‫ﺍﻹﺟﺮﺍﺀﺍﺕ‬ .‫ﺍﳌﺴﺘﻤﺮ‬‫ﺍﻟﺘﻄﻮﺭ‬‫ﻟﺘﺤﻘﻴﻖ‬‫ﹰ‬‫ﺳﺎﺑﻘﺎ‬‫ﺍﳌﺒﺬﻭﻟﺔ‬ ‫ﻓﻲ‬ ‫ﺗﻮﺟﻬﻨﺎ‬ ‫ﻋﻠﻰ‬ ‫ﻧﺤﺎﻓﻆ‬ ‫ﻓﺈﻧﻨﺎ‬ ،‫ﻭﺭﺃﺳﻲ‬ ‫ﺃﻓﻘﻲ‬ ‫ﺗﻮﺳﻊ‬ ‫ﻟﺘﺤﻘﻴﻖ‬ ‫ﺍﺳﺘﺮﺍﺗﻴﺠﻴﺘﻨﺎ‬ ‫ﻣﻊ‬‫ﹰ‬‫ﻭﲤﺎﺷﻴﺎ‬ ،‫ﺫﻟﻚ‬ ‫ﺇﻟﻰ‬ ‫ﺇﺿﺎﻓﺔ‬ ‫ﻋﻠﻰ‬‫ﺍﶈﺎﻓﻈﺔ‬‫ﻣﻊ‬،‫ﻟﻠﻨﻤﻮ‬‫ﻭﻗﺎﺑﻠﻴﺔ‬‫ﻋﺎﻟﻴﺔ‬‫ﺭﺑﺤﻴﺔ‬‫ﺫﺍﺕ‬‫ﺟﺪﻳﺪﺓ‬‫ﺃﺳﻮﺍﻕ‬‫ﻓﻲ‬‫ﻭﺍﻟﺘﻮﺍﺟﺪ‬‫ﺍﳊﺎﻟﻴﺔ‬‫ﺍﻷﺳﻮﺍﻕ‬‫ﻫﻴﻜﻠﺔ‬‫ﺇﻋﺎﺩﺓ‬ .‫ﺍﻟﺪﻭﺍﺋﻴﺔ‬‫ﺍﳌﻨﺘﺠﺎﺕ‬‫ﻣﻦ‬‫ﻣﺮﺑﺢ‬‫ﻣﺰﻳﺞ‬ ‫ﻭﺍﻟﺘﻲ‬ ‫ﻭﺍﳉﻮﺩﺓ‬ ‫ﺍﻹﻧﺘﺎﺟﻴﺔ‬ ‫ﺣﻴﺚ‬ ‫ﻣﻦ‬ ‫ﳑﺘﺎﺯﺓ‬ ‫ﻧﺘﺎﺋﺞ‬ ‫ﲢﻘﻴﻖ‬ ‫ﺍﷲ‬ ‫ﺑﺤﻤﺪ‬ ‫ﰎ‬ ،‫ﺍﻹﻧﺘﺎﺟﻴﺔ‬ ‫ﺍﻟﻌﻤﻠﻴﺎﺕ‬ ‫ﻣﺴﺘﻮﻯ‬ ‫ﻋﻠﻰ‬ ‫ﻭ‬ ‫ﺗﻨﻔﻴﺬ‬ ‫ﻓﻲ‬ ‫ﺍﳌﺘﺰﺍﻳﺪ‬ ‫ﺍﳌﺎﻟﻲ‬ ‫ﺍﻟﻮﻋﻲ‬ ‫ﻫﺬﺍ‬ ‫ﺇﻥ‬ .‫ﺍﻹﻧﺘﺎﺝ‬ ‫ﻛﻠﻔﺔ‬ ‫ﺗﻘﻠﻴﻞ‬ ‫ﻭﻋﻠﻰ‬ ‫ﺍﻟﺮﺑﺤﻴﺔ‬ ‫ﻋﻠﻰ‬ ‫ﺇﻳﺠﺎﺑﻲ‬ ‫ﺑﺸﻜﻞ‬ ‫ﺗﻨﻌﻜﺲ‬ ‫ﺍﻷﺩﺍﺀ‬‫ﻣﺴﺘﻮﻯ‬‫ﻋﻠﻰ‬‫ﺍﻟﺘﻤﻴﺰ‬‫ﻓﻲ‬‫ﺍﻟﺘﻜﺎﻣﻞ‬‫ﻟﺘﺤﻘﻴﻖ‬‫ﹰ‬‫ﻣﻬﻤﺎ‬‫ﹰ‬‫ﻼ‬‫ﻋﺎﻣ‬‫ﻳﻌﺘﺒﺮ‬‫ﺍﻹﻧﺘﺎﺟﻴﺔ‬‫ﻭﺍﻟﻌﻤﻠﻴﺎﺕ‬‫ﺍﳌﺒﻴﻌﺎﺕ‬‫ﻧﺸﺎﻃﺎﺕ‬ .‫ﻲ‬‫ﺍﻟﺘﺸﻐﻴﻠ‬ ،‫ﺍﳌﺴﺘﻘﺒﻠﻴﺔ‬‫ﺍﳌﻨﺘﺠﺎﺕ‬‫ﻣﻦ‬‫ﻭﻣﺴﺘﻤﺮ‬‫ﻧﻮﻋﻲ‬‫ﺗﺪﻓﻖ‬‫ﻟﺘﻮﻓﻴﺮ‬‫ﺍﻻﺳﺘﺮﺍﺗﻴﺠﻴﺔ‬‫ﻟﻸﻫﻤﻴﺔ‬‫ﻭﺑﺎﻟﻨﻈﺮ‬،‫ﺃﺧﺮﻯ‬‫ﻧﺎﺣﻴﺔ‬‫ﻭﻣﻦ‬ ‫ﺍﺳﺘﺮﺍﺗﻴﺠﻴﺔ‬ ‫ﺃﻫﻤﻴﺔ‬ ‫ﺫﺍﺕ‬ ‫ﲟﻨﺘﺠﺎﺕ‬ ‫ﻭﺍﻟﺘﻄﻮﻳﺮ‬ ‫ﺍﻟﺒﺤﺚ‬ ‫ﻣﺨﺰﻭﻥ‬ ‫ﺇﺛﺮﺍﺀ‬ ‫ﺇﻟﻰ‬ ‫ﺗﻬﺪﻑ‬ ‫ﺑﺨﻄﻂ‬‫ﹰ‬‫ﻗﺪﻣﺎ‬ ‫ﺍﳌﻀﻲ‬ ‫ﰎ‬ ‫ﻓﻘﺪ‬ .‫ﻭﻣﺎﻟﻴﺔ‬ ‫ﻭﺗﺴﻮﻳﻘﻴﺔ‬ ‫ﻟﺪﻳﻨﺎ‬‫ﺍﻷﺛﻤﻦ‬‫ﺍﳌﻮﺭﺩ‬‫ﺃﻥ‬‫ﻳﻘﲔ‬‫ﻋﻠﻰ‬‫ﺃﺻﺒﺤﻨﺎ‬‫ﻓﻘﺪ‬،‫ﺍﻟﺪﻭﺍﺀ‬‫ﺩﺍﺭ‬‫ﺷﺮﻛﺔ‬‫ﻓﻲ‬‫ﺷﻬﺪﻧﺎﻫﺎ‬‫ﺍﻟﺘﻲ‬‫ﺍﻹﻳﺠﺎﺑﻴﺔ‬‫ﺍﻟﺘﻐﻴﺮﺍﺕ‬‫ﻛﻞ‬‫ﻣﻊ‬ ‫ﺑﻌﺾ‬ ‫ﻗﺒﻞ‬ ‫ﻣﻦ‬ ‫ﲢﻘﻴﻘﻪ‬ ‫ﰎ‬ ‫ﺍﻟﺬﻱ‬ ‫ﺍﻹﳒﺎﺯ‬ ‫ﻭﺃﻥ‬ ‫ﻭﺗﻔﺎﻥ‬ ‫ﻭﺇﺧﻼﺹ‬ ‫ﺟﻬﺪ‬ ‫ﺑﻜﻞ‬ ‫ﻳﻌﻤﻠﻮﻥ‬ ‫ﺍﻟﺬﻳﻦ‬ ‫ﺍﻷﻭﻓﻴﺎﺀ‬ ‫ﻣﻮﻇﻔﻮﻧﺎ‬ ‫ﻫﻢ‬ ‫ﻟﻠﺘﻄﻮﺭ‬‫ﹰ‬‫ﺟﻤﻴﻌﺎ‬ ‫ﻟﻨﺎ‬‫ﹰ‬‫ﻣﻬﻤﺎ‬‫ﹰ‬‫ﻭﺣﺎﻓﺰﺍ‬‫ﹰ‬‫ﺭﺍﺋﻌﺎ‬ ‫ﺍﳌﻘﺎﻳﻴﺲ‬ ‫ﺑﻜﻞ‬ ‫ﻳﻌﺘﺒﺮ‬ ‫ﺍﳋﺎﺭﺟﻴﺔ‬ ‫ﺍﻷﺳﻮﺍﻕ‬ ‫ﻓﻲ‬‫ﹰ‬‫ﺧﺼﻮﺻﺎ‬ ‫ﻣﻮﻇﻔﻴﻨﺎ‬ ‫ﺍﻟﻜﺮﺍﻡ‬‫ﳌﻮﻇﻔﻴﻨﺎ‬‫ﺍﳌﻮﺟﻬﺔ‬‫ﺭﺳﺎﻟﺘﻲ‬‫ﻋﻠﻰ‬‫ﺃﺧﺮﻯ‬‫ﻣﺮﺓ‬‫ﺍﻟﺘﺄﻛﻴﺪ‬‫ﺃﻭﺩ‬،‫ﺍﻟﺴﻴﺎﻕ‬‫ﻫﺬﺍ‬‫ﻭﻓﻲ‬.‫ﳒﺎﺡ‬‫ﻭ‬‫ﻋﺰﻡ‬‫ﺑﻜﻞ‬‫ﹰ‬‫ﻼ‬‫ﻣﺴﺘﻘﺒ‬ ‫ﻣﺴﺘﻮﻳﺎﺕ‬ ‫ﺑﻌﻜﺲ‬ ‫ﺍﻻﻟﺘﺰﺍﻡ‬ ‫ﻭﻫﻲ‬ ،‫ﻋﻤﻠﻬﻢ‬ ‫ﻣﻮﺍﻗﻊ‬ ‫ﻓﻲ‬ ‫ﻟﻬﻢ‬ ‫ﺍﳌﺴﺘﻤﺮﺓ‬ ‫ﺯﻳﺎﺭﺍﺗﻲ‬ ‫ﺧﻼﻝ‬ ‫ﺑﻠﻘﺎﺋﻬﻢ‬ ‫ﺗﺸﺮﻓﺖ‬ ‫ﺍﻟﺬﻳﻦ‬ ‫ﺳﺎﻫﻤﻮﺍ‬‫ﺍﻟﺬﻳﻦ‬‫ﻟﻠﻤﻮﻇﻔﲔ‬‫ﺍﳌﻤﻨﻮﺣﺔ‬‫ﻭﺍﳌﺰﺍﻳﺎ‬‫ﺍﳌﻜﺎﻓﺂﺕ‬‫ﳕﻮ‬‫ﻋﻠﻰ‬‫ﻣﺒﺎﺷﺮ‬‫ﺑﺸﻜﻞ‬‫ﻭﺍﳌﺒﻴﻌﺎﺕ‬‫ﺍﻟﺮﺑﺤﻴﺔ‬‫ﻓﻲ‬‫ﺍﻟﻨﻤﻮ‬ ‫ﺍﻟﺪﻭﺍﺀ‬ ‫ﺩﺍﺭ‬ ‫ﺷﺮﻛﺔ‬ ‫ﻣﻮﻇﻔﻲ‬ ‫ﺟﻤﻴﻊ‬ ‫ﻣﻦ‬ ‫ﺍﻗﺘﺮﺍﺣﺎﺕ‬ ‫ﺃﻭ‬ ‫ﻣﻼﺣﻈﺎﺕ‬ ‫ﺑﺄﻱ‬ ‫ﺃﺭﺣﺐ‬ ‫ﺃﻥ‬ ‫ﺃﻭﺩ‬ ،‫ﺫﻟﻚ‬ ‫ﺇﻟﻰ‬ ‫ﺇﺿﺎﻓﺔ‬ .‫ﺑﺘﺤﻘﻴﻘﻬﺎ‬ ‫ﺍﻷﻗﺮﺏ‬‫ﻫﻢ‬‫ﻣﺒﺎﺷﺮ‬‫ﺑﺸﻜﻞ‬‫ﻭﻋﻤﻼﺋﻨﺎ‬‫ﻣﺴﺘﺤﻀﺮﺍﺗﻨﺎ‬‫ﻣﻊ‬‫ﻳﺘﻌﺎﻣﻠﻮﻥ‬‫ﺍﻟﺬﻳﻦ‬‫ﻣﻮﻇﻔﻴﻨﺎ‬‫ﻧﻌﺘﺒﺮ‬‫ﺣﻴﺚ‬،‫ﻭﺟﺪﻭﺍ‬‫ﺃﻳﻨﻤﺎ‬ .‫ﺃﻓﻀﻞ‬‫ﳌﺴﺘﻘﺒﻞ‬‫ﺍﻟﺒﻨﺎﺀﺓ‬‫ﻭﺍﻷﻓﻜﺎﺭ‬‫ﺍﻟﻮﺍﻗﻌﻴﺔ‬‫ﺍﻹﻓﺎﺩﺓ‬‫ﻧﻘﻞ‬‫ﻓﻲ‬ ‫ﺍﻟﻌﺎﻡ‬‫ﺍﳌﺪﻳﺮ‬ ‫ﺍﳋﻄﻴﺐ‬‫ﻋﺎﻣﺮ‬‫ﺍﳌﻬﻨﺪﺱ‬
2 www.dadgroup.com ‫ﻓﻘﻂ‬ ‫ﲢﻘﻖ‬ ‫ﻟﻢ‬ ‫ﺍﳋﺎﺭﺟﻴﺔ‬ ‫ﺍﻟﺪﻭﺍﺀ‬ ‫ﺩﺍﺭ‬ ‫ﺷﺮﻛﺔ‬ ‫ﺃﺳﻮﺍﻕ‬ ‫ﻣﻦ‬ ‫ﺳﺘﺔ‬ ‫ﺑﺄﻥ‬ ‫ﺇﻋﻼﻣﻜﻢ‬ ‫ﻳﺴﺮﻧﺎ‬ ‫ﻧﺴﺐ‬ ‫ﺣﻘﻘﺖ‬ ‫ﺑﻞ‬ ،٢٠١٤ ‫ﻋﺎﻡ‬ ‫ﻣﻦ‬ ‫ﺍﻷﻭﻝ‬ ‫ﺍﻟﺮﺑﻊ‬ ‫ﻧﻬﺎﻳﺔ‬ ‫ﺣﺘﻰ‬ ‫ﺍﳌﺒﻴﻌﺎﺕ‬ ‫ﻣﻦ‬ ‫ﺃﻫﺪﺍﻓﻬﺎ‬ :‫ﻫﻲ‬ ‫ﺍﻷﺳﻮﺍﻕ‬ .‫ﺍﶈﺪﺩ‬ ‫ﺍﻟﻬﺪﻑ‬ ‫ﻣﻦ‬ ‫ﺃﻋﻠﻰ‬ ‫ﻣﺒﻴﻌﺎﺕ‬ .‫ﻭﺭﻭﻣﺎﻧﻴﺎ‬ ‫ﻭﻗﻄﺮ‬ ‫ﺍﳌﺘﺤﺪﺓ‬ ‫ﻭﺍﻹﻣﺎﺭﺍﺕ‬ ‫ﻭﻟﺒﻨﺎﻥ‬ ‫ﻤﺎﻥ‬‫ﻋﹸ‬ ‫ﻭﺳﻠﻄﻨﺔ‬ ‫ﺍﻷﺭﺩﻥ‬
3 www.dadgroup.com ‫ﻋﻤﻴﺪ‬/‫ﺟﺎﺭﺩﻳﻦ‬‫ﺃﻻﻥ‬‫ﺍﻟﺒﺮﻭﻓﻴﺴﻮﺭ‬‫ﻗﺎﻡ‬،‫ﺍﶈﻠﻴﺔ‬‫ﺍﻷﺩﻭﻳﺔ‬‫ﺷﺮﻛﺎﺕ‬‫ﺑﲔ‬‫ﻣﺎ‬‫ﺍﻟﺴﺒﺎﻗﺔ‬‫ﺗﻌﺘﺒﺮ‬‫ﺧﻄﻮﺓ‬‫ﻓﻲ‬ ‫ﺍﻟﺜﺎﻧﻲ‬ ‫ﺍﻟﺴﻨﻮﻱ‬ ‫ﺍﳌﺆﲤﺮ‬ ‫ﺧﻼﻝ‬ ‫ﻋﻠﻤﻴﺘﲔ‬ ‫ﻣﺤﺎﺿﺮﺗﲔ‬ ‫ﺑﻌﻘﺪ‬ ‫ﺟﻼﺳﻜﻮ‬ ‫ﺟﺎﻣﻌﺔ‬ ‫ﻓﻲ‬ ‫ﺍﻟﻄﺐ‬ ‫ﻛﻠﻴﺔ‬ .‫ﺍﻟﻌﺎﻡ‬‫ﻫﺬﺍ‬‫ﻣﻦ‬‫ﺍﻷﻭﻝ‬‫ﺍﻟﺮﺑﻊ‬‫ﺧﻼﻝ‬‫ﻛﻴﻨﻴﺎ‬‫ﻓﻲ‬‫ﻣﻮﻣﺒﺎﺳﺎ‬‫ﻣﺪﻳﻨﺔ‬‫ﻓﻲ‬‫ﻋﻘﺪﻩ‬‫ﰎ‬‫ﻭﺍﻟﺬﻱ‬‫ﺍﻟﺪﻭﺍﺀ‬‫ﻟﺪﺍﺭ‬ ‫ﻧﺸﺮ‬‫ﰎ‬‫ﻭﺍﻟﺘﻲ‬‫ﺍﺨﻤﻟﺒﺮﻳﺔ‬‫ﺍﻟﺘﺠﺎﺭﺏ‬‫ﻣﻦ‬‫ﻫﺎﺋﻞ‬‫ﺑﻌﺪﺩ‬‫ﻗﺎﻡ‬‫ﻗﺪ‬‫ﺟﺎﺭﺩﻳﻦ‬‫ﺃﻻﻥ‬‫ﺍﻟﺒﺮﻭﻓﻴﺴﻮﺭ‬‫ﺃﻥ‬،‫ﺑﺎﻟﺬﻛﺮ‬‫ﺍﳉﺪﻳﺮ‬‫ﻭ‬ ‫ﺃﻫﻤﻬﺎ‬‫ﺣﺴﺎﺳﺔ‬‫ﻣﻨﺎﺻﺐ‬‫ﻋﺪﺓ‬‫ﺗﻘﻠﺪ‬‫ﺣﻴﺚ‬.‫ﺭﻓﻴﻊ‬‫ﻣﺴﺘﻮﻯ‬‫ﺫﺍﺕ‬‫ﻋﻠﻤﻴﺔ‬‫ﻣﺠﻼﺕ‬‫ﻓﻲ‬‫ﻣﻨﻬﺎ‬‫ﺍﻟﻌﺪﻳﺪ‬ ‫ﻭ‬‫ﺍﻟﻜﻠﻰ‬‫ﻟﻄﺐ‬‫ﺍﻟﺴﻜﻮﺗﻠﻨﺪﻳﺔ‬‫ﻟﻠﺠﻤﻌﻴﺔ‬‫ﹰ‬‫ﺎ‬‫ﻭﺭﺋﻴﺴ‬‫ﺍﻟﻜﻠﻰ‬‫ﻟﻄﺐ‬‫ﺍﻷﻭﺭﻭﺑﻴﺔ‬‫ﺍﻟﻌﻠﻤﻴﺔ‬‫ﻟﻠﺠﻤﻌﻴﺔ‬‫ﹰ‬‫ﺎ‬‫ﺭﺋﻴﺴ‬ .‫ﺍﻟﺰﺭﺍﻋﺔ‬ ‫ﺍﻷﻭﻝ‬‫ﺳﺠﻞ‬‫ﺣﻴﺚ‬،‫ﺍﳌﻨﺼﺮﻡ‬‫ﺍﻟﻌﺎﻡ‬‫ﺧﻼﻝ‬‫ﻋﻘﺪﻩ‬‫ﰎ‬‫ﻭﺍﻟﺬﻱ‬‫ﺍﻷﻭﻝ‬‫ﺍﳌﺆﲤﺮ‬‫ﺃﻋﻤﺎﻝ‬‫ﻟﻴﺴﺘﻜﻤﻞ‬‫ﺍﳌﺆﲤﺮ‬‫ﻫﺬﺍ‬‫ﻳﺄﺗﻲ‬ :‫ﺍﻟﺘﺎﻟﻴﺔ‬‫ﺍﻹﳒﺎﺯﺍﺕ‬ .‫ﺃﻧﻮﺍﻋﻬﺎ‬‫ﲟﺨﺘﻠﻒ‬‫ﺍﻷﻣﺮﺍﺽ‬‫ﻭﻣﻨﺎﻗﺸﺔ‬‫ﺍﻟﻌﻠﻤﻴﺔ‬‫ﺍﳌﻮﺍﺿﻴﻊ‬‫ﺗﻨﻮﻉ‬- .‫ﺟﺎﺭﺩﻳﻦ‬‫ﺃﻻﻥ‬‫ﺍﻟﺒﺮﻭﻓﻴﺴﻮﺭ‬‫ﺇﻟﻰ‬‫ﺑﺎﻹﺿﺎﻓﺔ‬ ‫ﺭﻓﻴﻊ‬‫ﻣﺴﺘﻮﻯ‬‫ﻋﻠﻰ‬‫ﺍﳌﺘﺤﺪﺛﲔ‬‫ﻣﻦ‬‫ﻛﺒﻴﺮ‬‫ﻋﺪﺩ‬- .‫ﺍﻻﺧﺘﺼﺎﺻﺎﺕ‬‫ﻣﺨﺘﻠﻒ‬‫ﻣﻦ‬‫ﺍﻷﻃﺒﺎﺀ‬‫ﻣﻦ‬‫ﺷﺨﺺ‬٣٠٠‫ﺍﻟﻰ‬‫ﻭﺻﻞ‬‫ﺍﻟﺬﻱ‬‫ﺍﳊﻀﻮﺭ‬‫ﻋﺪﺩ‬- .‫ﻭﻟﺒﻨﺎﻥ‬‫ﺍﻟﻌﺮﺑﻴﺔ‬‫ﻭﺍﻹﻣﺎﺭﺍﺕ‬‫ﻭﺍﻟﺴﻌﻮﺩﻳﺔ‬‫ﻭﻟﻴﺒﻴﺎ‬‫ﻋﻤﺎﻥ‬‫ﻣﺜﻞ‬‫ﺍﳌﺆﲤﺮ‬‫ﻓﻲ‬‫ﺟﺪﻳﺪﺓ‬‫ﺃﺳﻮﺍﻕ‬‫ﻣﺸﺎﺭﻛﺔ‬- ‫ﺍﻟﺘﻲ‬ ‫ﺍﻟﻌﻠﻤﻴﺔ‬ ‫ﺍﻻﺳﺘﻔﺎﺩﺓ‬ ‫ﻟﻘﺪﺭ‬ ‫ﻭﺫﻟﻚ‬ ‫ﺍﳌﺆﲤﺮ‬ ‫ﻫﺬﻩ‬ ‫ﳊﻀﻮﺭ‬ ‫ﻭﺍﻣﺘﻨﺎﻧﻬﻢ‬ ‫ﺳﺮﻭﺭﻫﻢ‬ ‫ﻋﻦ‬ ‫ﺍﳊﻀﻮﺭ‬ ‫ﺃﻋﺮﺏ‬ .‫ﺍﳌﺆﲤﺮ‬‫ﺑﺘﻨﻈﻴﻢ‬‫ﺇﻋﺠﺎﺑﻬﻢ‬‫ﺇﻟﻰ‬‫ﺑﺎﻹﺿﺎﻓﺔ‬‫ﻋﻠﻴﻬﺎ‬‫ﺣﺼﻠﻮﺍ‬ -
