5th International Conference on Information Warfare and Security

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Photos taken at the Conference and Conference Dinner. Hosted by the Air Force Institute of Technology, Wright-Patterson AFB., Dayton, Ohio, USA on 8-9 April 2010

International Conference on Information Warfare and Security The Air Force Institute of Technology Wright-Patterson AFB, Dayton, Ohio, USA 8-9 April 2010

Flipkart is one of the leading e-commerce companies in India founded in 2007. It started by selling books online and has since expanded into multiple product categories. It has raised funding from investors and acquired other companies to grow. Some initial challenges were Indians' skepticism of online shopping due to past experiences. Flipkart built trust through policies like cash on delivery, returns, and its own delivery system. The company has grown significantly in terms of revenue, employees, and suppliers. It faces competition from other online retailers and its strategy is focused on areas like pricing, selection, customer experience and loyalty.

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Flipkart is an Indian e-commerce company founded in 2007 by Sachin and Binny Bansal. It started with an initial investment of 4 lakh rupees and now has 4500 employees. Flipkart focused on books initially but now offers various products. It uses marketing strategies like advertisements, discounts, delivery policies, and after-sales services to promote sales. Flipkart aims to go public and expand globally in the future.

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This document discusses the logistics operations of Flipkart and Snapdeal, two major e-commerce players in India. It describes Flipkart's logistics arm called eKart, which handles over 5 million shipments per month across 150 cities in India. The document also outlines Snapdeal's logistics partnership with Bluedart and how Snapdeal serves as a technology platform while not maintaining any inventory. It provides a comparison of the delivery vehicle fleets, shipment volumes, warehouse sizes and workforce of eKart and Bluedart in Delhi.

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Sachin Bansal and Binny Bansal, alumni of IIT Delhi, founded Flipkart in 2007 after working at Amazon India. Starting with an investment of 400,000 rupees, Flipkart has grown to become India's largest online retailer. Flipkart focuses on online sales, payment options, and customer experience through offerings like cash on delivery. It has expanded product categories, acquired other companies, and raised over $150 million in funding to support its growth.

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5th International Conference on Information Warfare and Security

1. International Conference on Information Warfare and Security The Air Force Institute of Technology Wright-Patterson AFB, Dayton, Ohio, USA 8-9 April 2010

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