The document outlines 6 steps to business success: 1) Ensure everyone knows how to sell; 2) Build a championship business team; 3) Teach your team effectively; 4) Create replicable systems; 5) Hold people accountable to goals and metrics; 6) Establish a code of honor to govern team behavior. Following these steps is presented as key to driving sales, increasing profitability, and building a successful business.
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6 Steps to Business Success
1. Drive Sales. Increase Profitability. Build Championship Business Teams
息 SalesPartners West London 2012 www.SalesPartnersWestLondon.com
2. 6 Steps to Business Success
SELL Everyone must know how to SELL
Build a CHAMPIONSHIP TEAM
TEACH TEAM TEACH your business team
B Build replicable SYSTEMS
SYSTEMS
Hold people ACCOUNTABLE
ACCOUNTABILITY / #S
Create a CODE OF HONOUR
CODE OF HONOR
息 SalesPartners West London 2012
www.SalesPartnersWestLondon.com
3. Step #1: SELLING
SELL The # 1 skill everyone in the business must
have is the ability to sell
Sales Equals Income. No sales = No Income!
TEACH TEAM You need to a clear Sales Process that is
B replicable and scalable
Every one is a salesperson, even though you
SYSTEMS may think youre not one
Selling isnt just about selling products and
ACCOUNTABILITY / #S services, but also about selling ideas &
yourself to other team members
CODE OF HONOR
息 SalesPartners West London 2012
www.SalesPartnersWestLondon.com
4. Step #2: BUILD A CHAMPIONSHIP TEAM
SELL Business & Investing are TEAM sports
If you dont have a team in your business,
TEACH TEAM you have created a BIG JOB for yourself, not
a business
B To build a CHAMPIONSHIP TEAM, you have
to be able to SELL your vision and mission
to attract the best players
SYSTEMS Everyone on the TEAM must SELL!!
ACCOUNTABILITY / #S
CODE OF HONOR
息 SalesPartners West London 2012
www.SalesPartnersWestLondon.com
5. Step #3: TEACH YOUR TEAM
SELL The ability to TEACH your team effectively
is essential
Most people forget what they are taught
TEACH TEAM within moments of learning it
B You need to learn how to teach in a way
that will engage, and promote action
SYSTEMS Everyone on the TEAM must SELL!!
ACCOUNTABILITY / #S
CODE OF HONOR
息 SalesPartners West London 2012
www.SalesPartnersWestLondon.com
6. Step #4: BUILD REPLICABLE SYSTEMS
SELL Any business needs documented and
duplicable systems
Systems like: cash flow management
TEACH
systems, marketing systems, selling
TEAM systems, training systems
B Most entrepreneurs who start their
business ARE THE SYSTEM. They do
EVERYTHING!
SYSTEMS The Revolver Test: If you get shot and die
ACCOUNTABILITY / #S what happens to your business?
CODE OF HONOR
息 SalesPartners West London 2012
www.SalesPartnersWestLondon.com
7. Step #5: HOLD PEOPLE ACCOUNTABLE
SELL Once systems are developed, you must hold
your team ACCOUNTABLE to running the
system the way it was designed to be run
TEACH TEAM Holding people ACCOUNTABLE to doing what
they say they are going to do is one of the
B biggest challenges business owners face
SYSTEMS To drive sales, you must hold your sales team
ACCOUNTABLE to their numbers & stats on a
ACCOUNTABILITY / #S
daily and weekly basis
CODE OF HONOR
息 SalesPartners West London 2012
www.SalesPartnersWestLondon.com
8. Step #6: CREATE A CODE OF HONOUR
SELL Code of Honour = Set of Rules that govern
behaviour within a team
In the absence of a Code of Honour and
TEACH TEAM rules, people make up their own resulting
in chaos
B A Code of Honour is created by the team
and upheld by the entire team
SYSTEMS A Code of Honour creates an environment
that promotes responsibility and higher
ACCOUNTABILITY / #S performance under pressure
CODE OF HONOR
息 SalesPartners West London 2012
www.SalesPartnersWestLondon.com
9. 6 Steps to Business Success
SELL
TEACH TEAM
B
SYSTEMS
ACCOUNTABILITY / #S
CODE OF HONOR
息 SalesPartners West London 2012
www.SalesPartnersWestLondon.com