4 www.dadgroup.com -
5 www.dadgroup.com ‫ﺑﺴﺒﺐ‬،‫ﺍﻟﺪﻗﻴﻘﺔ‬‫ﺍﳊﻴﺔ‬‫ﻟﻠﻜﺎﺋﻨﺎﺕ‬‫ﻭﻣﺘﺨﺼﺼﺔ‬‫ﻣﻨﺎﺳﺒﺔ‬‫ﺑﻴﺌﺔ‬‫ﺍﻹﻧﺘﺎﺝ‬‫ﻭﻣﻨﻄﻘﺔ‬‫ﺍﻟﺪﻭﺍﺀ‬‫ﺗﺮﻛﻴﺒﺔ‬‫ﺗﻌﺘﺒﺮ‬ ‫ﺍﳌﻴﺎﻩ‬‫ﺣﺎﻟﺔ‬‫ﻓﻲ‬‫ﻭﺧﺎﺻﺔ‬،‫ﺍﳌﻠﻮﺛﺔ‬‫ﺍﻟﺪﻗﻴﻘﺔ‬‫ﺍﳊﻴﺔ‬‫ﺍﻟﻜﺎﺋﻨﺎﺕ‬‫ﺑﻮﺍﺳﻄﺔ‬‫ﻟﻬﺠﻮﻡ‬‫ﺗﻌﺮﺿﻬﺎ‬‫ﺇﻣﻜﺎﻧﻴﺔ‬ .‫ﻭﺍﻟﻜﺒﺴﻮﻻﺕ‬‫ﺍﻟﻜﺮﳝﺎﺕ‬،‫ﺍﳌﻌﻠﻘﺎﺕ‬،‫ﺍﻟﺸﺮﺍﺑﺎﺕ‬:‫ﻣﺜﻞ‬‫ﻭﺃﻧﻮﺍﻉ‬،‫ﺍﻟﻌﻘﻴﻤﺔ‬‫ﻭﺍﳌﺴﺘﺤﻀﺮﺍﺕ‬ ‫ﻣﺎﻟﻴﺔ‬ ‫ﻭﻣﺸﺎﻛﻞ‬ ‫ﻟﻠﻤﺴﺘﻬﻠﻚ‬ ‫ﺻﺤﻴﺔ‬ ‫ﻣﺨﺎﻃﺮ‬ ‫ﺇﻟﻰ‬ ‫ﺍﻟﺪﻭﺍﺋﻴﺔ‬ ‫ﺍﻟﺼﻨﺎﻋﺎﺕ‬ ‫ﻓﻲ‬ ‫ﺍﳌﺎﻳﻜﺮﻭﺑﻲ‬ ‫ﺍﻟﺘﻠﻮﺙ‬ ‫ﻳﺆﺩﻱ‬ ‫ﻣﻦ‬ ‫ﻋﻠﻴﻪ‬ ‫ﻳﺘﺮﺗﺐ‬ ‫ﳌﺎ‬ ‫ﺍﻟﺘﻘﺎﺿﻲ‬ ‫ﺗﻜﺎﻟﻴﻒ‬ ‫ﺑﺴﺒﺐ‬ ‫ﺃﻭ‬ ‫ﺍﳌﻨﺘﺠﺎﺕ‬ ‫ﻓﻘﺪﺍﻥ‬ ‫ﺑﺴﺒﺐ‬ ‫ﻭﺫﻟﻚ‬ ،‫ﺍﳌﺼﻨﻌﺔ‬ ‫ﻟﻠﺸﺮﻛﺔ‬ ‫ﻣﻦ‬‫ﺍﳉﺮﺛﻮﻣﻲ‬‫ﺍﻟﺘﺤﻠﻴﻞ‬‫ﺩﺍﺋﺮﺓ‬‫ﺗﻌﺘﺒﺮ‬‫ﻭﺃﻫﻤﻴﺘﻬﺎ‬‫ﺍﻷﺳﺒﺎﺏ‬‫ﻭﻟﻬﺬﻩ‬ .‫ﻟﻠﻤﺴﺘﺨﺪﻡ‬‫ﹰ‬‫ﺍ‬‫ﺿﺮﺭ‬‫ﻳﺴﺒﺐ‬‫ﺍﻟﺬﻱ‬‫ﺍﻟﺘﻠﻒ‬ .‫ﺍﳌﻨﺘﺞ‬‫ﺟﻮﺩﺓ‬‫ﻟﻀﻤﺎﻥ‬‫ﺟﻬﻮﺩ‬‫ﻣﻦ‬‫ﺑﻪ‬‫ﺗﻘﻮﻡ‬‫ﳌﺎ‬‫ﺍﻟﺪﻭﺍﺋﻴﺔ‬‫ﺍﻟﺼﻨﺎﻋﺎﺕ‬‫ﻓﻲ‬‫ﺍﻟﺮﺋﻴﺴﻴﺔ‬‫ﺍﻟﺪﻭﺍﺋﺮ‬ :‫ﻗﺴﻤﲔ‬‫ﻣﻦ‬‫ﺍﻟﺪﺍﺋﺮﺓ‬‫ﺗﺘﻜﻮﻥ‬ .‫ﺍﻟﻨﻮﻋﻴﺔ‬‫ﺍﻟﺮﻗﺎﺑﺔ‬‫ﻗﺴﻢ‬• .‫ﻭﺍﻟﺘﻄﻮﻳﺮ‬‫ﺍﻟﺒﺤﺚ‬‫ﻗﺴﻢ‬• :‫ﺍﻟﺘﺎﻟﻴﺔ‬‫ﺑﺎﳌﻬﺎﻡ‬‫ﺍﻟﺪﺍﺋﺮﺓ‬‫ﻭﺗﻘﻮﻡ‬ .‫ﺍﻟﻨﻬﺎﺋﻴﺔ‬‫ﻭﺍﳌﻨﺘﺠﺎﺕ‬‫ﺍﳌﺼﻨﻌﺔ‬‫ﺷﺒﻪ‬‫ﺍﳌﻨﺘﺠﺎﺕ‬‫ﻓﻲ‬‫ﺍﻟﺪﻗﻴﻘﺔ‬‫ﺍﳊﻴﺔ‬‫ﺍﻟﻜﺎﺋﻨﺎﺕ‬‫ﻓﺤﺺ‬• .‫ﺍﻟﻨﻬﺎﺋﻴﺔ‬‫ﻭﺍﳌﻨﺘﺠﺎﺕ‬‫ﺍﳋﺎﻡ‬‫ﻟﻠﻤﻮﺍﺩ‬‫ﺍﻟﻌﻘﺎﻣﺔ‬‫ﻓﺤﺺ‬• .‫ﺍﳉﺮﺛﻮﻣﻴﺔ‬‫ﺑﺎﻟﻄﺮﻕ‬‫ﺍﳊﻴﻮﻳﺔ‬‫ﺍﳌﻀﺎﺩﺍﺕ‬‫ﻣﻌﺎﻳﺮﺓ‬• .‫ﺍﻟﻌﻘﺎﻣﺔ‬‫ﳌﻨﻄﻘﺔ‬‫ﻛﺎﻣﻠﺔ‬‫ﻣﺮﺍﻗﺒﺔ‬• .‫ﻭﺍﳌﺎﺀ‬‫ﺍﻟﻬﻮﺍﺀ‬‫ﺗﻠﻮﺙ‬‫ﻭﺿﺒﻂ‬‫ﻣﺮﺍﻗﺒﺔ‬• .‫ﺍﻟﻬﻮﺍﺀ‬‫ﻓﻲ‬‫ﺍﻟﺒﻨﺴﻠﲔ‬‫ﲟﺎﺩﺓ‬‫ﺗﻠﻮﺙ‬‫ﻭﺟﻮﺩ‬‫ﻋﺪﻡ‬‫ﻣﻦ‬‫ﺍﻟﺘﺄﻛﺪ‬• .MediaFill‫ﻃﺮﻳﻖ‬‫ﻋﻦ‬‫ﺍﻟﻌﻘﻴﻤﺔ‬‫ﻟﻠﻤﺴﺘﺤﻀﺮﺍﺕ‬‫ﺍﻟﺘﺼﻨﻴﻌﻴﺔ‬‫ﺍﻟﻌﻤﻠﻴﺔ‬‫ﻣﻦ‬‫ﺍﻟﺘﺄﻛﺪ‬• .Challenge Test & MEC of the Preservative s• .‫ﺍﻟﺒﻴﻮﻟﻮﺟﻲ‬‫ﺍﻟﺘﺤﻠﻴﻞ‬‫ﻃﺮﻕ‬‫ﻣﻦ‬‫ﺍﻟﺘﺜﺒﺖ‬• .Bacterial Endotoxin Test (LAL Test) for injectable•
6 www.dadgroup.com ‫ﺍﳊﻘﺎﺋﻖ‬ ‫ﺃﺑﺮﺯ‬ ‫ﺍﳌﻤﻠﻜﺔ‬‫ﻓﻲ‬‫ﻣﻨﻬﺎ‬‫ﺍﺛﻨﺘﺎﻥ‬‫ﺟﺎﻣﻌﺎﺕ‬‫ﺧﻤﺲ‬‫ﻟﺪﻯ‬‫ﻟﻸﺑﺤﺎﺙ‬‫ﻛﻤﺮﻛﺰ‬‫ﻣﻌﺘﻤﺪﺓ‬‫ﺍﳉﺮﺛﻮﻣﻲ‬‫ﺍﻟﺘﺤﻠﻴﻞ‬‫ﺩﺍﺋﺮﺓ‬ :‫ﻭﻫﻤﺎ‬‫ﻭﻓﻠﺴﻄﲔ‬‫ﺍﻷﺭﺩﻥ‬‫ﻓﻲ‬‫ﻭﺍﻷﺧﺮﻯ‬‫ﺍﳌﺘﺤﺪﺓ‬ .‫ﺍﳌﺘﺤﺪﺓ‬‫ﺍﻟﻮﻻﻳﺎﺕ‬‫ﻓﻲ‬‫ﺩﻭﻧﺪﻱ‬‫ﺍﺑﻴﺮﺗﻲ‬‫ﻭﺟﺎﻣﻌﺔ‬ ‫ﻣﺎﻧﺸﺴﺘﺮ‬‫ﺟﺎﻣﻌﺔ‬ .‫ﺍﻷﺭﺩﻥ‬‫ﻓﻲ‬‫ﺍﻟﺒﺘﺮﺍﺀ‬‫ﻭﺟﺎﻣﻌﺔ‬ ‫ﺍﻷﺭﺩﻧﻴﺔ‬‫ﺍﳉﺎﻣﻌﺔ‬ .‫ﻓﻠﺴﻄﲔ‬‫ﻓﻲ‬ ‫ﺍﻟﻨﺠﺎﺡ‬‫ﺟﺎﻣﻌﺔ‬ .‫ﺍﻷﺭﺩﻧﻴﺔ‬‫ﺍﻟﺼﺤﺔ‬‫ﻭﺯﺍﺭﺓ‬‫ﻓﻲ‬‫ﺍﻟﻔﻨﻴﺔ‬‫ﻟﻠﺠﻨﺔ‬‫ﻣﺮﺟﻌﻲ‬‫ﻛﻤﺨﺘﺒﺮ‬‫ﹰ‬‫ﺎ‬‫ﺃﻳﻀ‬‫ﻣﻌﺘﻤﺪﻭﻥ‬‫ﻧﺤﻦ‬• ‫ﻫﺬﻩ‬‫ﻣﻦ‬‫ﻭﻭﺍﺣﺪﺓ‬‫ﻭﺍﻟﺪﻛﺘﻮﺭﺍﻩ‬ ‫ﺍﳌﺎﺟﺴﺘﻴﺮ‬‫ﻟﺸﻬﺎﺩﺓ‬‫ﺍﺨﻤﻟﺘﺒﺮ‬‫ﻓﻲ‬‫ﺇﳒﺎﺯﻫﺎ‬‫ﰎ‬‫ﺑﺤﻮﺙ‬‫ﺧﻤﺴﺔ‬‫ﻣﻦ‬‫ﺃﻛﺜﺮ‬• ‫ﻧﺸﺮ‬‫ﰎ‬‫ﻭﻗﺪ‬،‫ﺍﳌﺎﺟﺴﺘﻴﺮ‬‫ﺩﺭﺟﺔ‬‫ﻓﻲ‬‫ﺍﻟﻨﻮﺍﺟﻌﺔ‬‫ﻋﻠﻲ‬‫ﺍﻟﺴﻴﺪ‬‫ﻭﺍﻟﺘﻘﻨﻴﺔ‬ ‫ﺍﳉﻮﺩﺓ‬‫ﺇﺩﺍﺭﺓ‬‫ﳌﺪﻳﺮ‬‫ﻛﺎﻧﺖ‬‫ﺍﻷﺑﺤﺎﺙ‬ ‫ﲢﺖ‬2012‫ﺳﻨﺔ‬‫ﻣﻦ‬2:2‫ﺭﻗﻢ‬‫ﺍﻟﺜﺎﻧﻲ‬‫ﺍﻟﻌﺪﺩ‬،‫ﺍﳊﻴﻮﻳﺔ‬‫ﺍﳌﻀﺎﺩﺍﺕ‬‫ﻓﻲ‬‫ﺍﻟﻌﻠﻤﻴﺔ‬‫ﺍﻟﻌﺮﺑﻴﺔ‬‫ﺍﺠﻤﻟﻠﺔ‬‫ﻓﻲ‬‫ﺑﺤﺜﻪ‬ :‫ﻋﻨﻮﺍﻥ‬ The Antimicrobial Activity of Oil-in-Water Microemulsions predicted by their position within the Microemulsion Stability Zone
7 www.dadgroup.com : .‫ﻟﻠﺬﻫﺎﻥ‬ ‫ﻣﻀﺎﺩ‬ ‫ﻋﺎﻣﻞ‬ ‫ﻭﻫﻮ‬ ‫ﻛﻮﻳﺘﺎﻳﺎﺑﲔ‬ ‫ﻋﻠﻰ‬ ‫ﺍﺳﺒﻴﺮﺍﻝ‬ ‫ﻳﺤﺘﻮﻱ‬ ‫ﺃﻣﻼﺡ‬ ،‫ﺍﻟﺒﻠﻮﺭﻳﺔ‬ ‫ﺩﻗﻴﻖ‬ ‫ﺳﻴﻠﻴﻠﻮﺯ‬ ،‫ﻻﻛﺘﻮﺯ‬ ،‫ﻫﻴﺪﺭﻭﺟﲔ‬ ‫ﻛﺎﻟﺴﻴﻮﻡ‬ ‫ﻓﻮﺳﻔﺎﺕ‬ :‫ﺍﻟﻔﻌﺎﻟﺔ‬ ‫ﻏﻴﺮ‬ ‫ﺍﳌﻮﺍﺩ‬ ‫ﺃﻛﺴﻴﺪ‬ ‫ﺛﺎﻧﻲ‬ ،‫ﻫﻴﺒﺮﻭﻣﻴﻠﻮﺯ‬ ،‫ﺍﳌﺎﻏﻨﻴﺴﻴﻮﻡ‬ ‫ﺳﺘﻴﺎﺭﺍﺕ‬ ،‫ﺑﻮﻓﻴﺪﻭﻥ‬ ،‫ﺍﻟﻨﺸﺎ‬ ‫ﳉﻠﻴﻜﻮﻻﺕ‬ ‫ﺍﻟﺼﻮﺩﻳﻮﻡ‬ ‫ﺍﺳﺒﻴﺮﺍﻝ‬ ‫ﻓﻲ‬ (١٧٢E) ‫ﺃﺻﻔﺮ‬ ‫ﻭﻟﻮﻥ‬ ‫ﻣﻠﻐﻢ‬ ٢٥ ‫ﺍﺳﺒﻴﺮﺍﻝ‬ ‫ﻓﻲ‬ (١٧٢E) ‫ﺃﺣﻤﺮ‬ ‫ﻟﻮﻥ‬ ،‫ﻣﺎﻛﺮﻭﻏﻮﻝ‬ ،‫ﺍﻟﺘﻴﺘﺎﻧﻴﻮﻡ‬ .‫ﻣﻠﻐﻢ‬ ١٠٠ : .‫ﺍﻟﻔﺼﺎﻡ‬ ‫ﻋﻼﺝ‬ .‫ﺍﻟﻘﻄﺐ‬ ‫ﺛﻨﺎﺋﻲ‬ ‫ﺑﺎﺿﻄﺮﺍﺏ‬ ‫ﺍﳌﺮﺗﺒﻄﺔ‬ ‫ﺍﻟﻬﻮﺱ‬ ‫ﻧﻮﺑﺎﺕ‬ ‫ﻋﻼﺝ‬ : ‫ﻛﻮﻳﺘﺎﻳﺎﺑﲔ‬ ‫ﻣﻠﻐﻢ‬ ٢٥ ‫ﻋﻠﻰ‬ ‫ﻗﺮﺹ‬ ‫ﻛﻞ‬ ‫ﻳﺤﺘﻮﻱ‬ .‫ﻗﺮﺹ‬ ٦٠ ‫ﻣﻦ‬ ‫ﻋﺒﻮﺍﺕ‬ :‫ﻣﻐﻠﻔﺔ‬ ‫ﺃﻗﺮﺍﺹ‬ ٢٥ ‫ﺳﺒﻴﺮﺍﻝ‬ .(‫ﺍﻟﻜﻮﻳﺘﺎﻳﺎﺑﲔ‬ ‫ﻓﻴﻮﻣﺎﺭﺍﺕ‬ ‫ﻫﻴﺌﺔ‬ ‫)ﻋﻠﻰ‬ ‫ﻛﻮﻳﺘﺎﻳﺎﺑﲔ‬ ‫ﻣﻠﻐﻢ‬ ١٠٠ ‫ﻋﻠﻰ‬ ‫ﻗﺮﺹ‬ ‫ﻛﻞ‬ ‫ﻳﺤﺘﻮﻱ‬ .‫ﻗﺮﺹ‬ ٦٠ ‫ﻣﻦ‬ ‫ﻋﺒﻮﺍﺕ‬ :‫ﻣﻐﻠﻔﺔ‬ ‫ﺃﻗﺮﺍﺹ‬ ١٠٠ ‫ﺍﺳﺒﻴﺮﺍﻝ‬ .(‫ﺍﻟﻜﻮﻳﺘﺎﻳﺎﺑﲔ‬ ‫ﻓﻴﻮﻣﺎﺭﺍﺕ‬ ‫ﻫﻴﺌﺔ‬ ‫)ﻋﻠﻰ‬ ‫ﻛﻮﻳﺘﺎﻳﺎﺑﲔ‬ ‫ﻣﻠﻐﻢ‬ ٢٠٠ ‫ﻋﻠﻰ‬ ‫ﻗﺮﺹ‬ ‫ﻛﻞ‬ ‫ﻳﺤﺘﻮﻱ‬ .‫ﻗﺮﺹ‬ ٦٠ ‫ﻣﻦ‬ ‫ﻋﺒﻮﺍﺕ‬ :‫ﻣﻐﻠﻔﺔ‬ ‫ﺃﻗﺮﺍﺹ‬ ٢٠٠ ‫ﺍﺳﺒﻴﺮﺍﻝ‬ .(‫ﺍﻟﻜﻮﻳﺘﺎﻳﺎﺑﲔ‬ ‫ﻓﻴﻮﻣﺎﺭﺍﺕ‬ ‫ﻫﻴﺌﺔ‬ ‫)ﻋﻠﻰ‬ ‫ﻛﻮﻳﺘﺎﻳﺎﺑﲔ‬ ‫ﻣﻠﻐﻢ‬ ٣٠٠ ‫ﻋﻠﻰ‬ ‫ﻗﺮﺹ‬ ‫ﻛﻞ‬ ‫ﻳﺤﺘﻮﻱ‬ .‫ﻗﺮﺹ‬ ٣٠ ‫ﻣﻦ‬ ‫ﻋﺒﻮﺍﺕ‬ :‫ﻣﻐﻠﻔﺔ‬ ‫ﺃﻗﺮﺍﺹ‬ ٣٠٠ ‫ﺍﺳﺒﻴﺮﺍﻝ‬ .(‫ﺍﻟﻜﻮﻳﺘﺎﻳﺎﺑﲔ‬ ‫ﻓﻴﻮﻣﺎﺭﺍﺕ‬ ‫ﻫﻴﺌﺔ‬ ‫)ﻋﻠﻰ‬ Keeps your feet on the ground When your head is up in the clouds ® Quetiapine
8 www.dadgroup.com ‫ﻋﺪﺓ‬‫ﺇﻗﺎﻣﺔ‬‫ﺍﷲ‬‫ﺑﺤﻤﺪ‬‫ﰎ‬،"‫ﹰ‬‫ﻻ‬‫ﺃﻭ‬‫"ﺍﻟﺼﺤﺔ‬‫ﳌﺒﺪﺃ‬‫ﹰ‬‫ﺍ‬‫ﺗﻌﺰﻳﺰ‬‫ﻭ‬‫ﺍﶈﻠﻲ‬‫ﺍﺠﻤﻟﺘﻤﻊ‬‫ﻟﺪﻋﻢ‬‫ﺍﳌﺘﻮﺍﺻﻠﺔ‬‫ﺍﳉﻬﻮﺩ‬‫ﺇﻃﺎﺭ‬‫ﻓﻲ‬ ‫ﺃﺩﻭﻳﺔ‬‫ﻣﺨﺘﻠﻒ‬‫ﻣﻦ‬‫ﺍﻟﺪﻋﻢ‬‫ﺗﻘﺪﱘ‬‫ﰎ‬‫ﺣﻴﺚ‬.‫ﺍﻟﻠﻮﺍﺀ‬‫ﺧﺎﺭﺝ‬‫ﻣﻨﺎﻃﻖ‬‫ﻭﻓﻲ‬‫ﻧﺎﻋﻮﺭ‬‫ﻟﻮﺍﺀ‬‫ﻓﻲ‬‫ﻣﺠﺎﻧﻴﺔ‬‫ﻃﺒﻴﺔ‬‫ﺃﻳﺎﻡ‬ .‫ﺍﳌﻬﻤﺔ‬‫ﺍﻟﻄﺒﻴﺔ‬‫ﺍﻷﻳﺎﻡ‬‫ﻫﺬﻩ‬‫ﺇﳒﺎﺡ‬‫ﻓﻲ‬‫ﺷﺎﺭﻙ‬‫ﻣﻦ‬‫ﻟﻜﻞ‬‫ﺍﳉﺰﻳﻞ‬‫ﺑﺎﻟﺸﻜﺮ‬‫ﻧﺘﻘﺪﻡ‬ .‫ﺍﻟﺪﻭﺍﺀ‬‫ﺩﺍﺭ‬‫ﺷﺮﻛﺔ‬ :‫ﺍﺠﻤﻟﺎﻧﻴﺔ‬‫ﺍﻟﻄﺒﻴﺔ‬‫ﺍﻷﻳﺎﻡ‬‫ﺇﻗﺎﻣﺔ‬‫ﻓﻲ‬‫ﻣﻌﻬﺎ‬‫ﺍﻟﺘﻌﺎﻭﻥ‬‫ﰎ‬‫ﺍﻟﺘﻲ‬‫ﺍﳉﻬﺎﺕ‬‫ﻳﻠﻲ‬‫ﻓﻴﻤﺎ‬ ‫ﺍﻟﺜﺎﻧﻮﻳﺔ‬‫ﺍﻷﺯﻭﺭ‬‫ﺑﻨﺖ‬‫ﺧﻮﻟﺔ‬‫ﻣﺪﺭﺳﺔ‬ • ‫ﺍﻟﻬﺎﺷﻤﻴﺔ‬‫ﺍﻷﺭﺩﻧﻴﺔ‬‫ﺍﳋﻴﺮﻳﺔ‬‫ﺍﻟﻬﻴﺌﺔ‬ • ‫ﺍﻷﺳﺎﺳﻴﺔ‬‫ﺣﺴﺒﺎﻥ‬‫ﻣﺪﺭﺳﺔ‬ • ‫ﺭﺍﻋﻲ‬‫ﻛﻔﺮ‬‫ﺭﺍﺑﻄﺔ‬ • ‫ﺍﻷﺭﺩﻧﻴﺔ‬‫ﺍﳉﺎﻣﻌﺔ‬‫ﻣﺴﺘﺸﻔﻰ‬ • ‫ﻟﻠﺒﻨﺎﺕ‬‫ﺍﻟﺜﺎﻧﻮﻳﺔ‬‫ﻫﺎﻧﺊ‬‫ﺃﻡ‬‫ﻣﺪﺭﺳﺔ‬ •
9 www.dadgroup.com ‫ﺗﻜﺮﱘ‬ ٢٠١٤/٠٤/٠٩ ‫ﺍﳌﻮﺍﻓﻖ‬ ‫ﺍﻷﺭﺑﻌﺎﺀ‬ ‫ﻳﻮﻡ‬ ‫ﻓﻲ‬ ‫ﰎ‬ ‫ﺃﻧﻪ‬ ‫ﺇﻋﻼﻣﻜﻢ‬ ‫ﻳﺴﺮﻧﺎ‬ ‫ﻭﺩﺍﺋﺮﺓ‬ ‫ﺍﻟﻨﻮﻋﻴﺔ‬ ‫ﺍﻟﺮﻗﺎﺑﺔ‬ ‫ﺩﺍﺋﺮﺓ‬ ‫ﻣﻦ‬ ‫ﺍﻟﻜﺮﺍﻡ‬ ‫ﻣﻮﻇﻔﻴﻨﺎ‬ ‫ﻣﻦ‬ ‫ﻣﺠﻤﻮﻋﺔ‬ ‫ﻣﻦ‬ ‫ﺍﻷﻭﻝ‬ ‫ﺍﻟﺮﺑﻊ‬ ‫ﺧﻼﻝ‬ ‫ﺍﻟﻌﻤﻞ‬ ‫ﻓﻲ‬ ‫ﻭﲤﻴﺰﻫﻢ‬ ‫ﳉﻬﻮﺩﻫﻢ‬‫ﹰ‬‫ﺍ‬‫ﺗﻘﺪﻳﺮ‬ ‫ﺍﻹﻧﺘﺎﺝ‬ ،‫ﻣﻮﻇﻔﻴﻬﺎ‬‫ﺟﻬﻮﺩ‬‫ﺗﻘﺪﻳﺮ‬‫ﻓﻲ‬‫ﺍﻟﺸﺮﻛﺔ‬‫ﻣﺒﺪﺃ‬‫ﹰﻣﻦ‬‫ﻭﺍﻧﻄﻼﻗﺎ‬.‫ﺍﻟﻌﺎﻡ‬‫ﻫﺬﺍ‬ ،‫ﺇﳒﺎﺯﺍﺗﻬﻢ‬ ‫ﻋﻠﻰ‬ ‫ﻟﻠﺰﻣﻼﺀ‬ ‫ﻭﺍﻟﺘﻘﺪﻳﺮ‬ ‫ﺑﺎﻟﺸﻜﺮ‬ ‫ﻧﺘﻘﺪﻡ‬ ‫ﺃﻥ‬ ‫ﺇﻻ‬ ‫ﻳﺴﻌﻨﺎ‬ ‫ﻓﻼ‬ ‫ﺍﻟﺸﺮﻛﺔ‬ ‫ﺃﻫﺪﺍﻑ‬ ‫ﲢﻘﻴﻖ‬ ‫ﻓﻲ‬ ‫ﺍﳉﻬﻮﺩ‬ ‫ﻣﻦ‬‫ﺍﳌﺰﻳﺪ‬ ‫ﺑﺬﻝ‬ ‫ﺍﳉﻤﻴﻊ‬ ‫ﻣﻦ‬ ‫ﺁﻣﻠﲔ‬ .‫ﺍﳌﻨﺸﻮﺩﺓ‬
10 www.dadgroup.com ٢٠١٤‫ﻟﻌﺎﻡ‬ ‫ﺍﻟﺸﺘﻮﻳﺔ‬ ‫ﺍﻟﺸﻄﺮﱋ‬ ‫ﺑﻄﻮﻟﺔ‬ ‫ﺍﻟﺮﻳﺎﺿﻴﺔ‬ ‫ﺍﻟﻠﺠﻨﺔ‬ ‫ﺃﻗﺎﻣﺖ‬ ،‫ﺍﳌﺴﺘﻤﺮﺓ‬ ‫ﺍﻟﺪﻭﺍﺀ‬ ‫ﺩﺍﺭ‬ ‫ﻧﺎﺩﻱ‬ ‫ﻧﺸﺎﻃﺎﺕ‬ ‫ﺿﻤﻦ‬ :‫ﻣﻦ‬‫ﻛﻞ‬‫ﻗﺎﻡ‬‫ﺍﻟﺒﻄﻮﻟﺔ‬‫ﻧﻬﺎﺋﻲ‬‫ﻓﻲ‬.‫ﺍﻟﻜﺮﺍﻡ‬‫ﺍﻟﺸﺮﻛﺔ‬‫ﻣﻮﻇﻔﻲ‬‫ﻣﻦ‬‫ﻋﺪﺩ‬‫ﻓﻴﻬﺎ‬‫ﺷﺎﺭﻙ‬‫ﺣﻴﺚ‬ ‫ﺍﻟﻌﺎﻡ‬‫ﺍﳌﺪﻳﺮ‬/‫ﺍﳋﻄﻴﺐ‬‫ﻋﺎﻣﺮ‬‫ﺍﻟﺴﻴﺪ‬ · ‫ﺍﻹﻧﺘﺎﺟﻴﺔ‬‫ﻟﻠﻌﻤﻠﻴﺎﺕ‬‫ﺍﻟﻌﺎﻡ‬‫ﺍﳌﺪﻳﺮ‬‫ﻧﺎﺋﺐ‬/‫ﺍﻟﻐﻮﻝ‬‫ﺍﻟﺮﺣﻤﻦ‬‫ﻋﺒﺪ‬‫ﺍﻟﺴﻴﺪ‬ · ‫ﻭﺍﻟﺸﻄﺮﱋ‬‫ﺍﻟﻄﺎﻭﻟﺔ‬‫ﻛﺮﺓ‬‫ﻧﺸﺎﻁ‬‫ﻣﺪﻳﺮ‬ /‫ﺳﺮﻃﺎﻭﻱ‬‫ﻫﻴﺜﻢ‬‫ﺍﻟﺴﻴﺪ‬ · ‫ﺍﻟﻠﻮﺟﺴﺘﻴﺔ‬ ‫ﻗﺴﻢ‬ ‫ﺭﺋﻴﺲ‬ / ‫ﻣﺤﺒﻮﺑﻪ‬ ‫ﻣﺮﺍﺩ‬ ‫ﺍﻟﺴﻴﺪ‬ ‫ﻭﻫﻮ‬ ‫ﺍﻟﺸﻄﺮﱋ‬ ‫ﺑﻄﻮﻟﺔ‬ ‫ﻓﻲ‬ ‫ﺍﻷﻭﻝ‬ ‫ﺍﳌﺮﻛﺰ‬ ‫ﻋﻠﻰ‬ ‫ﺍﳊﺎﺋﺰ‬ ‫ﺑﺘﺘﻮﻳﺞ‬ (‫)ﺍﻟﺘﺨﻄﻴﻂ‬ (‫)ﺍﳌﺴﺘﻮﺩﻋﺎﺕ‬‫ﻣﺴﺘﻮﺩﻉ‬‫ﻣﻮﻇﻒ‬/‫ﺍﻟﺜﻮﺍﺑﻴﺔ‬‫ﻋﺎﺩﻝ‬‫ﺍﻟﺴﻴﺪ‬‫ﺍﻟﺜﺎﻧﻲ‬‫ﻭﺍﳌﺮﻛﺰ‬ ‫ﻟﻠﻔﺎﺋﺰﻳﻦ‬ ‫ﻣﺒﺎﺭﻙ‬
11 www.dadgroup.com / ‫ﺍﻟﻌﺎﻡ‬ ‫ﺍﻷﻣﻦ‬ ‫ﻣﺪﻳﺮﻳﺔ‬ / ‫ﺍﻟﻄﻮﺍﻟﺒﺔ‬ ‫ﺣﺎﻣﺪ‬ ‫ﺗﻮﻓﻴﻖ‬ ‫ﺍﻟﺪﻛﺘﻮﺭ‬ ‫ﺍﻟﺮﻛﻦ‬ ‫ﺃﻭﻝ‬ ‫ﺍﻟﻔﺮﻳﻖ‬ ‫ﺍﻟﻌﺎﻡ‬ ‫ﺍﻷﻣﻦ‬ ‫ﻣﺪﻳﺮ‬ ‫ﻋﻄﻮﻓﺔ‬ ‫ﺭﻋﺎﻳﺔ‬ ‫ﲢﺖ‬ ‫ﺩﺭﻉ‬ ‫ﻭﺍﻻﺳﺘﺜﻤﺎﺭ‬ ‫ﻟﻠﺘﻨﻤﻴﺔ‬ ‫ﺍﻟﺪﻭﺍﺀ‬ ‫ﺩﺍﺭ‬ ‫ﺷﺮﻛﺔ‬ ‫ﻣﻨﺢ‬ ٢٠١٤/٠٣/٠١ ‫ﺍﳌﻮﺍﻓﻖ‬ ‫ﺍﻟﺴﺒﺖ‬ ‫ﻳﻮﻡ‬ ‫ﻓﻲ‬ ‫ﰎ‬ ‫ﺍﳌﺮﻛﺰﻳﺔ‬ ‫ﺍﻟﺴﻴﺮ‬ ‫ﺇﺩﺍﺭﺓ‬ ‫ﺍﻟﺴﻼﻣﺔ‬ ‫ﺗﻮﻋﻴﺔ‬ ‫ﺣﻤﻼﺕ‬ ‫ﻓﻲ‬ ‫ﺍﻟﺴﻴﺮ‬ ‫ﻹﺩﺍﺭﺓ‬ ‫ﺍﻟﺪﻋﻢ‬ ‫ﺗﻘﺪﱘ‬ ‫ﻓﻲ‬ ‫ﺍﻟﺪﻭﺍﺀ‬ ‫ﺩﺍﺭ‬ ‫ﺇﺩﺍﺭﺓ‬ ‫ﻗﺒﻞ‬ ‫ﻣﻦ‬ ‫ﺍﳌﺒﺬﻭﻟﺔ‬ ‫ﻟﻠﺠﻬﻮﺩ‬ ‫ﺍﻟﺘﻜﺮﱘ‬ ‫ﻣﻊ‬ ‫ﻟﻠﺘﻮﺍﺻﻞ‬ ‫ﺍﳌﺮﻛﺰﻳﺔ‬ ‫ﺍﻟﺴﻴﺮ‬ ‫ﺇﺩﺍﺭﺓ‬ ‫ﺗﺴﺘﺨﺪﻣﻬﺎ‬ ‫ﻫﺎﻣﺔ‬ ‫ﻭﺳﻴﻠﺔ‬ ‫ﺍﳌﺮﻭﺭﻳﺔ‬ ‫ﺍﻟﺘﻮﻋﻴﺔ‬ ‫ﺣﻤﻼﺕ‬ ‫ﺗﻌﺘﺒﺮ‬ ‫ﺣﻴﺚ‬ ،‫ﺍﳌﺮﻭﺭﻳﺔ‬ ‫ﻭﺳﻠﺒﻴﺎﺕ‬ ‫ﺍﻟﺰﺍﺋﺪﺓ‬ ‫ﺍﻟﺴﺮﻋﺔ‬ ‫ﺃﺧﻄﺎﺭ‬ ‫ﻣﺜﻞ‬ ‫ﺍﻵﻣﻨﺔ‬ ‫ﺍﻟﻘﻴﺎﺩﺓ‬ ‫ﺑﻨﺼﺎﺋﺢ‬ ‫ﻭﺗﺰﻭﻳﺪﻫﻢ‬ ‫ﺍﳌﻤﻠﻜﺔ‬ ‫ﻓﻲ‬ ‫ﺍﻟﻄﺮﻕ‬ ‫ﻣﺴﺘﺨﺪﻣﻲ‬ ‫ﺍﳌﺜﻤﺮﺓ‬ ‫ﺍﻻﺳﺘﺮﺍﺗﻴﺠﻴﺔ‬ ‫ﺍﻟﺸﺮﺍﻛﺔ‬ ‫ﻫﺬﻩ‬ ‫ﻣﺒﺎﺭﻛﺔ‬ .‫ﺍﻟﻘﻴﺎﺩﺓ‬ ‫ﺃﺛﻨﺎﺀ‬ ‫ﻭﺍﻻﻧﺸﻐﺎﻝ‬ ‫ﻭﺍﻹﺟﻬﺎﺩ‬ ‫ﺍﳌﺘﺤﺮﻙ‬ ‫ﺍﻟﻬﺎﺗﻒ‬ ‫ﺍﺳﺘﺨﺪﺍﻡ‬ .‫ﺍﷲ‬‫ﺑﺈﺫﻥ‬
12 www.dadgroup.com
13 www.dadgroup.com ‫ﺍﻟﻮﻇﻴﻔﻲ‬‫ﺍﻟﺘﻤﻴﺰ‬‫ﺩﺍﺋﺮﺓ‬‫ﻣﺪﻳﺮ‬ ‫ﻭﺣﺼﻠﺖ‬ ‫ﺍﳊﺴﲔ‬ ‫ﻛﻠﻴﺔ‬ ‫ﻣﻦ‬ ‫ﺍﻟﺜﺎﻧﻮﻳﺔ‬ ‫ﺩﺭﺍﺳﺘﻲ‬ ‫ﺃﻧﻬﻴﺖ‬ ،‫ﺃﻃﻔﺎﻝ‬ ‫ﺛﻼﺛﺔ‬ ‫ﻭﻟﻲ‬ ‫ﻣﺘﺰﻭﺝ‬ ١٩٧٢ ‫ﻣﻮﺍﻟﻴﺪ‬ ‫ﻣﻦ‬ ‫ﻋﺎﻡ‬ ‫ﺍﻷﺭﺩﻧﻴﺔ‬ ‫ﻭﺍﻟﺘﻜﻨﻮﻟﻮﺟﻴﺎ‬ ‫ﺍﻟﻌﻠﻮﻡ‬ ‫ﺟﺎﻣﻌﺔ‬ ‫ﻣﻦ‬ ‫ﺍﻟﺪﻗﻴﻘﻴﺔ‬ ‫ﺍﻷﺣﻴﺎﺀ‬ ‫ﻓﻲ‬ ‫ﺍﻟﺒﻜﺎﻟﻮﺭﻳﻮﺱ‬ ‫ﺩﺭﺟﺔ‬ ‫ﻋﻠﻰ‬ ٢٠١١ ‫ﻋﺎﻡ‬‫ﻛﺎﻣﺒﺮﺩﺝ‬‫ﺟﺎﻣﻌﺔ‬‫ﻣﻦ‬‫ﺑﺠﺪﺍﺭﺓ‬‫ﻧﺎﺟﺢ‬‫ﺑﺪﺭﺟﺔ‬‫ﺍﻹﺩﺍﺭﺓ‬‫ﻓﻲ‬‫ﻣﻬﻨﻲ‬‫ﺩﺑﻠﻮﻡ‬‫ﻋﻠﻰ‬‫ﻭﺣﺼﻠﺖ‬١٩٩٥ ،‫ﺍﳌﻬﻨﻲ‬‫ﺍﻟﺘﻮﺍﺻﻞ‬،‫ﺍﻟﺒﺸﺮﻳﺔ‬‫ﺍﳌﻮﺍﺭﺩ‬،‫ﺍﻟﺘﺴﻮﻳﻖ‬،‫)ﺍﶈﺎﺳﺒﺔ‬‫ﻣﻦ‬‫ﻛﻞ‬‫ﻓﻲ‬‫ﺍﻷﳌﺎﻧﻴﺔ‬‫ﺍﳉﺎﻣﻌﺔ‬‫ﻣﻊ‬‫ﺑﺎﻟﺘﻌﺎﻭﻥ‬ ‫ﻭﺍﻹﺩﺍﺭﺓ‬ ‫ﺑﺎﻟﺘﺴﻮﻳﻖ‬‫ﺗﻌﻨﻲ‬‫ﺍﻟﺴﻨﻮﺍﺕ‬‫ﻣﺪﻯ‬‫ﻋﻠﻰ‬‫ﺩﻭﺭﺓ‬ ١٨ ‫ﻣﻦ‬‫ﺃﻛﺜﺮ‬‫ﺇﻟﻰ‬‫ﺑﺎﻹﺿﺎﻓﺔ‬(‫ﺍﻟﻌﻤﻞ‬‫ﺑﻴﺌﺔ‬‫ﺇﺩﺍﺭﺓ‬ .LeanSixSigmaGreenBeltCertificate‫ﻋﻠﻰ‬‫ﻟﻠﺤﺼﻮﻝ‬‫ﹰ‬‫ﺎ‬‫ﺣﺎﻟﻴ‬‫ﻭﺃﺳﻌﻰ‬ Sanofi Aventis ‫ﺍﻟﻌﺎﳌﻴﺔ‬ ‫ﺍﻷﺩﻭﻳﺔ‬ ‫ﺷﺮﻛﺎﺕ‬ ‫ﻛﺒﺮﻳﺎﺕ‬ ‫ﺇﺣﺪﻯ‬ ‫ﻣﻊ‬ ١٩٩٥ ‫ﻋﺎﻡ‬ ‫ﻛﺎﻧﺖ‬ ‫ﺍﳌﻬﻨﻴﺔ‬ ‫ﺑﺪﺍﻳﺘﻲ‬ ‫ﻣﺴﺘﻮﻯ‬ ‫ﻋﻠﻰ‬ ‫ﺍﻷﻋﻤﺎﻝ‬ ‫ﺗﻄﻮﻳﺮ‬ ‫ﻓﻲ‬ ‫ﻭﺷﺎﺭﻛﺖ‬ ‫ﺍﻷﺭﺩﻧﻲ‬ ‫ﺍﻟﺴﻮﻕ‬ ‫ﻓﻲ‬ ‫ﻣﻨﺎﺻﺐ‬ ‫ﻋﺪﺓ‬ ‫ﺷﻐﻠﺖ‬ ‫ﺣﻴﺚ‬ ‫ﻭﻗﺪ‬ ‫ﺍﳌﻤﻠﻜﺔ‬ ‫ﻣﺴﺘﻮﻯ‬ ‫ﻋﻠﻰ‬ ‫ﺃﺻﻨﺎﻑ‬ ‫ﻟﻌﺪﺓ‬ ‫ﺭﺋﻴﺲ‬ ‫ﻣﺸﺮﻑ‬ ‫ﺇﻟﻰ‬ ‫ﻃﺒﻲ‬ ‫ﻣﻨﺪﻭﺏ‬ ‫ﻣﻦ‬ ‫ﹰ‬‫ﺀ‬‫ﺍﺑﺘﺪﺍ‬ ‫ﺍﳌﻨﻄﻘﺔ‬ .‫ﹰ‬‫ﺎ‬‫ﻋﺸﺮﻋﺎﻣ‬‫ﺛﻼﺛﺔ‬‫ﳌﺪﺓ‬‫ﺍﻟﺸﺮﻛﺔ‬‫ﻫﺬﻩ‬‫ﻓﻲ‬‫ﻋﻤﻠﺖ‬ ‫ﺍﻷﺭﺩﻧﻲ‬‫ﻟﻠﺴﻮﻕ‬‫ﺍﻟﺘﺮﻭﻳﺞ‬‫ﻣﺪﻳﺮ‬‫ﻣﻨﺼﺐ‬‫ﺷﻐﻠﺖ‬‫ﺣﻴﺚ‬‫ﺍﻟﺪﻭﺍﺀ‬‫ﺩﺍﺭ‬‫ﺑﺸﺮﻛﺔ‬‫ﺍﻟﺘﺤﻘﺖ‬٢٠٠٨‫ﻋﺎﻡ‬‫ﻓﻲ‬ ‫ﻭﻓﻲ‬.‫ﺍﻟﻌﻄﺎﺀﺍﺕ‬‫ﺩﺍﺋﺮﺓ‬‫ﺇﺩﺍﺭﺓ‬‫ﺍﺳﺘﻠﻤﺖ‬٢٠١١‫ﻋﺎﻡ‬‫ﻭﻓﻲ‬‫ﺍﻷﺭﺩﻥ‬‫ﺳﻮﻕ‬‫ﳌﺪﻳﺮ‬‫ﺗﺮﻗﻴﺘﻲ‬‫ﰎ‬ ٢٠١٠‫ﻋﺎﻡ‬‫ﻭﻓﻲ‬ .‫ﺍﻟﻜﻮﻳﺖ‬‫ﺳﻮﻕ‬‫ﻣﺪﻳﺮ‬‫ﲟﻬﺎﻡ‬‫ﻭﻗﻤﺖ‬‫ﺍﻷﺭﺩﻥ‬‫ﺳﻮﻕ‬‫ﺇﺩﺍﺭﺓ‬‫ﻷﺳﺘﻠﻢ‬‫ﻋﺪﺕ‬ ٢٠١٢‫ﻋﺎﻡ‬ ‫ﻭﺍﻟﺘﺴﻮﻳﻖ‬ ‫ﺍﳌﺒﻴﻌﺎﺕ‬ ‫ﻟﺪﺍﺋﺮﺓ‬ ‫ﺍﻟﻮﻇﻴﻔﻲ‬ ‫ﺍﻟﺘﻤﻴﺰ‬ ‫ﻟﺪﺍﺋﺮﺓ‬ ‫ﹰ‬‫ﺍ‬‫ﻣﺪﻳﺮ‬ ‫ﺃﻋﻤﻞ‬ ‫ﻭﻟﺘﺎﺭﻳﺨﻪ‬ ٢٠١٣ ‫ﻋﺎﻡ‬ ‫ﻓﻲ‬ :‫ﺍﻟﺘﺎﻟﻴﺔ‬‫ﺍﳌﻬﺎﻡ‬‫ﻓﻲ‬‫ﹰ‬‫ﺍ‬‫ﻭﲢﺪﻳﺪ‬ ‫ﺍﳌﺴﺘﻮﻳﺎﺕ‬ ‫ﻟﻜﺎﻓﺔ‬ ‫ﺗﺪﺭﻳﺒﻴﺔ‬ ‫ﻣﺎﺩﺓ‬ ١٣ ‫ﻋﻦ‬ ‫ﻳﻘﻞ‬ ‫ﻻ‬ ‫ﻣﺎ‬ ‫ﻣﻦ‬ ‫ﺗﺘﻜﻮﻥ‬ ‫ﺗﺪﺭﻳﺒﻴﺔ‬ ‫ﺧﻄﻂ‬ ‫ﻭﺿﻊ‬ -١ .‫ﺍﻟﺪﺍﺋﺮﺓ‬‫ﻓﻲ‬‫ﻭﺍﻟﻮﻇﺎﺋﻒ‬ ‫ﺍﻟﺘﺮﻭﻳﺠﻴﺔ‬‫ﺍﻟﻨﺸﺎﻃﺎﺕ‬‫ﻳﺨﺺ‬‫ﲟﺎ‬‫ﺑﺎﻟﺘﻘﺎﺭﻳﺮ‬‫ﻳﻌﻨﻲ‬‫ﻧﻈﺎﻡ‬‫ﻹﻳﺠﺎﺩ‬‫ﺍﳊﺎﺳﻮﺏ‬‫ﺩﺍﺋﺮﺓ‬‫ﻣﻊ‬‫ﺍﻟﻌﻤﻞ‬ -٢ .‫ﻭﺇﺩﺍﺭﺍﺗﻬﺎ‬‫ﻭﻧﺘﺎﺋﺠﻬﺎ‬‫ﺃﳕﺎﻃﻬﺎ‬‫ﺑﻜﺎﻓﺔ‬ ‫ﺍﳊﺒﻴﺒﺔ‬‫ﺷﺮﻛﺘﻨﺎ‬‫ﻓﻲ‬‫ﺯﻣﻼﺋﻲ‬‫ﻛﺎﻓﺔ‬‫ﺃﺷﻜﺮ‬‫ﺃﻥ‬‫ﺃﻭﺩ‬‫ﺣﺪﻳﺜﻲ‬‫ﻧﻬﺎﻳﺔ‬‫ﻓﻲ‬ ...‫ﻭﺍﻟﻨﺠﺎﺡ‬‫ﺍﻟﺘﻘﺪﻡ‬‫ﻣﻦ‬‫ﹰ‬‫ﺍ‬‫ﻣﺰﻳﺪ‬‫ﻟﻬﺎ‬‫ﹰ‬‫ﺎ‬‫ﺭﺍﺟﻴ‬
14 www.dadgroup.com !!! ! !!! ! ! ! ! ! –
15 www.dadgroup.com ‫ﺍﻟﺪﺭﺟﺔ‬‫ﺩﻭﺭﻱ‬‫ﻓﻲ‬‫ﺍﻹﻳﺠﺎﺑﻲ‬‫ﺍﳊﻀﻮﺭ‬‫ﻟﺘﺴﺠﻴﻞ‬‫ﻓﺮﻳﻘﻪ‬‫ﺳﻌﻲ‬‫ﺍﻟﻐﻮﻝ‬‫ﺍﻟﺮﺣﻤﻦ‬‫ﺩ.ﻋﺒﺪ‬‫ﺍﻟﺪﻭﺍﺀ‬‫ﺩﺍﺭ‬‫ﻧﺎﺩﻱ‬‫ﺭﺋﻴﺲ‬‫ﺃﻛﺪ‬ ‫ﺍﻟﻘﺪﻡ‬‫ﻛﺮﺓ‬‫ﺍﲢﺎﺩ‬‫ﺃﺳﺮﺓ‬‫ﺇﻟﻰ‬‫ﺍﻟﻨﺎﺩﻱ‬‫ﺍﻧﻀﻤﺎﻡ‬‫ﺑﻌﺪ‬‫ﻣﺮﺓ‬‫ﻷﻭﻝ‬‫ﻳﺸﺎﺭﻙ‬‫ﺍﻟﺬﻱ‬‫ﺍﻟﻔﺮﻳﻖ‬‫ﺃﻥ‬‫ﺃﻭﺿﺢ‬.‫ﺍﻟﻘﺪﻡ‬‫ﻟﻜﺮﺓ‬‫ﺍﻟﺜﺎﻟﺜﺔ‬ ‫ﺍﻟﻨﺎﺩﻱ‬ ‫ﲤﺜﻴﻞ‬ ‫ﺃﺟﻞ‬ ‫ﻣﻦ‬ ‫ﺑﻌﻨﺎﻳﺔ‬ ‫ﺍﻟﻼﻋﺒﲔ‬ ‫ﺍﺧﺘﻴﺎﺭ‬ ‫ﰎ‬ ‫ﺃﻧﻪ‬ ‫ﺇﻟﻰ‬‫ﹰ‬‫ﺍ‬‫ﻣﺸﻴﺮ‬ ‫ﺍﻹﺩﺍﺭﻳﺔ‬ ‫ﺍﻟﻬﻴﺌﺔ‬ ‫ﻭﻣﺘﺎﺑﻌﺔ‬ ‫ﺑﺪﻋﻢ‬ ‫ﻳﺤﻈﻰ‬ ،‫ﺍﳋﻤﺎﺳﻲ‬ ‫ﻓﺮﻳﻖ‬ ‫ﻻﻋﺒﻲ‬ ‫ﻣﻦ‬ ‫ﻋﺪﺩ‬ ‫ﺇﻟﻴﻬﻢ‬ ‫ﺍﻧﻀﻢ‬‫ﹰ‬‫ﺎ‬‫ﻻﻋﺒ‬ ١١ ‫ﻣﻊ‬ ‫ﺍﻟﻌﻘﻮﺩ‬ ‫ﺇﺑﺮﺍﻡ‬ ‫ﰎ‬ ‫ﺣﻴﺚ‬ ،‫ﺍﳌﻘﺒﻠﺔ‬ ‫ﺍﳌﺮﺣﻠﺔ‬ ‫ﺧﻼﻝ‬ ‫ﺻﺎﻓﺮﺓ‬‫ﻗﺒﻞ‬‫ﹰ‬‫ﺎ‬‫ﺇﻳﺠﺎﺑﻴ‬‫ﹰ‬‫ﺎ‬‫ﺍﻧﻄﺒﺎﻋ‬‫ﻳﻌﻄﻲ‬‫ﻣﺎ‬‫ﻭﻫﻮ‬‫ﺍﻟﺘﺪﺭﻳﺒﺎﺕ‬‫ﻋﻠﻰ‬‫ﻭﻳﻮﺍﻇﺒﻮﻥ‬‫ﻭﺍﻹﺻﺮﺍﺭ‬‫ﺑﺎﻟﻌﺰﳝﺔ‬‫ﻳﺘﺴﻠﺤﻮﻥ‬‫ﻭﻫﻢ‬ .‫ﺍﻟﺒﺪﺍﻳﺔ‬
16 www.dadgroup.com
17 www.dadgroup.com ‫ﻫﺬﻩ‬ ‫ﺗﺸﻜﻞ‬ ‫ﺣﻴﺚ‬ ،‫ﺍﻟﺪﻭﺍﺀ‬ ‫ﺩﺍﺭ‬ ‫ﺷﺮﻛﺔ‬ ‫ﺣﺮﻡ‬ ‫ﺩﺍﺧﻞ‬ ‫ﻣﺎﺋﻴﺔ‬ ‫ﻧﻮﺍﻓﻴﺮ‬ ‫ﺇﻧﺸﺎﺀ‬ ‫ﻣﻦ‬ ‫ﺍﻻﻧﺘﻬﺎﺀ‬ ‫ﺍﷲ‬ ‫ﺑﺤﻤﺪ‬ ‫ﰎ‬ ‫ﻓﻲ‬‫ﺃﻫﻤﻴﺘﻬﺎ‬ ‫ﺗﻈﻬﺮ‬‫ﻛﻤﺎ‬،‫ﺍﻟﻌﻤﻞ‬‫ﺑﻴﺌﺔ‬‫ﻋﻠﻰ‬‫ﻭﻃﺒﻴﻌﺔ‬‫ﺟﻤﺎﻝ‬‫ﻣﻦ‬‫ﺗﻀﻔﻴﻪ‬‫ﳌﺎ‬‫ﻛﺒﻴﺮﺓ‬‫ﺃﻫﻤﻴﺔ‬‫ﺍﻟﻨﻮﺍﻓﻴﺮ‬ ‫ﲢﺪﺛﻬﺎ‬‫ﺍﻟﺘﻲ‬‫ﺍﻟﺮﺍﺋﻌﺔ‬‫ﺍﻟﺼﻮﺭ‬‫ﻣﻦ‬‫ﺟﻤﺎﻟﻴﺘﻬﺎ‬‫ﺗﻈﻬﺮ‬‫ﻭﻛﺬﻟﻚ‬،‫ﻣﻨﻬﺎ‬‫ﺍﳌﺘﻄﺎﻳﺮ‬‫ﺍﳌﺎﺀ‬‫ﺑﺮﺫﺍﺫ‬‫ﺍﻟﻬﻮﺍﺀ‬‫ﺗﻠﻄﻴﻒ‬ ‫ﻟﺪﺍﺋﺮﺓ‬ ‫ﻛﺒﻴﺮ‬‫ﺷﻜﺮ‬.‫ﺍﻷﺣﻮﺍﺽ‬‫ﻋﻠﻰ‬‫ﺍﳌﻴﺎﻩ‬‫ﺗﺴﺎﻗﻂ‬‫ﻭﺃﺻﻮﺍﺕ‬‫ﻓﻮﻫﺎﺗﻬﺎ‬‫ﻣﻦ‬‫ﺑﻪ‬‫ﺗﻘﺬﻑ‬‫ﺍﻟﺬﻱ‬‫ﺍﳌﺎﺀ‬‫ﺃﺷﻜﺎﻝ‬ .‫ﺍﻹﳒﺎﺯ‬‫ﻫﺬﺍ‬‫ﻋﻠﻰ‬‫ﺍﻟﻜﺮﺍﻡ‬‫ﻣﻮﻇﻔﻴﻪ‬‫ﻭ‬‫ﺍﻟﺰﺑﻴﺪﻱ‬‫ﺧﺎﻟﺪ‬‫ﺍﻟﺴﻴﺪ‬‫ﻭﺑﺎﻷﺧﺺ‬‫ﺍﻹﺩﺍﺭﻳﺔ‬‫ﺍﻟﺸﺆﻭﻥ‬
www.dadgroup.com Dar Al Dawa Dar Al Dawa (@DarAlDawa1) Dar Al Dawa Development and Investment Co. Raed.Ali@dadgroup.com : : Graphic Design Supervisor : © ‫ﻭﺍﻻﺳﺘﺜﻤﺎﺭ‬ ‫ﻟﻠﺘﻨﻤﻴﺔ‬ ‫ﺍﻟﺪﻭﺍﺀ‬ ‫ﺩﺍﺭ‬ ‫ﻟـﺸﺮﻛﺔ‬ ‫ﻣﺤﻔﻮﻇﺔ‬ ‫ﺍﻟﻨﺸﺮ‬ ‫ﺣﻘﻮﻕ‬

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  • 3. 1 www.dadgroup.com Algeria Jordan Egypt Sudan Russia Libya Kenya Lebanon KSA Yemen UAE Ethiopia Uganda Tunis Zambia Somalia Sweden Qatar Bahrain HongKong Iraq Ireland Oman ،‫ﺍﻟﻜﺮﺍﻡ‬‫ﺍﻟﺰﻣﻼﺀ‬ ‫ﻟﻠﻌﺎﻡ‬ "‫ﺍﻟﺪﺍﺭ‬ ‫"ﺃﻫﻞ‬ ‫ﺍﻟﺒﺸﺮﻳﺔ‬ ‫ﺍﳌﻮﺍﺭﺩ‬ ‫ﻣﺠﻠﺔ‬ ‫ﻣﻦ‬ ‫ﺍﻷﻭﻝ‬ ‫ﺍﻟﻌﺪﺩ‬ ‫ﻓﻲ‬ ‫ﺑﻜﻢ‬ ‫ﺃﺭﺣﺐ‬ ‫ﺃﻥ‬ ‫ﺃﻭﺩ‬ ‫ﻣﻦ‬‫ﺍﳌﺴﺘﻮﻯ‬‫ﺑﻨﻔﺲ‬‫ﺍﻟﻌﺎﻡ‬‫ﻫﺬﺍ‬‫ﻣﻦ‬‫ﺍﻷﻭﻝ‬‫ﺍﻟﺮﺑﻊ‬‫ﻣﻦ‬‫ﺍﻻﻧﺘﻬﺎﺀ‬‫ﺍﷲ‬‫ﺑﺤﻤﺪ‬‫ﰎ‬‫ﻟﻘﺪ‬.٢٠١٤ ‫ﺃﻛﺒﺮ‬ ‫ﺑﺠﻬﺪ‬ ‫ﻟﻠﻌﻤﻞ‬ ‫ﻳﺪﻓﻌﻨﺎ‬ ‫ﳑﺎ‬ ،‫ﺍﳌﻨﺼﺮﻡ‬ ‫ﺍﻟﻌﺎﻡ‬ ‫ﻓﻲ‬ ‫ﺣﻘﻘﻨﺎﻩ‬ ‫ﺍﻟﺬﻱ‬ ‫ﺍﳌﺘﻤﻴﺰ‬ ‫ﺍﻷﺩﺍﺀ‬ ‫ﻣﺒﻴﻌﺎﺕ‬‫ﲢﻘﻴﻖ‬‫ﰎ‬‫ﻗﺪ‬‫ﺃﻧﻪ‬‫ﺑﺎﻟﺬﻛﺮ‬‫ﺍﳉﺪﻳﺮ‬‫ﻭﻣﻦ‬،‫ﺍﻟﻄﻤﻮﺣﺔ‬‫ﺍﻟﻌﺎﻡ‬‫ﻫﺬﺍ‬‫ﺃﻫﺪﺍﻑ‬‫ﻟﺘﺤﻘﻴﻖ‬ ‫ﺍﻟﻔﺘﺮﺓ‬‫ﻧﻔﺲ‬‫ﻓﻲ‬‫ﺍﳌﺒﻴﻌﺎﺕ‬‫ﻣﻦ‬‫ﲢﻘﻴﻘﻪ‬‫ﰎ‬‫ﻣﺎ‬‫ﻓﺎﻗﺖ‬‫ﺍﻟﻌﺎﻡ‬‫ﻫﺬﺍ‬‫ﻣﻦ‬‫ﺍﻷﻭﻝ‬‫ﺍﻟﺮﺑﻊ‬‫ﺧﻼﻝ‬ ‫ﲢﻘﻴﻖ‬‫ﺇﻟﻰ‬‫ﺍﻷﻭﻟﻴﺔ‬‫ﺍﳌﺎﻟﻴﺔ‬‫ﺍﻟﻨﺘﺎﺋﺞ‬‫ﻭﺗﺸﻴﺮ‬٪٣٠ ‫ﺍﻟـ‬‫ﺗﻔﻮﻕ‬‫ﺑﻨﺴﺒﺔ‬‫ﺍﳌﻨﺼﺮﻡ‬‫ﺍﻟﻌﺎﻡ‬‫ﺧﻼﻝ‬ ‫ﺇﻳﺠﺎﺑﻴﺔ‬‫ﻣﺪﻯ‬‫ﻳﺆﻛﺪ‬‫ﺍﻷﺩﺍﺀ‬‫ﻣﻦ‬‫ﺍﳌﺴﺘﻮﻯ‬‫ﻫﺬﺍ‬‫ﺇﻥ‬.‫ﺍﻷﺭﺑﺎﺡ‬‫ﺻﺎﻓﻲ‬‫ﻓﻲ‬‫ﺍﻟﻨﻤﻮ‬‫ﻧﺴﺒﺔ‬‫ﻧﻔﺲ‬ ‫ﺍﳉﻬﻮﺩ‬‫ﻣﻦ‬‫ﻟﻼﺳﺘﻔﺎﺩﺓ‬‫ﹰ‬‫ﺟﻤﻴﻌﺎ‬‫ﻭﻳﺪﻓﻌﻨﺎ‬،٢٠١٣‫ﻋﺎﻡ‬‫ﺧﻼﻝ‬‫ﺍﺗﺨﺎﺫﻫﺎ‬‫ﰎ‬‫ﺍﻟﺘﻲ‬‫ﺍﻹﺟﺮﺍﺀﺍﺕ‬ .‫ﺍﳌﺴﺘﻤﺮ‬‫ﺍﻟﺘﻄﻮﺭ‬‫ﻟﺘﺤﻘﻴﻖ‬‫ﹰ‬‫ﺳﺎﺑﻘﺎ‬‫ﺍﳌﺒﺬﻭﻟﺔ‬ ‫ﻓﻲ‬ ‫ﺗﻮﺟﻬﻨﺎ‬ ‫ﻋﻠﻰ‬ ‫ﻧﺤﺎﻓﻆ‬ ‫ﻓﺈﻧﻨﺎ‬ ،‫ﻭﺭﺃﺳﻲ‬ ‫ﺃﻓﻘﻲ‬ ‫ﺗﻮﺳﻊ‬ ‫ﻟﺘﺤﻘﻴﻖ‬ ‫ﺍﺳﺘﺮﺍﺗﻴﺠﻴﺘﻨﺎ‬ ‫ﻣﻊ‬‫ﹰ‬‫ﻭﲤﺎﺷﻴﺎ‬ ،‫ﺫﻟﻚ‬ ‫ﺇﻟﻰ‬ ‫ﺇﺿﺎﻓﺔ‬ ‫ﻋﻠﻰ‬‫ﺍﶈﺎﻓﻈﺔ‬‫ﻣﻊ‬،‫ﻟﻠﻨﻤﻮ‬‫ﻭﻗﺎﺑﻠﻴﺔ‬‫ﻋﺎﻟﻴﺔ‬‫ﺭﺑﺤﻴﺔ‬‫ﺫﺍﺕ‬‫ﺟﺪﻳﺪﺓ‬‫ﺃﺳﻮﺍﻕ‬‫ﻓﻲ‬‫ﻭﺍﻟﺘﻮﺍﺟﺪ‬‫ﺍﳊﺎﻟﻴﺔ‬‫ﺍﻷﺳﻮﺍﻕ‬‫ﻫﻴﻜﻠﺔ‬‫ﺇﻋﺎﺩﺓ‬ .‫ﺍﻟﺪﻭﺍﺋﻴﺔ‬‫ﺍﳌﻨﺘﺠﺎﺕ‬‫ﻣﻦ‬‫ﻣﺮﺑﺢ‬‫ﻣﺰﻳﺞ‬ ‫ﻭﺍﻟﺘﻲ‬ ‫ﻭﺍﳉﻮﺩﺓ‬ ‫ﺍﻹﻧﺘﺎﺟﻴﺔ‬ ‫ﺣﻴﺚ‬ ‫ﻣﻦ‬ ‫ﳑﺘﺎﺯﺓ‬ ‫ﻧﺘﺎﺋﺞ‬ ‫ﲢﻘﻴﻖ‬ ‫ﺍﷲ‬ ‫ﺑﺤﻤﺪ‬ ‫ﰎ‬ ،‫ﺍﻹﻧﺘﺎﺟﻴﺔ‬ ‫ﺍﻟﻌﻤﻠﻴﺎﺕ‬ ‫ﻣﺴﺘﻮﻯ‬ ‫ﻋﻠﻰ‬ ‫ﻭ‬ ‫ﺗﻨﻔﻴﺬ‬ ‫ﻓﻲ‬ ‫ﺍﳌﺘﺰﺍﻳﺪ‬ ‫ﺍﳌﺎﻟﻲ‬ ‫ﺍﻟﻮﻋﻲ‬ ‫ﻫﺬﺍ‬ ‫ﺇﻥ‬ .‫ﺍﻹﻧﺘﺎﺝ‬ ‫ﻛﻠﻔﺔ‬ ‫ﺗﻘﻠﻴﻞ‬ ‫ﻭﻋﻠﻰ‬ ‫ﺍﻟﺮﺑﺤﻴﺔ‬ ‫ﻋﻠﻰ‬ ‫ﺇﻳﺠﺎﺑﻲ‬ ‫ﺑﺸﻜﻞ‬ ‫ﺗﻨﻌﻜﺲ‬ ‫ﺍﻷﺩﺍﺀ‬‫ﻣﺴﺘﻮﻯ‬‫ﻋﻠﻰ‬‫ﺍﻟﺘﻤﻴﺰ‬‫ﻓﻲ‬‫ﺍﻟﺘﻜﺎﻣﻞ‬‫ﻟﺘﺤﻘﻴﻖ‬‫ﹰ‬‫ﻣﻬﻤﺎ‬‫ﹰ‬‫ﻼ‬‫ﻋﺎﻣ‬‫ﻳﻌﺘﺒﺮ‬‫ﺍﻹﻧﺘﺎﺟﻴﺔ‬‫ﻭﺍﻟﻌﻤﻠﻴﺎﺕ‬‫ﺍﳌﺒﻴﻌﺎﺕ‬‫ﻧﺸﺎﻃﺎﺕ‬ .‫ﻲ‬‫ﺍﻟﺘﺸﻐﻴﻠ‬ ،‫ﺍﳌﺴﺘﻘﺒﻠﻴﺔ‬‫ﺍﳌﻨﺘﺠﺎﺕ‬‫ﻣﻦ‬‫ﻭﻣﺴﺘﻤﺮ‬‫ﻧﻮﻋﻲ‬‫ﺗﺪﻓﻖ‬‫ﻟﺘﻮﻓﻴﺮ‬‫ﺍﻻﺳﺘﺮﺍﺗﻴﺠﻴﺔ‬‫ﻟﻸﻫﻤﻴﺔ‬‫ﻭﺑﺎﻟﻨﻈﺮ‬،‫ﺃﺧﺮﻯ‬‫ﻧﺎﺣﻴﺔ‬‫ﻭﻣﻦ‬ ‫ﺍﺳﺘﺮﺍﺗﻴﺠﻴﺔ‬ ‫ﺃﻫﻤﻴﺔ‬ ‫ﺫﺍﺕ‬ ‫ﲟﻨﺘﺠﺎﺕ‬ ‫ﻭﺍﻟﺘﻄﻮﻳﺮ‬ ‫ﺍﻟﺒﺤﺚ‬ ‫ﻣﺨﺰﻭﻥ‬ ‫ﺇﺛﺮﺍﺀ‬ ‫ﺇﻟﻰ‬ ‫ﺗﻬﺪﻑ‬ ‫ﺑﺨﻄﻂ‬‫ﹰ‬‫ﻗﺪﻣﺎ‬ ‫ﺍﳌﻀﻲ‬ ‫ﰎ‬ ‫ﻓﻘﺪ‬ .‫ﻭﻣﺎﻟﻴﺔ‬ ‫ﻭﺗﺴﻮﻳﻘﻴﺔ‬ ‫ﻟﺪﻳﻨﺎ‬‫ﺍﻷﺛﻤﻦ‬‫ﺍﳌﻮﺭﺩ‬‫ﺃﻥ‬‫ﻳﻘﲔ‬‫ﻋﻠﻰ‬‫ﺃﺻﺒﺤﻨﺎ‬‫ﻓﻘﺪ‬،‫ﺍﻟﺪﻭﺍﺀ‬‫ﺩﺍﺭ‬‫ﺷﺮﻛﺔ‬‫ﻓﻲ‬‫ﺷﻬﺪﻧﺎﻫﺎ‬‫ﺍﻟﺘﻲ‬‫ﺍﻹﻳﺠﺎﺑﻴﺔ‬‫ﺍﻟﺘﻐﻴﺮﺍﺕ‬‫ﻛﻞ‬‫ﻣﻊ‬ ‫ﺑﻌﺾ‬ ‫ﻗﺒﻞ‬ ‫ﻣﻦ‬ ‫ﲢﻘﻴﻘﻪ‬ ‫ﰎ‬ ‫ﺍﻟﺬﻱ‬ ‫ﺍﻹﳒﺎﺯ‬ ‫ﻭﺃﻥ‬ ‫ﻭﺗﻔﺎﻥ‬ ‫ﻭﺇﺧﻼﺹ‬ ‫ﺟﻬﺪ‬ ‫ﺑﻜﻞ‬ ‫ﻳﻌﻤﻠﻮﻥ‬ ‫ﺍﻟﺬﻳﻦ‬ ‫ﺍﻷﻭﻓﻴﺎﺀ‬ ‫ﻣﻮﻇﻔﻮﻧﺎ‬ ‫ﻫﻢ‬ ‫ﻟﻠﺘﻄﻮﺭ‬‫ﹰ‬‫ﺟﻤﻴﻌﺎ‬ ‫ﻟﻨﺎ‬‫ﹰ‬‫ﻣﻬﻤﺎ‬‫ﹰ‬‫ﻭﺣﺎﻓﺰﺍ‬‫ﹰ‬‫ﺭﺍﺋﻌﺎ‬ ‫ﺍﳌﻘﺎﻳﻴﺲ‬ ‫ﺑﻜﻞ‬ ‫ﻳﻌﺘﺒﺮ‬ ‫ﺍﳋﺎﺭﺟﻴﺔ‬ ‫ﺍﻷﺳﻮﺍﻕ‬ ‫ﻓﻲ‬‫ﹰ‬‫ﺧﺼﻮﺻﺎ‬ ‫ﻣﻮﻇﻔﻴﻨﺎ‬ ‫ﺍﻟﻜﺮﺍﻡ‬‫ﳌﻮﻇﻔﻴﻨﺎ‬‫ﺍﳌﻮﺟﻬﺔ‬‫ﺭﺳﺎﻟﺘﻲ‬‫ﻋﻠﻰ‬‫ﺃﺧﺮﻯ‬‫ﻣﺮﺓ‬‫ﺍﻟﺘﺄﻛﻴﺪ‬‫ﺃﻭﺩ‬،‫ﺍﻟﺴﻴﺎﻕ‬‫ﻫﺬﺍ‬‫ﻭﻓﻲ‬.‫ﳒﺎﺡ‬‫ﻭ‬‫ﻋﺰﻡ‬‫ﺑﻜﻞ‬‫ﹰ‬‫ﻼ‬‫ﻣﺴﺘﻘﺒ‬ ‫ﻣﺴﺘﻮﻳﺎﺕ‬ ‫ﺑﻌﻜﺲ‬ ‫ﺍﻻﻟﺘﺰﺍﻡ‬ ‫ﻭﻫﻲ‬ ،‫ﻋﻤﻠﻬﻢ‬ ‫ﻣﻮﺍﻗﻊ‬ ‫ﻓﻲ‬ ‫ﻟﻬﻢ‬ ‫ﺍﳌﺴﺘﻤﺮﺓ‬ ‫ﺯﻳﺎﺭﺍﺗﻲ‬ ‫ﺧﻼﻝ‬ ‫ﺑﻠﻘﺎﺋﻬﻢ‬ ‫ﺗﺸﺮﻓﺖ‬ ‫ﺍﻟﺬﻳﻦ‬ ‫ﺳﺎﻫﻤﻮﺍ‬‫ﺍﻟﺬﻳﻦ‬‫ﻟﻠﻤﻮﻇﻔﲔ‬‫ﺍﳌﻤﻨﻮﺣﺔ‬‫ﻭﺍﳌﺰﺍﻳﺎ‬‫ﺍﳌﻜﺎﻓﺂﺕ‬‫ﳕﻮ‬‫ﻋﻠﻰ‬‫ﻣﺒﺎﺷﺮ‬‫ﺑﺸﻜﻞ‬‫ﻭﺍﳌﺒﻴﻌﺎﺕ‬‫ﺍﻟﺮﺑﺤﻴﺔ‬‫ﻓﻲ‬‫ﺍﻟﻨﻤﻮ‬ ‫ﺍﻟﺪﻭﺍﺀ‬ ‫ﺩﺍﺭ‬ ‫ﺷﺮﻛﺔ‬ ‫ﻣﻮﻇﻔﻲ‬ ‫ﺟﻤﻴﻊ‬ ‫ﻣﻦ‬ ‫ﺍﻗﺘﺮﺍﺣﺎﺕ‬ ‫ﺃﻭ‬ ‫ﻣﻼﺣﻈﺎﺕ‬ ‫ﺑﺄﻱ‬ ‫ﺃﺭﺣﺐ‬ ‫ﺃﻥ‬ ‫ﺃﻭﺩ‬ ،‫ﺫﻟﻚ‬ ‫ﺇﻟﻰ‬ ‫ﺇﺿﺎﻓﺔ‬ .‫ﺑﺘﺤﻘﻴﻘﻬﺎ‬ ‫ﺍﻷﻗﺮﺏ‬‫ﻫﻢ‬‫ﻣﺒﺎﺷﺮ‬‫ﺑﺸﻜﻞ‬‫ﻭﻋﻤﻼﺋﻨﺎ‬‫ﻣﺴﺘﺤﻀﺮﺍﺗﻨﺎ‬‫ﻣﻊ‬‫ﻳﺘﻌﺎﻣﻠﻮﻥ‬‫ﺍﻟﺬﻳﻦ‬‫ﻣﻮﻇﻔﻴﻨﺎ‬‫ﻧﻌﺘﺒﺮ‬‫ﺣﻴﺚ‬،‫ﻭﺟﺪﻭﺍ‬‫ﺃﻳﻨﻤﺎ‬ .‫ﺃﻓﻀﻞ‬‫ﳌﺴﺘﻘﺒﻞ‬‫ﺍﻟﺒﻨﺎﺀﺓ‬‫ﻭﺍﻷﻓﻜﺎﺭ‬‫ﺍﻟﻮﺍﻗﻌﻴﺔ‬‫ﺍﻹﻓﺎﺩﺓ‬‫ﻧﻘﻞ‬‫ﻓﻲ‬ ‫ﺍﻟﻌﺎﻡ‬‫ﺍﳌﺪﻳﺮ‬ ‫ﺍﳋﻄﻴﺐ‬‫ﻋﺎﻣﺮ‬‫ﺍﳌﻬﻨﺪﺱ‬
  • 4. 2 www.dadgroup.com ‫ﻓﻘﻂ‬ ‫ﲢﻘﻖ‬ ‫ﻟﻢ‬ ‫ﺍﳋﺎﺭﺟﻴﺔ‬ ‫ﺍﻟﺪﻭﺍﺀ‬ ‫ﺩﺍﺭ‬ ‫ﺷﺮﻛﺔ‬ ‫ﺃﺳﻮﺍﻕ‬ ‫ﻣﻦ‬ ‫ﺳﺘﺔ‬ ‫ﺑﺄﻥ‬ ‫ﺇﻋﻼﻣﻜﻢ‬ ‫ﻳﺴﺮﻧﺎ‬ ‫ﻧﺴﺐ‬ ‫ﺣﻘﻘﺖ‬ ‫ﺑﻞ‬ ،٢٠١٤ ‫ﻋﺎﻡ‬ ‫ﻣﻦ‬ ‫ﺍﻷﻭﻝ‬ ‫ﺍﻟﺮﺑﻊ‬ ‫ﻧﻬﺎﻳﺔ‬ ‫ﺣﺘﻰ‬ ‫ﺍﳌﺒﻴﻌﺎﺕ‬ ‫ﻣﻦ‬ ‫ﺃﻫﺪﺍﻓﻬﺎ‬ :‫ﻫﻲ‬ ‫ﺍﻷﺳﻮﺍﻕ‬ .‫ﺍﶈﺪﺩ‬ ‫ﺍﻟﻬﺪﻑ‬ ‫ﻣﻦ‬ ‫ﺃﻋﻠﻰ‬ ‫ﻣﺒﻴﻌﺎﺕ‬ .‫ﻭﺭﻭﻣﺎﻧﻴﺎ‬ ‫ﻭﻗﻄﺮ‬ ‫ﺍﳌﺘﺤﺪﺓ‬ ‫ﻭﺍﻹﻣﺎﺭﺍﺕ‬ ‫ﻭﻟﺒﻨﺎﻥ‬ ‫ﻤﺎﻥ‬‫ﻋﹸ‬ ‫ﻭﺳﻠﻄﻨﺔ‬ ‫ﺍﻷﺭﺩﻥ‬
  • 5. 3 www.dadgroup.com ‫ﻋﻤﻴﺪ‬/‫ﺟﺎﺭﺩﻳﻦ‬‫ﺃﻻﻥ‬‫ﺍﻟﺒﺮﻭﻓﻴﺴﻮﺭ‬‫ﻗﺎﻡ‬،‫ﺍﶈﻠﻴﺔ‬‫ﺍﻷﺩﻭﻳﺔ‬‫ﺷﺮﻛﺎﺕ‬‫ﺑﲔ‬‫ﻣﺎ‬‫ﺍﻟﺴﺒﺎﻗﺔ‬‫ﺗﻌﺘﺒﺮ‬‫ﺧﻄﻮﺓ‬‫ﻓﻲ‬ ‫ﺍﻟﺜﺎﻧﻲ‬ ‫ﺍﻟﺴﻨﻮﻱ‬ ‫ﺍﳌﺆﲤﺮ‬ ‫ﺧﻼﻝ‬ ‫ﻋﻠﻤﻴﺘﲔ‬ ‫ﻣﺤﺎﺿﺮﺗﲔ‬ ‫ﺑﻌﻘﺪ‬ ‫ﺟﻼﺳﻜﻮ‬ ‫ﺟﺎﻣﻌﺔ‬ ‫ﻓﻲ‬ ‫ﺍﻟﻄﺐ‬ ‫ﻛﻠﻴﺔ‬ .‫ﺍﻟﻌﺎﻡ‬‫ﻫﺬﺍ‬‫ﻣﻦ‬‫ﺍﻷﻭﻝ‬‫ﺍﻟﺮﺑﻊ‬‫ﺧﻼﻝ‬‫ﻛﻴﻨﻴﺎ‬‫ﻓﻲ‬‫ﻣﻮﻣﺒﺎﺳﺎ‬‫ﻣﺪﻳﻨﺔ‬‫ﻓﻲ‬‫ﻋﻘﺪﻩ‬‫ﰎ‬‫ﻭﺍﻟﺬﻱ‬‫ﺍﻟﺪﻭﺍﺀ‬‫ﻟﺪﺍﺭ‬ ‫ﻧﺸﺮ‬‫ﰎ‬‫ﻭﺍﻟﺘﻲ‬‫ﺍﺨﻤﻟﺒﺮﻳﺔ‬‫ﺍﻟﺘﺠﺎﺭﺏ‬‫ﻣﻦ‬‫ﻫﺎﺋﻞ‬‫ﺑﻌﺪﺩ‬‫ﻗﺎﻡ‬‫ﻗﺪ‬‫ﺟﺎﺭﺩﻳﻦ‬‫ﺃﻻﻥ‬‫ﺍﻟﺒﺮﻭﻓﻴﺴﻮﺭ‬‫ﺃﻥ‬،‫ﺑﺎﻟﺬﻛﺮ‬‫ﺍﳉﺪﻳﺮ‬‫ﻭ‬ ‫ﺃﻫﻤﻬﺎ‬‫ﺣﺴﺎﺳﺔ‬‫ﻣﻨﺎﺻﺐ‬‫ﻋﺪﺓ‬‫ﺗﻘﻠﺪ‬‫ﺣﻴﺚ‬.‫ﺭﻓﻴﻊ‬‫ﻣﺴﺘﻮﻯ‬‫ﺫﺍﺕ‬‫ﻋﻠﻤﻴﺔ‬‫ﻣﺠﻼﺕ‬‫ﻓﻲ‬‫ﻣﻨﻬﺎ‬‫ﺍﻟﻌﺪﻳﺪ‬ ‫ﻭ‬‫ﺍﻟﻜﻠﻰ‬‫ﻟﻄﺐ‬‫ﺍﻟﺴﻜﻮﺗﻠﻨﺪﻳﺔ‬‫ﻟﻠﺠﻤﻌﻴﺔ‬‫ﹰ‬‫ﺎ‬‫ﻭﺭﺋﻴﺴ‬‫ﺍﻟﻜﻠﻰ‬‫ﻟﻄﺐ‬‫ﺍﻷﻭﺭﻭﺑﻴﺔ‬‫ﺍﻟﻌﻠﻤﻴﺔ‬‫ﻟﻠﺠﻤﻌﻴﺔ‬‫ﹰ‬‫ﺎ‬‫ﺭﺋﻴﺴ‬ .‫ﺍﻟﺰﺭﺍﻋﺔ‬ ‫ﺍﻷﻭﻝ‬‫ﺳﺠﻞ‬‫ﺣﻴﺚ‬،‫ﺍﳌﻨﺼﺮﻡ‬‫ﺍﻟﻌﺎﻡ‬‫ﺧﻼﻝ‬‫ﻋﻘﺪﻩ‬‫ﰎ‬‫ﻭﺍﻟﺬﻱ‬‫ﺍﻷﻭﻝ‬‫ﺍﳌﺆﲤﺮ‬‫ﺃﻋﻤﺎﻝ‬‫ﻟﻴﺴﺘﻜﻤﻞ‬‫ﺍﳌﺆﲤﺮ‬‫ﻫﺬﺍ‬‫ﻳﺄﺗﻲ‬ :‫ﺍﻟﺘﺎﻟﻴﺔ‬‫ﺍﻹﳒﺎﺯﺍﺕ‬ .‫ﺃﻧﻮﺍﻋﻬﺎ‬‫ﲟﺨﺘﻠﻒ‬‫ﺍﻷﻣﺮﺍﺽ‬‫ﻭﻣﻨﺎﻗﺸﺔ‬‫ﺍﻟﻌﻠﻤﻴﺔ‬‫ﺍﳌﻮﺍﺿﻴﻊ‬‫ﺗﻨﻮﻉ‬- .‫ﺟﺎﺭﺩﻳﻦ‬‫ﺃﻻﻥ‬‫ﺍﻟﺒﺮﻭﻓﻴﺴﻮﺭ‬‫ﺇﻟﻰ‬‫ﺑﺎﻹﺿﺎﻓﺔ‬ ‫ﺭﻓﻴﻊ‬‫ﻣﺴﺘﻮﻯ‬‫ﻋﻠﻰ‬‫ﺍﳌﺘﺤﺪﺛﲔ‬‫ﻣﻦ‬‫ﻛﺒﻴﺮ‬‫ﻋﺪﺩ‬- .‫ﺍﻻﺧﺘﺼﺎﺻﺎﺕ‬‫ﻣﺨﺘﻠﻒ‬‫ﻣﻦ‬‫ﺍﻷﻃﺒﺎﺀ‬‫ﻣﻦ‬‫ﺷﺨﺺ‬٣٠٠‫ﺍﻟﻰ‬‫ﻭﺻﻞ‬‫ﺍﻟﺬﻱ‬‫ﺍﳊﻀﻮﺭ‬‫ﻋﺪﺩ‬- .‫ﻭﻟﺒﻨﺎﻥ‬‫ﺍﻟﻌﺮﺑﻴﺔ‬‫ﻭﺍﻹﻣﺎﺭﺍﺕ‬‫ﻭﺍﻟﺴﻌﻮﺩﻳﺔ‬‫ﻭﻟﻴﺒﻴﺎ‬‫ﻋﻤﺎﻥ‬‫ﻣﺜﻞ‬‫ﺍﳌﺆﲤﺮ‬‫ﻓﻲ‬‫ﺟﺪﻳﺪﺓ‬‫ﺃﺳﻮﺍﻕ‬‫ﻣﺸﺎﺭﻛﺔ‬- ‫ﺍﻟﺘﻲ‬ ‫ﺍﻟﻌﻠﻤﻴﺔ‬ ‫ﺍﻻﺳﺘﻔﺎﺩﺓ‬ ‫ﻟﻘﺪﺭ‬ ‫ﻭﺫﻟﻚ‬ ‫ﺍﳌﺆﲤﺮ‬ ‫ﻫﺬﻩ‬ ‫ﳊﻀﻮﺭ‬ ‫ﻭﺍﻣﺘﻨﺎﻧﻬﻢ‬ ‫ﺳﺮﻭﺭﻫﻢ‬ ‫ﻋﻦ‬ ‫ﺍﳊﻀﻮﺭ‬ ‫ﺃﻋﺮﺏ‬ .‫ﺍﳌﺆﲤﺮ‬‫ﺑﺘﻨﻈﻴﻢ‬‫ﺇﻋﺠﺎﺑﻬﻢ‬‫ﺇﻟﻰ‬‫ﺑﺎﻹﺿﺎﻓﺔ‬‫ﻋﻠﻴﻬﺎ‬‫ﺣﺼﻠﻮﺍ‬ -
  • 7. 5 www.dadgroup.com ‫ﺑﺴﺒﺐ‬،‫ﺍﻟﺪﻗﻴﻘﺔ‬‫ﺍﳊﻴﺔ‬‫ﻟﻠﻜﺎﺋﻨﺎﺕ‬‫ﻭﻣﺘﺨﺼﺼﺔ‬‫ﻣﻨﺎﺳﺒﺔ‬‫ﺑﻴﺌﺔ‬‫ﺍﻹﻧﺘﺎﺝ‬‫ﻭﻣﻨﻄﻘﺔ‬‫ﺍﻟﺪﻭﺍﺀ‬‫ﺗﺮﻛﻴﺒﺔ‬‫ﺗﻌﺘﺒﺮ‬ ‫ﺍﳌﻴﺎﻩ‬‫ﺣﺎﻟﺔ‬‫ﻓﻲ‬‫ﻭﺧﺎﺻﺔ‬،‫ﺍﳌﻠﻮﺛﺔ‬‫ﺍﻟﺪﻗﻴﻘﺔ‬‫ﺍﳊﻴﺔ‬‫ﺍﻟﻜﺎﺋﻨﺎﺕ‬‫ﺑﻮﺍﺳﻄﺔ‬‫ﻟﻬﺠﻮﻡ‬‫ﺗﻌﺮﺿﻬﺎ‬‫ﺇﻣﻜﺎﻧﻴﺔ‬ .‫ﻭﺍﻟﻜﺒﺴﻮﻻﺕ‬‫ﺍﻟﻜﺮﳝﺎﺕ‬،‫ﺍﳌﻌﻠﻘﺎﺕ‬،‫ﺍﻟﺸﺮﺍﺑﺎﺕ‬:‫ﻣﺜﻞ‬‫ﻭﺃﻧﻮﺍﻉ‬،‫ﺍﻟﻌﻘﻴﻤﺔ‬‫ﻭﺍﳌﺴﺘﺤﻀﺮﺍﺕ‬ ‫ﻣﺎﻟﻴﺔ‬ ‫ﻭﻣﺸﺎﻛﻞ‬ ‫ﻟﻠﻤﺴﺘﻬﻠﻚ‬ ‫ﺻﺤﻴﺔ‬ ‫ﻣﺨﺎﻃﺮ‬ ‫ﺇﻟﻰ‬ ‫ﺍﻟﺪﻭﺍﺋﻴﺔ‬ ‫ﺍﻟﺼﻨﺎﻋﺎﺕ‬ ‫ﻓﻲ‬ ‫ﺍﳌﺎﻳﻜﺮﻭﺑﻲ‬ ‫ﺍﻟﺘﻠﻮﺙ‬ ‫ﻳﺆﺩﻱ‬ ‫ﻣﻦ‬ ‫ﻋﻠﻴﻪ‬ ‫ﻳﺘﺮﺗﺐ‬ ‫ﳌﺎ‬ ‫ﺍﻟﺘﻘﺎﺿﻲ‬ ‫ﺗﻜﺎﻟﻴﻒ‬ ‫ﺑﺴﺒﺐ‬ ‫ﺃﻭ‬ ‫ﺍﳌﻨﺘﺠﺎﺕ‬ ‫ﻓﻘﺪﺍﻥ‬ ‫ﺑﺴﺒﺐ‬ ‫ﻭﺫﻟﻚ‬ ،‫ﺍﳌﺼﻨﻌﺔ‬ ‫ﻟﻠﺸﺮﻛﺔ‬ ‫ﻣﻦ‬‫ﺍﳉﺮﺛﻮﻣﻲ‬‫ﺍﻟﺘﺤﻠﻴﻞ‬‫ﺩﺍﺋﺮﺓ‬‫ﺗﻌﺘﺒﺮ‬‫ﻭﺃﻫﻤﻴﺘﻬﺎ‬‫ﺍﻷﺳﺒﺎﺏ‬‫ﻭﻟﻬﺬﻩ‬ .‫ﻟﻠﻤﺴﺘﺨﺪﻡ‬‫ﹰ‬‫ﺍ‬‫ﺿﺮﺭ‬‫ﻳﺴﺒﺐ‬‫ﺍﻟﺬﻱ‬‫ﺍﻟﺘﻠﻒ‬ .‫ﺍﳌﻨﺘﺞ‬‫ﺟﻮﺩﺓ‬‫ﻟﻀﻤﺎﻥ‬‫ﺟﻬﻮﺩ‬‫ﻣﻦ‬‫ﺑﻪ‬‫ﺗﻘﻮﻡ‬‫ﳌﺎ‬‫ﺍﻟﺪﻭﺍﺋﻴﺔ‬‫ﺍﻟﺼﻨﺎﻋﺎﺕ‬‫ﻓﻲ‬‫ﺍﻟﺮﺋﻴﺴﻴﺔ‬‫ﺍﻟﺪﻭﺍﺋﺮ‬ :‫ﻗﺴﻤﲔ‬‫ﻣﻦ‬‫ﺍﻟﺪﺍﺋﺮﺓ‬‫ﺗﺘﻜﻮﻥ‬ .‫ﺍﻟﻨﻮﻋﻴﺔ‬‫ﺍﻟﺮﻗﺎﺑﺔ‬‫ﻗﺴﻢ‬• .‫ﻭﺍﻟﺘﻄﻮﻳﺮ‬‫ﺍﻟﺒﺤﺚ‬‫ﻗﺴﻢ‬• :‫ﺍﻟﺘﺎﻟﻴﺔ‬‫ﺑﺎﳌﻬﺎﻡ‬‫ﺍﻟﺪﺍﺋﺮﺓ‬‫ﻭﺗﻘﻮﻡ‬ .‫ﺍﻟﻨﻬﺎﺋﻴﺔ‬‫ﻭﺍﳌﻨﺘﺠﺎﺕ‬‫ﺍﳌﺼﻨﻌﺔ‬‫ﺷﺒﻪ‬‫ﺍﳌﻨﺘﺠﺎﺕ‬‫ﻓﻲ‬‫ﺍﻟﺪﻗﻴﻘﺔ‬‫ﺍﳊﻴﺔ‬‫ﺍﻟﻜﺎﺋﻨﺎﺕ‬‫ﻓﺤﺺ‬• .‫ﺍﻟﻨﻬﺎﺋﻴﺔ‬‫ﻭﺍﳌﻨﺘﺠﺎﺕ‬‫ﺍﳋﺎﻡ‬‫ﻟﻠﻤﻮﺍﺩ‬‫ﺍﻟﻌﻘﺎﻣﺔ‬‫ﻓﺤﺺ‬• .‫ﺍﳉﺮﺛﻮﻣﻴﺔ‬‫ﺑﺎﻟﻄﺮﻕ‬‫ﺍﳊﻴﻮﻳﺔ‬‫ﺍﳌﻀﺎﺩﺍﺕ‬‫ﻣﻌﺎﻳﺮﺓ‬• .‫ﺍﻟﻌﻘﺎﻣﺔ‬‫ﳌﻨﻄﻘﺔ‬‫ﻛﺎﻣﻠﺔ‬‫ﻣﺮﺍﻗﺒﺔ‬• .‫ﻭﺍﳌﺎﺀ‬‫ﺍﻟﻬﻮﺍﺀ‬‫ﺗﻠﻮﺙ‬‫ﻭﺿﺒﻂ‬‫ﻣﺮﺍﻗﺒﺔ‬• .‫ﺍﻟﻬﻮﺍﺀ‬‫ﻓﻲ‬‫ﺍﻟﺒﻨﺴﻠﲔ‬‫ﲟﺎﺩﺓ‬‫ﺗﻠﻮﺙ‬‫ﻭﺟﻮﺩ‬‫ﻋﺪﻡ‬‫ﻣﻦ‬‫ﺍﻟﺘﺄﻛﺪ‬• .MediaFill‫ﻃﺮﻳﻖ‬‫ﻋﻦ‬‫ﺍﻟﻌﻘﻴﻤﺔ‬‫ﻟﻠﻤﺴﺘﺤﻀﺮﺍﺕ‬‫ﺍﻟﺘﺼﻨﻴﻌﻴﺔ‬‫ﺍﻟﻌﻤﻠﻴﺔ‬‫ﻣﻦ‬‫ﺍﻟﺘﺄﻛﺪ‬• .Challenge Test & MEC of the Preservative s• .‫ﺍﻟﺒﻴﻮﻟﻮﺟﻲ‬‫ﺍﻟﺘﺤﻠﻴﻞ‬‫ﻃﺮﻕ‬‫ﻣﻦ‬‫ﺍﻟﺘﺜﺒﺖ‬• .Bacterial Endotoxin Test (LAL Test) for injectable•
  • 8. 6 www.dadgroup.com ‫ﺍﳊﻘﺎﺋﻖ‬ ‫ﺃﺑﺮﺯ‬ ‫ﺍﳌﻤﻠﻜﺔ‬‫ﻓﻲ‬‫ﻣﻨﻬﺎ‬‫ﺍﺛﻨﺘﺎﻥ‬‫ﺟﺎﻣﻌﺎﺕ‬‫ﺧﻤﺲ‬‫ﻟﺪﻯ‬‫ﻟﻸﺑﺤﺎﺙ‬‫ﻛﻤﺮﻛﺰ‬‫ﻣﻌﺘﻤﺪﺓ‬‫ﺍﳉﺮﺛﻮﻣﻲ‬‫ﺍﻟﺘﺤﻠﻴﻞ‬‫ﺩﺍﺋﺮﺓ‬ :‫ﻭﻫﻤﺎ‬‫ﻭﻓﻠﺴﻄﲔ‬‫ﺍﻷﺭﺩﻥ‬‫ﻓﻲ‬‫ﻭﺍﻷﺧﺮﻯ‬‫ﺍﳌﺘﺤﺪﺓ‬ .‫ﺍﳌﺘﺤﺪﺓ‬‫ﺍﻟﻮﻻﻳﺎﺕ‬‫ﻓﻲ‬‫ﺩﻭﻧﺪﻱ‬‫ﺍﺑﻴﺮﺗﻲ‬‫ﻭﺟﺎﻣﻌﺔ‬ ‫ﻣﺎﻧﺸﺴﺘﺮ‬‫ﺟﺎﻣﻌﺔ‬ .‫ﺍﻷﺭﺩﻥ‬‫ﻓﻲ‬‫ﺍﻟﺒﺘﺮﺍﺀ‬‫ﻭﺟﺎﻣﻌﺔ‬ ‫ﺍﻷﺭﺩﻧﻴﺔ‬‫ﺍﳉﺎﻣﻌﺔ‬ .‫ﻓﻠﺴﻄﲔ‬‫ﻓﻲ‬ ‫ﺍﻟﻨﺠﺎﺡ‬‫ﺟﺎﻣﻌﺔ‬ .‫ﺍﻷﺭﺩﻧﻴﺔ‬‫ﺍﻟﺼﺤﺔ‬‫ﻭﺯﺍﺭﺓ‬‫ﻓﻲ‬‫ﺍﻟﻔﻨﻴﺔ‬‫ﻟﻠﺠﻨﺔ‬‫ﻣﺮﺟﻌﻲ‬‫ﻛﻤﺨﺘﺒﺮ‬‫ﹰ‬‫ﺎ‬‫ﺃﻳﻀ‬‫ﻣﻌﺘﻤﺪﻭﻥ‬‫ﻧﺤﻦ‬• ‫ﻫﺬﻩ‬‫ﻣﻦ‬‫ﻭﻭﺍﺣﺪﺓ‬‫ﻭﺍﻟﺪﻛﺘﻮﺭﺍﻩ‬ ‫ﺍﳌﺎﺟﺴﺘﻴﺮ‬‫ﻟﺸﻬﺎﺩﺓ‬‫ﺍﺨﻤﻟﺘﺒﺮ‬‫ﻓﻲ‬‫ﺇﳒﺎﺯﻫﺎ‬‫ﰎ‬‫ﺑﺤﻮﺙ‬‫ﺧﻤﺴﺔ‬‫ﻣﻦ‬‫ﺃﻛﺜﺮ‬• ‫ﻧﺸﺮ‬‫ﰎ‬‫ﻭﻗﺪ‬،‫ﺍﳌﺎﺟﺴﺘﻴﺮ‬‫ﺩﺭﺟﺔ‬‫ﻓﻲ‬‫ﺍﻟﻨﻮﺍﺟﻌﺔ‬‫ﻋﻠﻲ‬‫ﺍﻟﺴﻴﺪ‬‫ﻭﺍﻟﺘﻘﻨﻴﺔ‬ ‫ﺍﳉﻮﺩﺓ‬‫ﺇﺩﺍﺭﺓ‬‫ﳌﺪﻳﺮ‬‫ﻛﺎﻧﺖ‬‫ﺍﻷﺑﺤﺎﺙ‬ ‫ﲢﺖ‬2012‫ﺳﻨﺔ‬‫ﻣﻦ‬2:2‫ﺭﻗﻢ‬‫ﺍﻟﺜﺎﻧﻲ‬‫ﺍﻟﻌﺪﺩ‬،‫ﺍﳊﻴﻮﻳﺔ‬‫ﺍﳌﻀﺎﺩﺍﺕ‬‫ﻓﻲ‬‫ﺍﻟﻌﻠﻤﻴﺔ‬‫ﺍﻟﻌﺮﺑﻴﺔ‬‫ﺍﺠﻤﻟﻠﺔ‬‫ﻓﻲ‬‫ﺑﺤﺜﻪ‬ :‫ﻋﻨﻮﺍﻥ‬ The Antimicrobial Activity of Oil-in-Water Microemulsions predicted by their position within the Microemulsion Stability Zone
  • 9. 7 www.dadgroup.com : .‫ﻟﻠﺬﻫﺎﻥ‬ ‫ﻣﻀﺎﺩ‬ ‫ﻋﺎﻣﻞ‬ ‫ﻭﻫﻮ‬ ‫ﻛﻮﻳﺘﺎﻳﺎﺑﲔ‬ ‫ﻋﻠﻰ‬ ‫ﺍﺳﺒﻴﺮﺍﻝ‬ ‫ﻳﺤﺘﻮﻱ‬ ‫ﺃﻣﻼﺡ‬ ،‫ﺍﻟﺒﻠﻮﺭﻳﺔ‬ ‫ﺩﻗﻴﻖ‬ ‫ﺳﻴﻠﻴﻠﻮﺯ‬ ،‫ﻻﻛﺘﻮﺯ‬ ،‫ﻫﻴﺪﺭﻭﺟﲔ‬ ‫ﻛﺎﻟﺴﻴﻮﻡ‬ ‫ﻓﻮﺳﻔﺎﺕ‬ :‫ﺍﻟﻔﻌﺎﻟﺔ‬ ‫ﻏﻴﺮ‬ ‫ﺍﳌﻮﺍﺩ‬ ‫ﺃﻛﺴﻴﺪ‬ ‫ﺛﺎﻧﻲ‬ ،‫ﻫﻴﺒﺮﻭﻣﻴﻠﻮﺯ‬ ،‫ﺍﳌﺎﻏﻨﻴﺴﻴﻮﻡ‬ ‫ﺳﺘﻴﺎﺭﺍﺕ‬ ،‫ﺑﻮﻓﻴﺪﻭﻥ‬ ،‫ﺍﻟﻨﺸﺎ‬ ‫ﳉﻠﻴﻜﻮﻻﺕ‬ ‫ﺍﻟﺼﻮﺩﻳﻮﻡ‬ ‫ﺍﺳﺒﻴﺮﺍﻝ‬ ‫ﻓﻲ‬ (١٧٢E) ‫ﺃﺻﻔﺮ‬ ‫ﻭﻟﻮﻥ‬ ‫ﻣﻠﻐﻢ‬ ٢٥ ‫ﺍﺳﺒﻴﺮﺍﻝ‬ ‫ﻓﻲ‬ (١٧٢E) ‫ﺃﺣﻤﺮ‬ ‫ﻟﻮﻥ‬ ،‫ﻣﺎﻛﺮﻭﻏﻮﻝ‬ ،‫ﺍﻟﺘﻴﺘﺎﻧﻴﻮﻡ‬ .‫ﻣﻠﻐﻢ‬ ١٠٠ : .‫ﺍﻟﻔﺼﺎﻡ‬ ‫ﻋﻼﺝ‬ .‫ﺍﻟﻘﻄﺐ‬ ‫ﺛﻨﺎﺋﻲ‬ ‫ﺑﺎﺿﻄﺮﺍﺏ‬ ‫ﺍﳌﺮﺗﺒﻄﺔ‬ ‫ﺍﻟﻬﻮﺱ‬ ‫ﻧﻮﺑﺎﺕ‬ ‫ﻋﻼﺝ‬ : ‫ﻛﻮﻳﺘﺎﻳﺎﺑﲔ‬ ‫ﻣﻠﻐﻢ‬ ٢٥ ‫ﻋﻠﻰ‬ ‫ﻗﺮﺹ‬ ‫ﻛﻞ‬ ‫ﻳﺤﺘﻮﻱ‬ .‫ﻗﺮﺹ‬ ٦٠ ‫ﻣﻦ‬ ‫ﻋﺒﻮﺍﺕ‬ :‫ﻣﻐﻠﻔﺔ‬ ‫ﺃﻗﺮﺍﺹ‬ ٢٥ ‫ﺳﺒﻴﺮﺍﻝ‬ .(‫ﺍﻟﻜﻮﻳﺘﺎﻳﺎﺑﲔ‬ ‫ﻓﻴﻮﻣﺎﺭﺍﺕ‬ ‫ﻫﻴﺌﺔ‬ ‫)ﻋﻠﻰ‬ ‫ﻛﻮﻳﺘﺎﻳﺎﺑﲔ‬ ‫ﻣﻠﻐﻢ‬ ١٠٠ ‫ﻋﻠﻰ‬ ‫ﻗﺮﺹ‬ ‫ﻛﻞ‬ ‫ﻳﺤﺘﻮﻱ‬ .‫ﻗﺮﺹ‬ ٦٠ ‫ﻣﻦ‬ ‫ﻋﺒﻮﺍﺕ‬ :‫ﻣﻐﻠﻔﺔ‬ ‫ﺃﻗﺮﺍﺹ‬ ١٠٠ ‫ﺍﺳﺒﻴﺮﺍﻝ‬ .(‫ﺍﻟﻜﻮﻳﺘﺎﻳﺎﺑﲔ‬ ‫ﻓﻴﻮﻣﺎﺭﺍﺕ‬ ‫ﻫﻴﺌﺔ‬ ‫)ﻋﻠﻰ‬ ‫ﻛﻮﻳﺘﺎﻳﺎﺑﲔ‬ ‫ﻣﻠﻐﻢ‬ ٢٠٠ ‫ﻋﻠﻰ‬ ‫ﻗﺮﺹ‬ ‫ﻛﻞ‬ ‫ﻳﺤﺘﻮﻱ‬ .‫ﻗﺮﺹ‬ ٦٠ ‫ﻣﻦ‬ ‫ﻋﺒﻮﺍﺕ‬ :‫ﻣﻐﻠﻔﺔ‬ ‫ﺃﻗﺮﺍﺹ‬ ٢٠٠ ‫ﺍﺳﺒﻴﺮﺍﻝ‬ .(‫ﺍﻟﻜﻮﻳﺘﺎﻳﺎﺑﲔ‬ ‫ﻓﻴﻮﻣﺎﺭﺍﺕ‬ ‫ﻫﻴﺌﺔ‬ ‫)ﻋﻠﻰ‬ ‫ﻛﻮﻳﺘﺎﻳﺎﺑﲔ‬ ‫ﻣﻠﻐﻢ‬ ٣٠٠ ‫ﻋﻠﻰ‬ ‫ﻗﺮﺹ‬ ‫ﻛﻞ‬ ‫ﻳﺤﺘﻮﻱ‬ .‫ﻗﺮﺹ‬ ٣٠ ‫ﻣﻦ‬ ‫ﻋﺒﻮﺍﺕ‬ :‫ﻣﻐﻠﻔﺔ‬ ‫ﺃﻗﺮﺍﺹ‬ ٣٠٠ ‫ﺍﺳﺒﻴﺮﺍﻝ‬ .(‫ﺍﻟﻜﻮﻳﺘﺎﻳﺎﺑﲔ‬ ‫ﻓﻴﻮﻣﺎﺭﺍﺕ‬ ‫ﻫﻴﺌﺔ‬ ‫)ﻋﻠﻰ‬ Keeps your feet on the ground When your head is up in the clouds ® Quetiapine
  • 10. 8 www.dadgroup.com ‫ﻋﺪﺓ‬‫ﺇﻗﺎﻣﺔ‬‫ﺍﷲ‬‫ﺑﺤﻤﺪ‬‫ﰎ‬،"‫ﹰ‬‫ﻻ‬‫ﺃﻭ‬‫"ﺍﻟﺼﺤﺔ‬‫ﳌﺒﺪﺃ‬‫ﹰ‬‫ﺍ‬‫ﺗﻌﺰﻳﺰ‬‫ﻭ‬‫ﺍﶈﻠﻲ‬‫ﺍﺠﻤﻟﺘﻤﻊ‬‫ﻟﺪﻋﻢ‬‫ﺍﳌﺘﻮﺍﺻﻠﺔ‬‫ﺍﳉﻬﻮﺩ‬‫ﺇﻃﺎﺭ‬‫ﻓﻲ‬ ‫ﺃﺩﻭﻳﺔ‬‫ﻣﺨﺘﻠﻒ‬‫ﻣﻦ‬‫ﺍﻟﺪﻋﻢ‬‫ﺗﻘﺪﱘ‬‫ﰎ‬‫ﺣﻴﺚ‬.‫ﺍﻟﻠﻮﺍﺀ‬‫ﺧﺎﺭﺝ‬‫ﻣﻨﺎﻃﻖ‬‫ﻭﻓﻲ‬‫ﻧﺎﻋﻮﺭ‬‫ﻟﻮﺍﺀ‬‫ﻓﻲ‬‫ﻣﺠﺎﻧﻴﺔ‬‫ﻃﺒﻴﺔ‬‫ﺃﻳﺎﻡ‬ .‫ﺍﳌﻬﻤﺔ‬‫ﺍﻟﻄﺒﻴﺔ‬‫ﺍﻷﻳﺎﻡ‬‫ﻫﺬﻩ‬‫ﺇﳒﺎﺡ‬‫ﻓﻲ‬‫ﺷﺎﺭﻙ‬‫ﻣﻦ‬‫ﻟﻜﻞ‬‫ﺍﳉﺰﻳﻞ‬‫ﺑﺎﻟﺸﻜﺮ‬‫ﻧﺘﻘﺪﻡ‬ .‫ﺍﻟﺪﻭﺍﺀ‬‫ﺩﺍﺭ‬‫ﺷﺮﻛﺔ‬ :‫ﺍﺠﻤﻟﺎﻧﻴﺔ‬‫ﺍﻟﻄﺒﻴﺔ‬‫ﺍﻷﻳﺎﻡ‬‫ﺇﻗﺎﻣﺔ‬‫ﻓﻲ‬‫ﻣﻌﻬﺎ‬‫ﺍﻟﺘﻌﺎﻭﻥ‬‫ﰎ‬‫ﺍﻟﺘﻲ‬‫ﺍﳉﻬﺎﺕ‬‫ﻳﻠﻲ‬‫ﻓﻴﻤﺎ‬ ‫ﺍﻟﺜﺎﻧﻮﻳﺔ‬‫ﺍﻷﺯﻭﺭ‬‫ﺑﻨﺖ‬‫ﺧﻮﻟﺔ‬‫ﻣﺪﺭﺳﺔ‬ • ‫ﺍﻟﻬﺎﺷﻤﻴﺔ‬‫ﺍﻷﺭﺩﻧﻴﺔ‬‫ﺍﳋﻴﺮﻳﺔ‬‫ﺍﻟﻬﻴﺌﺔ‬ • ‫ﺍﻷﺳﺎﺳﻴﺔ‬‫ﺣﺴﺒﺎﻥ‬‫ﻣﺪﺭﺳﺔ‬ • ‫ﺭﺍﻋﻲ‬‫ﻛﻔﺮ‬‫ﺭﺍﺑﻄﺔ‬ • ‫ﺍﻷﺭﺩﻧﻴﺔ‬‫ﺍﳉﺎﻣﻌﺔ‬‫ﻣﺴﺘﺸﻔﻰ‬ • ‫ﻟﻠﺒﻨﺎﺕ‬‫ﺍﻟﺜﺎﻧﻮﻳﺔ‬‫ﻫﺎﻧﺊ‬‫ﺃﻡ‬‫ﻣﺪﺭﺳﺔ‬ •
  • 11. 9 www.dadgroup.com ‫ﺗﻜﺮﱘ‬ ٢٠١٤/٠٤/٠٩ ‫ﺍﳌﻮﺍﻓﻖ‬ ‫ﺍﻷﺭﺑﻌﺎﺀ‬ ‫ﻳﻮﻡ‬ ‫ﻓﻲ‬ ‫ﰎ‬ ‫ﺃﻧﻪ‬ ‫ﺇﻋﻼﻣﻜﻢ‬ ‫ﻳﺴﺮﻧﺎ‬ ‫ﻭﺩﺍﺋﺮﺓ‬ ‫ﺍﻟﻨﻮﻋﻴﺔ‬ ‫ﺍﻟﺮﻗﺎﺑﺔ‬ ‫ﺩﺍﺋﺮﺓ‬ ‫ﻣﻦ‬ ‫ﺍﻟﻜﺮﺍﻡ‬ ‫ﻣﻮﻇﻔﻴﻨﺎ‬ ‫ﻣﻦ‬ ‫ﻣﺠﻤﻮﻋﺔ‬ ‫ﻣﻦ‬ ‫ﺍﻷﻭﻝ‬ ‫ﺍﻟﺮﺑﻊ‬ ‫ﺧﻼﻝ‬ ‫ﺍﻟﻌﻤﻞ‬ ‫ﻓﻲ‬ ‫ﻭﲤﻴﺰﻫﻢ‬ ‫ﳉﻬﻮﺩﻫﻢ‬‫ﹰ‬‫ﺍ‬‫ﺗﻘﺪﻳﺮ‬ ‫ﺍﻹﻧﺘﺎﺝ‬ ،‫ﻣﻮﻇﻔﻴﻬﺎ‬‫ﺟﻬﻮﺩ‬‫ﺗﻘﺪﻳﺮ‬‫ﻓﻲ‬‫ﺍﻟﺸﺮﻛﺔ‬‫ﻣﺒﺪﺃ‬‫ﹰﻣﻦ‬‫ﻭﺍﻧﻄﻼﻗﺎ‬.‫ﺍﻟﻌﺎﻡ‬‫ﻫﺬﺍ‬ ،‫ﺇﳒﺎﺯﺍﺗﻬﻢ‬ ‫ﻋﻠﻰ‬ ‫ﻟﻠﺰﻣﻼﺀ‬ ‫ﻭﺍﻟﺘﻘﺪﻳﺮ‬ ‫ﺑﺎﻟﺸﻜﺮ‬ ‫ﻧﺘﻘﺪﻡ‬ ‫ﺃﻥ‬ ‫ﺇﻻ‬ ‫ﻳﺴﻌﻨﺎ‬ ‫ﻓﻼ‬ ‫ﺍﻟﺸﺮﻛﺔ‬ ‫ﺃﻫﺪﺍﻑ‬ ‫ﲢﻘﻴﻖ‬ ‫ﻓﻲ‬ ‫ﺍﳉﻬﻮﺩ‬ ‫ﻣﻦ‬‫ﺍﳌﺰﻳﺪ‬ ‫ﺑﺬﻝ‬ ‫ﺍﳉﻤﻴﻊ‬ ‫ﻣﻦ‬ ‫ﺁﻣﻠﲔ‬ .‫ﺍﳌﻨﺸﻮﺩﺓ‬
  • 12. 10 www.dadgroup.com ٢٠١٤‫ﻟﻌﺎﻡ‬ ‫ﺍﻟﺸﺘﻮﻳﺔ‬ ‫ﺍﻟﺸﻄﺮﱋ‬ ‫ﺑﻄﻮﻟﺔ‬ ‫ﺍﻟﺮﻳﺎﺿﻴﺔ‬ ‫ﺍﻟﻠﺠﻨﺔ‬ ‫ﺃﻗﺎﻣﺖ‬ ،‫ﺍﳌﺴﺘﻤﺮﺓ‬ ‫ﺍﻟﺪﻭﺍﺀ‬ ‫ﺩﺍﺭ‬ ‫ﻧﺎﺩﻱ‬ ‫ﻧﺸﺎﻃﺎﺕ‬ ‫ﺿﻤﻦ‬ :‫ﻣﻦ‬‫ﻛﻞ‬‫ﻗﺎﻡ‬‫ﺍﻟﺒﻄﻮﻟﺔ‬‫ﻧﻬﺎﺋﻲ‬‫ﻓﻲ‬.‫ﺍﻟﻜﺮﺍﻡ‬‫ﺍﻟﺸﺮﻛﺔ‬‫ﻣﻮﻇﻔﻲ‬‫ﻣﻦ‬‫ﻋﺪﺩ‬‫ﻓﻴﻬﺎ‬‫ﺷﺎﺭﻙ‬‫ﺣﻴﺚ‬ ‫ﺍﻟﻌﺎﻡ‬‫ﺍﳌﺪﻳﺮ‬/‫ﺍﳋﻄﻴﺐ‬‫ﻋﺎﻣﺮ‬‫ﺍﻟﺴﻴﺪ‬ · ‫ﺍﻹﻧﺘﺎﺟﻴﺔ‬‫ﻟﻠﻌﻤﻠﻴﺎﺕ‬‫ﺍﻟﻌﺎﻡ‬‫ﺍﳌﺪﻳﺮ‬‫ﻧﺎﺋﺐ‬/‫ﺍﻟﻐﻮﻝ‬‫ﺍﻟﺮﺣﻤﻦ‬‫ﻋﺒﺪ‬‫ﺍﻟﺴﻴﺪ‬ · ‫ﻭﺍﻟﺸﻄﺮﱋ‬‫ﺍﻟﻄﺎﻭﻟﺔ‬‫ﻛﺮﺓ‬‫ﻧﺸﺎﻁ‬‫ﻣﺪﻳﺮ‬ /‫ﺳﺮﻃﺎﻭﻱ‬‫ﻫﻴﺜﻢ‬‫ﺍﻟﺴﻴﺪ‬ · ‫ﺍﻟﻠﻮﺟﺴﺘﻴﺔ‬ ‫ﻗﺴﻢ‬ ‫ﺭﺋﻴﺲ‬ / ‫ﻣﺤﺒﻮﺑﻪ‬ ‫ﻣﺮﺍﺩ‬ ‫ﺍﻟﺴﻴﺪ‬ ‫ﻭﻫﻮ‬ ‫ﺍﻟﺸﻄﺮﱋ‬ ‫ﺑﻄﻮﻟﺔ‬ ‫ﻓﻲ‬ ‫ﺍﻷﻭﻝ‬ ‫ﺍﳌﺮﻛﺰ‬ ‫ﻋﻠﻰ‬ ‫ﺍﳊﺎﺋﺰ‬ ‫ﺑﺘﺘﻮﻳﺞ‬ (‫)ﺍﻟﺘﺨﻄﻴﻂ‬ (‫)ﺍﳌﺴﺘﻮﺩﻋﺎﺕ‬‫ﻣﺴﺘﻮﺩﻉ‬‫ﻣﻮﻇﻒ‬/‫ﺍﻟﺜﻮﺍﺑﻴﺔ‬‫ﻋﺎﺩﻝ‬‫ﺍﻟﺴﻴﺪ‬‫ﺍﻟﺜﺎﻧﻲ‬‫ﻭﺍﳌﺮﻛﺰ‬ ‫ﻟﻠﻔﺎﺋﺰﻳﻦ‬ ‫ﻣﺒﺎﺭﻙ‬
  • 13. 11 www.dadgroup.com / ‫ﺍﻟﻌﺎﻡ‬ ‫ﺍﻷﻣﻦ‬ ‫ﻣﺪﻳﺮﻳﺔ‬ / ‫ﺍﻟﻄﻮﺍﻟﺒﺔ‬ ‫ﺣﺎﻣﺪ‬ ‫ﺗﻮﻓﻴﻖ‬ ‫ﺍﻟﺪﻛﺘﻮﺭ‬ ‫ﺍﻟﺮﻛﻦ‬ ‫ﺃﻭﻝ‬ ‫ﺍﻟﻔﺮﻳﻖ‬ ‫ﺍﻟﻌﺎﻡ‬ ‫ﺍﻷﻣﻦ‬ ‫ﻣﺪﻳﺮ‬ ‫ﻋﻄﻮﻓﺔ‬ ‫ﺭﻋﺎﻳﺔ‬ ‫ﲢﺖ‬ ‫ﺩﺭﻉ‬ ‫ﻭﺍﻻﺳﺘﺜﻤﺎﺭ‬ ‫ﻟﻠﺘﻨﻤﻴﺔ‬ ‫ﺍﻟﺪﻭﺍﺀ‬ ‫ﺩﺍﺭ‬ ‫ﺷﺮﻛﺔ‬ ‫ﻣﻨﺢ‬ ٢٠١٤/٠٣/٠١ ‫ﺍﳌﻮﺍﻓﻖ‬ ‫ﺍﻟﺴﺒﺖ‬ ‫ﻳﻮﻡ‬ ‫ﻓﻲ‬ ‫ﰎ‬ ‫ﺍﳌﺮﻛﺰﻳﺔ‬ ‫ﺍﻟﺴﻴﺮ‬ ‫ﺇﺩﺍﺭﺓ‬ ‫ﺍﻟﺴﻼﻣﺔ‬ ‫ﺗﻮﻋﻴﺔ‬ ‫ﺣﻤﻼﺕ‬ ‫ﻓﻲ‬ ‫ﺍﻟﺴﻴﺮ‬ ‫ﻹﺩﺍﺭﺓ‬ ‫ﺍﻟﺪﻋﻢ‬ ‫ﺗﻘﺪﱘ‬ ‫ﻓﻲ‬ ‫ﺍﻟﺪﻭﺍﺀ‬ ‫ﺩﺍﺭ‬ ‫ﺇﺩﺍﺭﺓ‬ ‫ﻗﺒﻞ‬ ‫ﻣﻦ‬ ‫ﺍﳌﺒﺬﻭﻟﺔ‬ ‫ﻟﻠﺠﻬﻮﺩ‬ ‫ﺍﻟﺘﻜﺮﱘ‬ ‫ﻣﻊ‬ ‫ﻟﻠﺘﻮﺍﺻﻞ‬ ‫ﺍﳌﺮﻛﺰﻳﺔ‬ ‫ﺍﻟﺴﻴﺮ‬ ‫ﺇﺩﺍﺭﺓ‬ ‫ﺗﺴﺘﺨﺪﻣﻬﺎ‬ ‫ﻫﺎﻣﺔ‬ ‫ﻭﺳﻴﻠﺔ‬ ‫ﺍﳌﺮﻭﺭﻳﺔ‬ ‫ﺍﻟﺘﻮﻋﻴﺔ‬ ‫ﺣﻤﻼﺕ‬ ‫ﺗﻌﺘﺒﺮ‬ ‫ﺣﻴﺚ‬ ،‫ﺍﳌﺮﻭﺭﻳﺔ‬ ‫ﻭﺳﻠﺒﻴﺎﺕ‬ ‫ﺍﻟﺰﺍﺋﺪﺓ‬ ‫ﺍﻟﺴﺮﻋﺔ‬ ‫ﺃﺧﻄﺎﺭ‬ ‫ﻣﺜﻞ‬ ‫ﺍﻵﻣﻨﺔ‬ ‫ﺍﻟﻘﻴﺎﺩﺓ‬ ‫ﺑﻨﺼﺎﺋﺢ‬ ‫ﻭﺗﺰﻭﻳﺪﻫﻢ‬ ‫ﺍﳌﻤﻠﻜﺔ‬ ‫ﻓﻲ‬ ‫ﺍﻟﻄﺮﻕ‬ ‫ﻣﺴﺘﺨﺪﻣﻲ‬ ‫ﺍﳌﺜﻤﺮﺓ‬ ‫ﺍﻻﺳﺘﺮﺍﺗﻴﺠﻴﺔ‬ ‫ﺍﻟﺸﺮﺍﻛﺔ‬ ‫ﻫﺬﻩ‬ ‫ﻣﺒﺎﺭﻛﺔ‬ .‫ﺍﻟﻘﻴﺎﺩﺓ‬ ‫ﺃﺛﻨﺎﺀ‬ ‫ﻭﺍﻻﻧﺸﻐﺎﻝ‬ ‫ﻭﺍﻹﺟﻬﺎﺩ‬ ‫ﺍﳌﺘﺤﺮﻙ‬ ‫ﺍﻟﻬﺎﺗﻒ‬ ‫ﺍﺳﺘﺨﺪﺍﻡ‬ .‫ﺍﷲ‬‫ﺑﺈﺫﻥ‬
  • 15. 13 www.dadgroup.com ‫ﺍﻟﻮﻇﻴﻔﻲ‬‫ﺍﻟﺘﻤﻴﺰ‬‫ﺩﺍﺋﺮﺓ‬‫ﻣﺪﻳﺮ‬ ‫ﻭﺣﺼﻠﺖ‬ ‫ﺍﳊﺴﲔ‬ ‫ﻛﻠﻴﺔ‬ ‫ﻣﻦ‬ ‫ﺍﻟﺜﺎﻧﻮﻳﺔ‬ ‫ﺩﺭﺍﺳﺘﻲ‬ ‫ﺃﻧﻬﻴﺖ‬ ،‫ﺃﻃﻔﺎﻝ‬ ‫ﺛﻼﺛﺔ‬ ‫ﻭﻟﻲ‬ ‫ﻣﺘﺰﻭﺝ‬ ١٩٧٢ ‫ﻣﻮﺍﻟﻴﺪ‬ ‫ﻣﻦ‬ ‫ﻋﺎﻡ‬ ‫ﺍﻷﺭﺩﻧﻴﺔ‬ ‫ﻭﺍﻟﺘﻜﻨﻮﻟﻮﺟﻴﺎ‬ ‫ﺍﻟﻌﻠﻮﻡ‬ ‫ﺟﺎﻣﻌﺔ‬ ‫ﻣﻦ‬ ‫ﺍﻟﺪﻗﻴﻘﻴﺔ‬ ‫ﺍﻷﺣﻴﺎﺀ‬ ‫ﻓﻲ‬ ‫ﺍﻟﺒﻜﺎﻟﻮﺭﻳﻮﺱ‬ ‫ﺩﺭﺟﺔ‬ ‫ﻋﻠﻰ‬ ٢٠١١ ‫ﻋﺎﻡ‬‫ﻛﺎﻣﺒﺮﺩﺝ‬‫ﺟﺎﻣﻌﺔ‬‫ﻣﻦ‬‫ﺑﺠﺪﺍﺭﺓ‬‫ﻧﺎﺟﺢ‬‫ﺑﺪﺭﺟﺔ‬‫ﺍﻹﺩﺍﺭﺓ‬‫ﻓﻲ‬‫ﻣﻬﻨﻲ‬‫ﺩﺑﻠﻮﻡ‬‫ﻋﻠﻰ‬‫ﻭﺣﺼﻠﺖ‬١٩٩٥ ،‫ﺍﳌﻬﻨﻲ‬‫ﺍﻟﺘﻮﺍﺻﻞ‬،‫ﺍﻟﺒﺸﺮﻳﺔ‬‫ﺍﳌﻮﺍﺭﺩ‬،‫ﺍﻟﺘﺴﻮﻳﻖ‬،‫)ﺍﶈﺎﺳﺒﺔ‬‫ﻣﻦ‬‫ﻛﻞ‬‫ﻓﻲ‬‫ﺍﻷﳌﺎﻧﻴﺔ‬‫ﺍﳉﺎﻣﻌﺔ‬‫ﻣﻊ‬‫ﺑﺎﻟﺘﻌﺎﻭﻥ‬ ‫ﻭﺍﻹﺩﺍﺭﺓ‬ ‫ﺑﺎﻟﺘﺴﻮﻳﻖ‬‫ﺗﻌﻨﻲ‬‫ﺍﻟﺴﻨﻮﺍﺕ‬‫ﻣﺪﻯ‬‫ﻋﻠﻰ‬‫ﺩﻭﺭﺓ‬ ١٨ ‫ﻣﻦ‬‫ﺃﻛﺜﺮ‬‫ﺇﻟﻰ‬‫ﺑﺎﻹﺿﺎﻓﺔ‬(‫ﺍﻟﻌﻤﻞ‬‫ﺑﻴﺌﺔ‬‫ﺇﺩﺍﺭﺓ‬ .LeanSixSigmaGreenBeltCertificate‫ﻋﻠﻰ‬‫ﻟﻠﺤﺼﻮﻝ‬‫ﹰ‬‫ﺎ‬‫ﺣﺎﻟﻴ‬‫ﻭﺃﺳﻌﻰ‬ Sanofi Aventis ‫ﺍﻟﻌﺎﳌﻴﺔ‬ ‫ﺍﻷﺩﻭﻳﺔ‬ ‫ﺷﺮﻛﺎﺕ‬ ‫ﻛﺒﺮﻳﺎﺕ‬ ‫ﺇﺣﺪﻯ‬ ‫ﻣﻊ‬ ١٩٩٥ ‫ﻋﺎﻡ‬ ‫ﻛﺎﻧﺖ‬ ‫ﺍﳌﻬﻨﻴﺔ‬ ‫ﺑﺪﺍﻳﺘﻲ‬ ‫ﻣﺴﺘﻮﻯ‬ ‫ﻋﻠﻰ‬ ‫ﺍﻷﻋﻤﺎﻝ‬ ‫ﺗﻄﻮﻳﺮ‬ ‫ﻓﻲ‬ ‫ﻭﺷﺎﺭﻛﺖ‬ ‫ﺍﻷﺭﺩﻧﻲ‬ ‫ﺍﻟﺴﻮﻕ‬ ‫ﻓﻲ‬ ‫ﻣﻨﺎﺻﺐ‬ ‫ﻋﺪﺓ‬ ‫ﺷﻐﻠﺖ‬ ‫ﺣﻴﺚ‬ ‫ﻭﻗﺪ‬ ‫ﺍﳌﻤﻠﻜﺔ‬ ‫ﻣﺴﺘﻮﻯ‬ ‫ﻋﻠﻰ‬ ‫ﺃﺻﻨﺎﻑ‬ ‫ﻟﻌﺪﺓ‬ ‫ﺭﺋﻴﺲ‬ ‫ﻣﺸﺮﻑ‬ ‫ﺇﻟﻰ‬ ‫ﻃﺒﻲ‬ ‫ﻣﻨﺪﻭﺏ‬ ‫ﻣﻦ‬ ‫ﹰ‬‫ﺀ‬‫ﺍﺑﺘﺪﺍ‬ ‫ﺍﳌﻨﻄﻘﺔ‬ .‫ﹰ‬‫ﺎ‬‫ﻋﺸﺮﻋﺎﻣ‬‫ﺛﻼﺛﺔ‬‫ﳌﺪﺓ‬‫ﺍﻟﺸﺮﻛﺔ‬‫ﻫﺬﻩ‬‫ﻓﻲ‬‫ﻋﻤﻠﺖ‬ ‫ﺍﻷﺭﺩﻧﻲ‬‫ﻟﻠﺴﻮﻕ‬‫ﺍﻟﺘﺮﻭﻳﺞ‬‫ﻣﺪﻳﺮ‬‫ﻣﻨﺼﺐ‬‫ﺷﻐﻠﺖ‬‫ﺣﻴﺚ‬‫ﺍﻟﺪﻭﺍﺀ‬‫ﺩﺍﺭ‬‫ﺑﺸﺮﻛﺔ‬‫ﺍﻟﺘﺤﻘﺖ‬٢٠٠٨‫ﻋﺎﻡ‬‫ﻓﻲ‬ ‫ﻭﻓﻲ‬.‫ﺍﻟﻌﻄﺎﺀﺍﺕ‬‫ﺩﺍﺋﺮﺓ‬‫ﺇﺩﺍﺭﺓ‬‫ﺍﺳﺘﻠﻤﺖ‬٢٠١١‫ﻋﺎﻡ‬‫ﻭﻓﻲ‬‫ﺍﻷﺭﺩﻥ‬‫ﺳﻮﻕ‬‫ﳌﺪﻳﺮ‬‫ﺗﺮﻗﻴﺘﻲ‬‫ﰎ‬ ٢٠١٠‫ﻋﺎﻡ‬‫ﻭﻓﻲ‬ .‫ﺍﻟﻜﻮﻳﺖ‬‫ﺳﻮﻕ‬‫ﻣﺪﻳﺮ‬‫ﲟﻬﺎﻡ‬‫ﻭﻗﻤﺖ‬‫ﺍﻷﺭﺩﻥ‬‫ﺳﻮﻕ‬‫ﺇﺩﺍﺭﺓ‬‫ﻷﺳﺘﻠﻢ‬‫ﻋﺪﺕ‬ ٢٠١٢‫ﻋﺎﻡ‬ ‫ﻭﺍﻟﺘﺴﻮﻳﻖ‬ ‫ﺍﳌﺒﻴﻌﺎﺕ‬ ‫ﻟﺪﺍﺋﺮﺓ‬ ‫ﺍﻟﻮﻇﻴﻔﻲ‬ ‫ﺍﻟﺘﻤﻴﺰ‬ ‫ﻟﺪﺍﺋﺮﺓ‬ ‫ﹰ‬‫ﺍ‬‫ﻣﺪﻳﺮ‬ ‫ﺃﻋﻤﻞ‬ ‫ﻭﻟﺘﺎﺭﻳﺨﻪ‬ ٢٠١٣ ‫ﻋﺎﻡ‬ ‫ﻓﻲ‬ :‫ﺍﻟﺘﺎﻟﻴﺔ‬‫ﺍﳌﻬﺎﻡ‬‫ﻓﻲ‬‫ﹰ‬‫ﺍ‬‫ﻭﲢﺪﻳﺪ‬ ‫ﺍﳌﺴﺘﻮﻳﺎﺕ‬ ‫ﻟﻜﺎﻓﺔ‬ ‫ﺗﺪﺭﻳﺒﻴﺔ‬ ‫ﻣﺎﺩﺓ‬ ١٣ ‫ﻋﻦ‬ ‫ﻳﻘﻞ‬ ‫ﻻ‬ ‫ﻣﺎ‬ ‫ﻣﻦ‬ ‫ﺗﺘﻜﻮﻥ‬ ‫ﺗﺪﺭﻳﺒﻴﺔ‬ ‫ﺧﻄﻂ‬ ‫ﻭﺿﻊ‬ -١ .‫ﺍﻟﺪﺍﺋﺮﺓ‬‫ﻓﻲ‬‫ﻭﺍﻟﻮﻇﺎﺋﻒ‬ ‫ﺍﻟﺘﺮﻭﻳﺠﻴﺔ‬‫ﺍﻟﻨﺸﺎﻃﺎﺕ‬‫ﻳﺨﺺ‬‫ﲟﺎ‬‫ﺑﺎﻟﺘﻘﺎﺭﻳﺮ‬‫ﻳﻌﻨﻲ‬‫ﻧﻈﺎﻡ‬‫ﻹﻳﺠﺎﺩ‬‫ﺍﳊﺎﺳﻮﺏ‬‫ﺩﺍﺋﺮﺓ‬‫ﻣﻊ‬‫ﺍﻟﻌﻤﻞ‬ -٢ .‫ﻭﺇﺩﺍﺭﺍﺗﻬﺎ‬‫ﻭﻧﺘﺎﺋﺠﻬﺎ‬‫ﺃﳕﺎﻃﻬﺎ‬‫ﺑﻜﺎﻓﺔ‬ ‫ﺍﳊﺒﻴﺒﺔ‬‫ﺷﺮﻛﺘﻨﺎ‬‫ﻓﻲ‬‫ﺯﻣﻼﺋﻲ‬‫ﻛﺎﻓﺔ‬‫ﺃﺷﻜﺮ‬‫ﺃﻥ‬‫ﺃﻭﺩ‬‫ﺣﺪﻳﺜﻲ‬‫ﻧﻬﺎﻳﺔ‬‫ﻓﻲ‬ ...‫ﻭﺍﻟﻨﺠﺎﺡ‬‫ﺍﻟﺘﻘﺪﻡ‬‫ﻣﻦ‬‫ﹰ‬‫ﺍ‬‫ﻣﺰﻳﺪ‬‫ﻟﻬﺎ‬‫ﹰ‬‫ﺎ‬‫ﺭﺍﺟﻴ‬
  • 17. 15 www.dadgroup.com ‫ﺍﻟﺪﺭﺟﺔ‬‫ﺩﻭﺭﻱ‬‫ﻓﻲ‬‫ﺍﻹﻳﺠﺎﺑﻲ‬‫ﺍﳊﻀﻮﺭ‬‫ﻟﺘﺴﺠﻴﻞ‬‫ﻓﺮﻳﻘﻪ‬‫ﺳﻌﻲ‬‫ﺍﻟﻐﻮﻝ‬‫ﺍﻟﺮﺣﻤﻦ‬‫ﺩ.ﻋﺒﺪ‬‫ﺍﻟﺪﻭﺍﺀ‬‫ﺩﺍﺭ‬‫ﻧﺎﺩﻱ‬‫ﺭﺋﻴﺲ‬‫ﺃﻛﺪ‬ ‫ﺍﻟﻘﺪﻡ‬‫ﻛﺮﺓ‬‫ﺍﲢﺎﺩ‬‫ﺃﺳﺮﺓ‬‫ﺇﻟﻰ‬‫ﺍﻟﻨﺎﺩﻱ‬‫ﺍﻧﻀﻤﺎﻡ‬‫ﺑﻌﺪ‬‫ﻣﺮﺓ‬‫ﻷﻭﻝ‬‫ﻳﺸﺎﺭﻙ‬‫ﺍﻟﺬﻱ‬‫ﺍﻟﻔﺮﻳﻖ‬‫ﺃﻥ‬‫ﺃﻭﺿﺢ‬.‫ﺍﻟﻘﺪﻡ‬‫ﻟﻜﺮﺓ‬‫ﺍﻟﺜﺎﻟﺜﺔ‬ ‫ﺍﻟﻨﺎﺩﻱ‬ ‫ﲤﺜﻴﻞ‬ ‫ﺃﺟﻞ‬ ‫ﻣﻦ‬ ‫ﺑﻌﻨﺎﻳﺔ‬ ‫ﺍﻟﻼﻋﺒﲔ‬ ‫ﺍﺧﺘﻴﺎﺭ‬ ‫ﰎ‬ ‫ﺃﻧﻪ‬ ‫ﺇﻟﻰ‬‫ﹰ‬‫ﺍ‬‫ﻣﺸﻴﺮ‬ ‫ﺍﻹﺩﺍﺭﻳﺔ‬ ‫ﺍﻟﻬﻴﺌﺔ‬ ‫ﻭﻣﺘﺎﺑﻌﺔ‬ ‫ﺑﺪﻋﻢ‬ ‫ﻳﺤﻈﻰ‬ ،‫ﺍﳋﻤﺎﺳﻲ‬ ‫ﻓﺮﻳﻖ‬ ‫ﻻﻋﺒﻲ‬ ‫ﻣﻦ‬ ‫ﻋﺪﺩ‬ ‫ﺇﻟﻴﻬﻢ‬ ‫ﺍﻧﻀﻢ‬‫ﹰ‬‫ﺎ‬‫ﻻﻋﺒ‬ ١١ ‫ﻣﻊ‬ ‫ﺍﻟﻌﻘﻮﺩ‬ ‫ﺇﺑﺮﺍﻡ‬ ‫ﰎ‬ ‫ﺣﻴﺚ‬ ،‫ﺍﳌﻘﺒﻠﺔ‬ ‫ﺍﳌﺮﺣﻠﺔ‬ ‫ﺧﻼﻝ‬ ‫ﺻﺎﻓﺮﺓ‬‫ﻗﺒﻞ‬‫ﹰ‬‫ﺎ‬‫ﺇﻳﺠﺎﺑﻴ‬‫ﹰ‬‫ﺎ‬‫ﺍﻧﻄﺒﺎﻋ‬‫ﻳﻌﻄﻲ‬‫ﻣﺎ‬‫ﻭﻫﻮ‬‫ﺍﻟﺘﺪﺭﻳﺒﺎﺕ‬‫ﻋﻠﻰ‬‫ﻭﻳﻮﺍﻇﺒﻮﻥ‬‫ﻭﺍﻹﺻﺮﺍﺭ‬‫ﺑﺎﻟﻌﺰﳝﺔ‬‫ﻳﺘﺴﻠﺤﻮﻥ‬‫ﻭﻫﻢ‬ .‫ﺍﻟﺒﺪﺍﻳﺔ‬
  • 19. 17 www.dadgroup.com ‫ﻫﺬﻩ‬ ‫ﺗﺸﻜﻞ‬ ‫ﺣﻴﺚ‬ ،‫ﺍﻟﺪﻭﺍﺀ‬ ‫ﺩﺍﺭ‬ ‫ﺷﺮﻛﺔ‬ ‫ﺣﺮﻡ‬ ‫ﺩﺍﺧﻞ‬ ‫ﻣﺎﺋﻴﺔ‬ ‫ﻧﻮﺍﻓﻴﺮ‬ ‫ﺇﻧﺸﺎﺀ‬ ‫ﻣﻦ‬ ‫ﺍﻻﻧﺘﻬﺎﺀ‬ ‫ﺍﷲ‬ ‫ﺑﺤﻤﺪ‬ ‫ﰎ‬ ‫ﻓﻲ‬‫ﺃﻫﻤﻴﺘﻬﺎ‬ ‫ﺗﻈﻬﺮ‬‫ﻛﻤﺎ‬،‫ﺍﻟﻌﻤﻞ‬‫ﺑﻴﺌﺔ‬‫ﻋﻠﻰ‬‫ﻭﻃﺒﻴﻌﺔ‬‫ﺟﻤﺎﻝ‬‫ﻣﻦ‬‫ﺗﻀﻔﻴﻪ‬‫ﳌﺎ‬‫ﻛﺒﻴﺮﺓ‬‫ﺃﻫﻤﻴﺔ‬‫ﺍﻟﻨﻮﺍﻓﻴﺮ‬ ‫ﲢﺪﺛﻬﺎ‬‫ﺍﻟﺘﻲ‬‫ﺍﻟﺮﺍﺋﻌﺔ‬‫ﺍﻟﺼﻮﺭ‬‫ﻣﻦ‬‫ﺟﻤﺎﻟﻴﺘﻬﺎ‬‫ﺗﻈﻬﺮ‬‫ﻭﻛﺬﻟﻚ‬،‫ﻣﻨﻬﺎ‬‫ﺍﳌﺘﻄﺎﻳﺮ‬‫ﺍﳌﺎﺀ‬‫ﺑﺮﺫﺍﺫ‬‫ﺍﻟﻬﻮﺍﺀ‬‫ﺗﻠﻄﻴﻒ‬ ‫ﻟﺪﺍﺋﺮﺓ‬ ‫ﻛﺒﻴﺮ‬‫ﺷﻜﺮ‬.‫ﺍﻷﺣﻮﺍﺽ‬‫ﻋﻠﻰ‬‫ﺍﳌﻴﺎﻩ‬‫ﺗﺴﺎﻗﻂ‬‫ﻭﺃﺻﻮﺍﺕ‬‫ﻓﻮﻫﺎﺗﻬﺎ‬‫ﻣﻦ‬‫ﺑﻪ‬‫ﺗﻘﺬﻑ‬‫ﺍﻟﺬﻱ‬‫ﺍﳌﺎﺀ‬‫ﺃﺷﻜﺎﻝ‬ .‫ﺍﻹﳒﺎﺯ‬‫ﻫﺬﺍ‬‫ﻋﻠﻰ‬‫ﺍﻟﻜﺮﺍﻡ‬‫ﻣﻮﻇﻔﻴﻪ‬‫ﻭ‬‫ﺍﻟﺰﺑﻴﺪﻱ‬‫ﺧﺎﻟﺪ‬‫ﺍﻟﺴﻴﺪ‬‫ﻭﺑﺎﻷﺧﺺ‬‫ﺍﻹﺩﺍﺭﻳﺔ‬‫ﺍﻟﺸﺆﻭﻥ‬
  • 20. www.dadgroup.com Dar Al Dawa Dar Al Dawa (@DarAlDawa1) Dar Al Dawa Development and Investment Co. Raed.Ali@dadgroup.com : : Graphic Design Supervisor : © ‫ﻭﺍﻻﺳﺘﺜﻤﺎﺭ‬ ‫ﻟﻠﺘﻨﻤﻴﺔ‬ ‫ﺍﻟﺪﻭﺍﺀ‬ ‫ﺩﺍﺭ‬ ‫ﻟـﺸﺮﻛﺔ‬ ‫ﻣﺤﻔﻮﻇﺔ‬ ‫ﺍﻟﻨﺸﺮ‬ ‫ﺣﻘﻮﻕ‬